Sales Hacker

FEBRUARY 18, 2025

Previously, he was an operating partner at Fractal Software, helping launch vertical software companies and find product-market fit. But prior to that, you were an operating partner at Fractal Software, uh, where you helped launch dozens of vertical software companies, which is super cool and helps them kind of find product market fit.

GTM 91

GTM Quota Drivers/motivators Sales 91

Hubspot

APRIL 17, 2020

Has the developing tool you're launching helped you with data entry? To promote her online business course and consulting firm, Impact School , Tickner uses attraction marketing. For instance, if your tool does "X" and "Y," but you need an outside source to accomplish "Z," that's something customers should know. ImpactSchool.

Angle 101

Angle X-functional Technique Campaign 101

Sales Hacker

MARCH 4, 2025

Was there any time, whether it was Asana or Calendly where, you know, you had some of this sort of like enterprise demand, they wanted teams, they wanted this functionality, but the PLG is still working so well that you’re like, Oh, maybe we don’t want to, um, divert too many resources. And so, uh, and function basically function.

GTM 71

GTM X-functional Start-ups Campaign 71

Hubspot

APRIL 13, 2012

Or if we wanted to gauge whether the inclusion of that add-on service would help convert more leads, we might consult leads in our database only within a certain business size that we know are interested in the Professional version of the software. For example, a survey question might be structured: Would you use product X for Y, Z, or other?

X-functional 78

X-functional Objectives and Key Results Government A/B testing 78

Search Engine Land

APRIL 14, 2023

Dealing with the aftermath can be a nightmare for SEO teams and the external SEO consultant (who often only gets called to fix others’ mistakes). more countries), launch different products, or serve new audiences. Do you really have to rename it from x to x-y? No redirects in place. Adding/removing content.

UX 99

UX X-functional User Experience Engineering 99

Heinz Marketing

JANUARY 9, 2018

By Joshua Baez , Marketing Consultant at Heinz Marketing. Millennials are taking their seats at the buying table, seated among their Generation X and Baby Boomer colleagues, and that disruption is happening, and will continue to happen, whether B2B sales and marketing teams are ready for it or not. Survey Promotion and Amplification.

B2B 74

B2B Objectives and Key Results B2C Promote 74

Sales Hacker

SEPTEMBER 29, 2020

We’ve got two sponsors, the first is Sapper Consulting. Sapper Consulting makes it easier though, because they built Regie. He has his own dedicated implementation and vetting function sales ops. Vishal Sunak : just constant backfill of functional areas with more experts. It’s not that easy.

Contract 117

Contract X-functional Objectives and Key Results Legal 117

Hubspot

DECEMBER 28, 2012

Oftentimes, marketers do give a lot of thought to email design when it comes time to launch a campaign. Many companies choose to send weekly or monthly product digests to keep their customers or fan base up-to-date with the latest features and functionalities. But what about the follow-up email? 7) Lead Nurturing Emails.

X-functional 78

X-functional Promote Follow-up Contact 78

SaaStr

DECEMBER 17, 2019

This Schwab product, they launched it and a month later they had $10 billion in assets under management. ” And so we’ve seen the banks not only launch their own products like Intelligent Portfolios but do partnerships with a lot of lenders, a lot of other companies to distribute their products to their customers.

Finance 74

Finance X-functional Non-Profits Launch 74

PandaDoc

OCTOBER 13, 2022

With Zoho filling the space between small businesses and larger enterprises, hiring consultants may be warranted, as they’ll help guide your team’s journey toward fully uncovering all of the capabilities and strengths the software offers. Lead generation X ? Social media integration X ? Free version X ? Free version X ?

X-functional 52

X-functional Territory CRM Lead generation 52

Sales Hacker

APRIL 1, 2025

And, um, you know, the best sellers do a lot of active listening, um, do a lot of consultative selling. part of my career that you didn’t cover up front was I started six years at Ernst and Young as a consultant. Functional purity and segment alignment. So the [00:47:00] functional purity is. Um, your functions.

GTM 62

GTM Up-sell Start-ups Gaming 62

Sales Hacker

JUNE 20, 2019

I was responsible for onboarding hundreds of salespeople, training the entire BDR, AE, CS, and Support functions. 7) The Sales Enablement function is being asked to deliver visibility into the actual impact their coaching has on the team. There is a better way: record all calls through your native functionality. Hire for it.

Quota 81

Quota X-functional Strategize Start-ups 81

Hubspot

FEBRUARY 15, 2013

But social media, in terms of function and strategy, does not replace SEO. Who’s even less qualified to talk about your industry than an outsourced social media consultant? 26) You should post X updates per day. 4) Social media is the new SEO. If we’re talking buzz words, then yes, social media is the new SEO.

Networking 78

Networking Follow-up X-functional Start-ups 78

SaaStr

JULY 15, 2022

And the way you get it is whether it’s outbound, generally inbound events or whatever, solve a 10 X pain point, solve a unique pain point that a large enterprise has that other vendors don’t provide. So again, we could use it for any function. But if you have a 10 X solution to a core problem, just market it in the US.

Growth 117

Growth Cross-sell Start-ups X-functional 117

Hubspot

MARCH 10, 2016

Typically, next steps for leads at this stage are a call from a sales rep, a demo, or a free consultation -- depending on what type of business is attempting to close the lead. Launched in May 2003, it is mainly used for professional networking. We couldn’t leave “X” out of the party! 9) Bounce Rate. 51) LinkedIn.

Networking 78

Networking Engineering Non-Profits Follow-up 78

Veloxy

SEPTEMBER 28, 2021

As we mentioned earlier, a lot of entrepreneurs have actually found success by launching startups and building careers on little more than cold emails. Be the value-added consultant your prospects and customers want you to be. However, this segment will offer a good example and a solid starting point to launch off of.

Objectives and Key Results 204

Objectives and Key Results Prospecting Contact Campaign 204

ConversionXL

AUGUST 31, 2017

If you work in conversion optimization – whether at an agency, in-house, or as a consultant – you almost certainly run A/B tests. Here’s a review from Sean Patterson , a Digital Analytics and Optimization Consultant at Conversion.com: Sean Patterson: “An enterprise testing tool with a wide range of capability and customisation.

A/B testing 129

A/B testing E-commerce X-functional UX 129

SaaStr

AUGUST 15, 2020

We’ve got a lot of training to do with our sales teams to get them to start to speak in these types of terms versus feature function. That doesn’t mean to say, you’re going to do away with the functions. It cannot work in the future because that isn’t how society functions. I mean, what do they do?

Retail 105

Retail Start-ups Drivers/motivators Up-sell 105

ConversionXL

APRIL 3, 2018

Understand-decide-prototype-finalize-launch (data and research at beginning, decide on targets in middle, QA before launch). Value = (Knowledge + Process) x Skill x Attitude. There’s an Experiments Council: internal consulting to help with tricky design , setup and interpretation. Functional analysis.

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106

ConversionXL

NOVEMBER 11, 2015

Whether you’re a conversion optimization agency, consultant, or in-house at a startup or enterprise, investing in the right conversion optimization tool is a big decision. To navigate the list, you can filter out tools based on function as well as for which size company it works best. It’s basically only for enterprises, though.

Conversion 124

Conversion A/B testing UX Consult 124

ConversionXL

JANUARY 24, 2017

More and more, people are using experimentation as a way to optimise not just sales – but also pricing, functionality, and product. This gap between the functionality of artificial intelligence and the necessity of human creativity and insight opens up the increased need for applied behavioral psychology.

Conversion 87

Conversion UX A/B testing SQL 87

Salesforce

NOVEMBER 20, 2023

. “Tell them what you’ll cover in the call, but specifically, share a short value proposition of how you can potentially help them,” advises Marcus Chan , sales coach and president of Venli Consulting Group. Confirm your prospect’s challenge Instead of launching into your sales pitch right away, start with questions.

Objectives and Key Results 69

Objectives and Key Results Pitch X-functional Sales 69

SaaStr

AUGUST 26, 2022

X this year. You don’t have to do every single function to still get a customer. For all these types of categories, I know it’s trite, but you just have to find your 10 X feature that someone will buy. And who would be a great person to consult with on that specifically? When did you start the company?”

Quota 98

Quota Growth Product Closing 98

Heinz Marketing

APRIL 2, 2018

You guys launched at SaaStr here a couple weeks ago. You’re more likely to close deals by x percent when you use this product.” .” So what you want is you want a slide that supports you, but the focus should be on the human beings in the room, not the text content on the slide. I’ve seen that play out.

Pipeline 57

Pipeline Sales Presentation B2B 57

SaaStr

NOVEMBER 2, 2019

How does your customer success and customer support functions change with the move to enterprise? Billion story from its launch in 2008 to its 2018 acquisition by Recruit Holdings. What are the biggest challenges in making this transition? Billion acquisition is just one milestone in the early innings of the company’s story.

Price 57

Price GTM Up-sell Product 57

SaaStr

SEPTEMBER 27, 2019

What are the core differences when comparing marketing functions at the likes of Salesforce to smaller companies like G2? And then right about the time HubSpot was launching into APAC they brought me on board as their first marketer. Because marketing is the revenue function. Marketing is the customer service function, etc.

Start-ups 56

Start-ups A/B testing B2B Pipeline 56

Sales Hacker

FEBRUARY 25, 2025

She specializes in launching products, entering new markets, and scaling companies to the enterprise. And she has a proven track record for launching products in new markets specifically. Having started my career in consulting, it was about going into different industries, solving different problems. Absolutely.

GTM 77

GTM X-functional Objectives and Key Results Start-ups 77

Sales Hacker

APRIL 29, 2025

At Atlassian, he led all communication products, including the launch of Atlassians first post-IPO product. It’s a core function of product marketing. What happens when developers can do 10 x coding? He spent years at Microsoft building foundational experiences across Windows, outlook, Hotmail, internet Explorer.

GTM 85

GTM Product X-functional Start-ups 85