Remove Consult Remove Conversion Remove Management Consulting
article thumbnail

Transforming agile marketing with generative AI

Martech

This is according to tons of management consultant research over the past 20+ years. And doesn’t this also affect SEO and conversion rates? Better conversion rates across personas, segments, channels, industries and products. It also interacts with a ton of prospects and customers. Does one plus one equal three?

article thumbnail

Do LinkedIn videos work better than blogs? Here’s the data

Martech

I was a management consultant — so I used many words.) The paid ads dramatically increased impressions (a relatively meaningless Tier 3 metric) but performed poorly, generating a 0.13% CTR with no conversions. But do videos perform better than traditional posts? Two decades ago, I started blogging.

CTR 99
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

GTM 135: How Marketing Creates Million-Dollar Exits: 6 SaaS Success Stories | Katrina Wong

Sales Hacker

Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth. It’s great to be here and looking forward to our conversation. Having started my career in consulting, it was about going into different industries, solving different problems.

GTM 80
article thumbnail

THE Secret – Just One Secret To Getting Sales People To Sell More

Anthony Cole Training

I’ve been in the sales and sales management consulting business for 21 years. Prior to that, I was an insurance wholesaler, an insurance agent, a Nautilus Regional Sales Manager, a Nautilus Regional Sales Rep and collegiate athletic coach. I have come to this realization based on my last 4 sales.

Sell 238
article thumbnail

What Is Digital Consulting, and How Do You Start?

Hubspot

Professionals known as digital consultants can help you reach your goals with their extensive knowledge — and you don't have to be a part of a massive corporation to invest in their services. Generally, a digital consultant wears many hats. How to Get Into Digital Consulting. Source: Oro Inc.

Consult 92
article thumbnail

OKR Framework for Sales: The Key to Effective Consultative Selling

Sales Hacker

The notion that consultative selling is the optimal way to sell has been around since the last millennium. The concept was coined in the 1970s in the book Consultative Selling by Mack Hanan. To compete in this “new buying normal,” we need to modernize what we mean by and how we execute consultative selling.

Consult 81
article thumbnail

The ONE Secret to Selling More

Anthony Cole Training

I’ve been in the sales and sales management consulting business for 21 years. Prior to that, I was an insurance wholesaler, an insurance agent, a Nautilus Regional Sales Manager, a Nautilus Regional Sales Rep and collegiate athletic coach. I will illustrate this “secret” based on my last 4 sales.

Sell 168