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AI-powered martech news and releases: September 12

Martech

77% of all workers using AI say the technology is doing more work for them, and that it’s contributing to burnout and making it harder to be productive, according to a study by Upwork. Oracle Cloud CX enhances personalization and improves upsell and cross-sell conversions.

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Maximizing sales efficiency with deal desk software

PandaDoc

Richard Gosler, Creative Director PIXELHAUS Enterprise software : large companies that sell intricate software to other enterprise-level companies (B2B, Saas) need a high level of flexibility, customization, and have several steps within their sales cycles. It allows us to respond quicker to quotation requests and track the client’s activity.

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3 Tips to Help Your Marketing Team Become B2B Opportunity Experts

Salesforce

When I used to work for a construction manufacturer, we had to engage with various personas. Show how your expertise and technology is evolving, and they’ll reconsider you when their needs change or contract expires. However, if you don’t make time to understand them, you could be leaving revenue on the table.

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Complex sales CPQ: Accelerating sales cycles and eliminating bottlenecks

PandaDoc

If youre selling a cup of coffee, the options are relatively simple. Identifying upsell and cross-sell opportunities to drive continued revenue growth. Construction : Speeds up bid generation with precise pricing and customization options, reducing errors and project delays. Take buying a CRM, for example.

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GTM 151: AI-First GTM, Lean Teams, & Customer Obsession with Dennis Lyandres

Sales Hacker

Dennis Lyandres: Okay, so Sophie Buonassisi: when it comes to cross vertical software and ai, [00:04:00] what are you really advising founders on today? And then they’re going to expend who they sell to, so what stakeholders they kind of sell to, and they’re gonna eventually kind of fork out of that workflow.

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How to cost-effectively acquire fiber subscribers and grow efficiently

Salesforce

To get an edge during this boom and win the fiber broadband market, you need a technology foundation that lets you address all subscriber lifecycle needs with personalized experiences and stellar service. In this guide, we explain how an agile, modular technology platform can be a springboard for success. Standardized contracts help.

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GTM 132: The Rise of the Operator with Casey Woo + Special Announcement

Sales Hacker

18:13 The role of cross-functional communication. 38:33 The commoditization of technology in the age of AI. 18:13 The role of cross-functional communication. 38:33 The commoditization of technology in the age of AI. You know, we are the we don’t code and we don’t sell, right? It has to be. We needed to.

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