Martech

JUNE 28, 2022

Marketers play a large, proactive role in the buying-selling process to generate revenue across the entire buyer lifecycle – from generating a new customer, to contract renewal, to solution expansion and cross-sell/upsell. For perspective, this is the buyer-driven outgrowth of what was integrated marketing.

B2B 104

B2B GTM Cross-sell High impact 104

Martech

SEPTEMBER 25, 2023

Finance departments have widely adopted this “leaked” funding approach in start-ups and established companies. Marketing must be constantly available to potential buyers when they become interested in your product — not necessarily when you want to sell it. I just don’t know which half.” direct marketing, sales calls and web visits).

A/B testing 113

A/B testing Tradeshows Finance Cross-sell 113

Sales Hacker

MAY 26, 2021

Sales ops is responsible for supporting and enabling sales reps to sell efficiently and effectively. Sales operations teams bring a system of selling and structure to a sales organization. The focus is on things like reporting, territory management and later stage tasks such as contract negotiations and finance approvals.

Territory 60

Territory Objectives and Key Results Finance Cross-sell 60

SBI

DECEMBER 28, 2020

Additionally, there are a significant number of customers that currently only have relationships with either TechTarget or BrightTALK, providing an opportunity to cross-sell. TechTarget has secured committed financing in the form of a bridge loan from JPMorgan Chase Bank, N.A. We are excited to join forces with TechTarget.

Closing 50

Closing Finance Contract Cross-sell 50

Highspot

DECEMBER 5, 2023

Nurture and Crossell / Upsell Selling does not end with deal closure or hitting quarterly targets. Who are you selling to? Some example sales methodologies include: Consultative Selling Consultative selling is all about becoming a trusted advisor to your customers. Close: Finalize the sale and sign contracts.

Process 52

Process Real Estate Objectives and Key Results Negotiate 52

Salesforce

OCTOBER 12, 2021

They see how all departments can drive revenue for the company; those departments can include sales, marketing, customer success, and finance. The CRO leverages cross-functional knowledge to create a complete view of the customer lifecycle from bringing in new leads to closing deals to renewing customer contracts.

Gaming 98

Gaming Cross-sell Finance Sales 98

InsightSquared

DECEMBER 6, 2017

They tackle much of the heavy lifting in Salesforce.com (or other CRM systems) and continuously optimize processes to make lives easier for sales reps and managers, giving them more time to focus on what they do best – sell. Cross-functional projects are always taking place, most frequently with marketing, finance, and IT.

Objectives and Key Results 72

Objectives and Key Results Finance CRM Cross-sell 72

SaaStr

MARCH 31, 2022

So for the audience, cloud giants are turbocharging startup sales, and the predominant reason for this is because they’re fundamentally changing IT budgets at the customers that we’re all selling to. Panel: Colleen Kapase, VP of WW Partner & Alliances, Snowflake. Jessica Alexander: Sure, absolutely.

Cross-sell 81

Cross-sell Finance Strategize Technology 81

Sales Hacker

SEPTEMBER 11, 2020

Imagine having the opportunity to sell into a company like Lyft in 2011. The total addressable market continues to grow and is ripe for selling to, but very few startups reach unicorn status. Why Should You Sell Into Startups? While selling to startups is an evergreen opportunity, it’s important to understand the risks as well.

Sell 77

Sell Minimum Viable Product Objectives and Key Results Cross-sell 77

Outreach

AUGUST 6, 2019

Companies see an increase in ACV (Annual Contract Value), LTV (customer Lifetime Value), and opportunity rate (the number of opportunities generated from a given number of accounts). See more here. Why Should I Be Doing ABS? When executed effectively, ABS impacts revenue and profitability dramatically.

Launch 40

Launch Cross-sell Finance Contract 40

Sales Hacker

DECEMBER 2, 2019

Take control with the DocuSign agreement cloud, a suite of tools that automates sales contracts and quotes ,all right in your CRM. Create custom contracts in a click, sign them digitally, and automatically pull data back into your opportunities. I understand accounting and finance. Outreach has your back. I can do this.

Strategize 52

Strategize Contract Strategic planning Drivers/motivators 52

Lead Fuze

JUNE 27, 2023

Rules around transferability of ownership: Cover what happens if a member wants to leave or sell their part in the future. Once you have everything set up properly, open a bank account under your newly formed company name to keep personal finances separate from company expenses and maintain clear records for tax time.

Legal 52

Legal Campaign Technique Objectives and Key Results 52

Partners in Excellence

MARCH 8, 2015

It may be deceitful pricing or contracting processes. ” It may be high pressure selling techniques. A lot of the reluctance has been just bad selling. We sometimes, both on the buying and selling side, exaggerate our own importance in a decision or in our companies. It may be “bait and switch techniques.”

Cross-sell 90

Cross-sell Technique Entertainment Finance 90

Sales Hacker

APRIL 6, 2022

And these manual processes take sales reps away from their most important activity: selling. Let’s take a closer look at each word: Configure: Configuration of products and services ensures that what you provide is actually available, meets the buyer’s needs and specifications, and can be delivered according to the agreed-upon contract terms.

Cross-sell 93

Cross-sell Contract Price Finance 93

Sales Hacker

APRIL 21, 2021

It may take days before the rep can actually send a contract for signature. The director of customer success brings her Salesforce report to a cross-functional meeting with sales and marketing leadership. Creates processes to enhance cross-functional collaboration between sales, marketing, and customer success.

Finance 100

Finance GTM Cross-sell SQL 100

SBI

SEPTEMBER 11, 2012

Get ideas for how you need to evolve the way you do business across your organization including marketing, sales, finance, and customer service. Join us to hear how small businesses to large enterprise customers are saving time and money, doing more cross selling, and succeeding with the simple addition of Data.com.

CRM 48

CRM Cross-sell Contact Finance 48

SaaStr

AUGUST 12, 2020

Rather than having this erratic schedule around hitting sales targets, or hitting releases, that there’s a feeling that just quarter after quarter the company keeps shipping and selling. The first system is what I call the sales finance system. So, the first system is a sales finance system, so let’s start with sales.

Finance 111

Finance X-functional Launch Objectives and Key Results 111

Martech

JUNE 27, 2023

Sell, close. You may not be selling online end-to-end, but surely you can enable pieces of the journey, like quotes, purchase orders, contract pricing, channel partner support, order approvals, cross-sell and upsell, licensing, renewals, reactivation, winback, etc. Motivate interaction. Capture visitor data.

B2B 96

B2B Customers Cross-sell Price 96

SalesLoft

JUNE 28, 2022

This article offers a sneak peek of just a few tips from Sean and Amanda Georgoff’s upcoming account-based selling course at the Sales Impact Academy. Maybe legal didn’t get back to your customer’s contract edits fast enough. With a team approach to account-based selling, it never has to happen again. Sign up now!

Sell 52

Sell Cross-sell Legal Finance 52

Sales Hacker

SEPTEMBER 2, 2020

The best sales teams don’t just sell — they keep customers happy and drive serious upsell, cross-sell, and expansion revenue. This is where a sales rep physically meets a potential customer to discuss needs, budgets, volumes, prices, requirements, timelines, and other contract details. ACV and $17M ARR.

Inside sales 108

Inside sales Cold Call Contract Price 108

Salesforce

SEPTEMBER 27, 2021

Add to that, the company had previously signed a three-year contract with Slack for several thousand users, and five months later, it had blown past that allotment. Their contract was originally in our mid-market segment, but they outgrew our segment lines, which brought them into our enterprise team. Reimagine the selling experience.

Closing 98

Closing Contract Legal Cross-sell 98

Sales Hacker

AUGUST 25, 2023

At Outreach, we implemented Growth AE’s in 2020 that were responsible for cross sell/upsell into accounts, and the year after they started running renewals as well. Oh, and remember that 92% of the lifetime value comes after they commit and sign the contract! Mark’s pro tip: “And why call them Growth AEs vs. Account Managers?

GTM 52

GTM Contract Cross-sell Account management 52

PandaDoc

JUNE 1, 2023

CPQ allows you to create compelling offers that lead to a fast and reliable conclusion of a contract. Up-selling and cross-selling — most CPQ software allows you to easily tailor sales offers to your customers with a few clicks. You optimize your processes, working more efficiently and thus more profitably.

E-commerce 52

E-commerce Profit margin Legal Price 52

Sales Hacker

DECEMBER 4, 2020

That’s what selling without a sales dashboard is like. This not only takes time away from selling, it can introduce a lot of opportunities for mistakes. Sales leaders can use a dashboard to understand the game their team is playing as they sell and identify where reps may need help or extra training. What is a Sales Dashboard?

Pipeline 124

Pipeline Cross-sell CRM Sales 124

SaaStr

AUGUST 27, 2019

How to Design a Sales Comp Plan to Get You to $100M with Work-Bench, Movable Ink, MongoDB and Concert Finance. Sanj Sanampudi | Co-Founder & CEO @ Concert Finance. First step, we have who has worked with a number of SAAS companies in New York City as a CFO, and is now CEO of Concert Finance, a sales commission platform.

Territory 52

Territory Contract Cross-sell Drivers/motivators 52

Lead Fuze

AUGUST 6, 2021

By collecting and cross-referencing in sales data analysis, it’s possible to build highly-personalized value propositions tailored to the specific needs of each customer segment. If you want to increase revenue fast, start by reaching out to customers to cross-sell and up-sell products you think could also meet their needs.

Objectives and Key Results 64

Objectives and Key Results Click Through Rate CTR Cross-sell 64

SaaStr

AUGUST 7, 2020

And so, because we had done this before, we were able to very quickly do the fundraising, so we literally had like two meetings with each one of the investors and were able to close on the financing, so I don’t think that’s normal. You got third parties enter to do supply chain finance. Rob Bernshyten: Sure is, sure is.

Price 59

Price Retail X-functional Healthcare 59

Sales Hacker

FEBRUARY 5, 2019

Who could avoid dreaming of those seven-figure deal sizes, 3-year contracts, and trophy logos? We have worked inside organizations that have successfully transitioned from selling into mid-market to selling into Enterprises. Think in terms of ‘deal dials’: price per user, payment terms, contract length, number of users.

Product 58

Product Contract Cross-sell Account management 58

SaaStr

MAY 27, 2020

So people were paying people to take their futures contracts. Why is financing hard right now? It’s very difficult to get financed. The problem in private markets is private markets don’t adjust their pricing because it takes time until financing’s actually happen. So the market hates uncertainty.

Finance 78

Finance Government Price Contract 78

SBI

AUGUST 30, 2018

Upsells & Cross-Sells: Strikedeck keeps tabs on customer satisfaction, and identifies customers that are ideal candidates for upsell and cross-sell efforts in real-time, which increases revenue potential from each account. Share these company-wide to show what your Sales and CS team are achieving using Strikedeck.

Trust 38

Trust Cross-sell Customers Referrals 38

SaaStr

AUGUST 20, 2020

To date the company has raised over $132M in financing from some of the best in the business including Sequoia, a16z, Index, Greylock and Kleiner Perkins to name a few. So we were really selling on the intuitiveness of the design, and in tandem with that, we were hiring these kind of rockstar designers. Do you know what I mean?

Sales 78

Sales Price Quota Start-ups 78

SaaStr

MARCH 12, 2019

With the scaling of departments and teams, what has Erica seen work really well when it comes to making cross-functional teams communicate really well? I’m super interested because I’m always quite perplexed when one has those early adopters within the enterprise, but then one’s selling to maybe the CIO.

Contract 68

Contract Sports Cross-sell Start-ups 68

The Lost Book of Sales

JULY 12, 2021

Starting to cross the chasm. How does the "D-Day" strategy help companies cross the chasm? Being sales vs. market driven when crossing the chasm. One of the most important lessons about crossing the chasm is that the task ultimately requires achieving an unusual degree of company unity during the crossing period.

Cross-sell 52

Cross-sell Niche Objectives and Key Results Price 52

SaaStr

NOVEMBER 19, 2019

Nancy Ham : I had to cross idea number one off my list of rationalizing marketing. I was a CFO, so I went down the hall to finance to meet my people in finance. In enterprise software, it’s all about contracts, long term contracts. How can you sell more product? Don’t just sell them software.

Closing 67

Closing Customers Niche Sports 67

ConversionXL

NOVEMBER 17, 2022

By making predictions based on what buyers want, Amazon makes shopping easier (people don’t have to go searching for products), allowing them to sell more. And from existing customer behavior and interactions with your customer service team, you can predict popular products and make upsell and cross-sell recommendations to increase retention.

A/B testing 106

A/B testing UX Objectives and Key Results Non-Profits 106

SaaStr

OCTOBER 22, 2020

How does Ryan ensure cross-function working seamlessly from the very beginning with marketing? * First, I’m trying to sell the candidate. If I think they’re a great candidate, I am in selling mode. And are you increasing the average selling price over time? It’s the cross functional leadership team.

Pipeline 67

Pipeline Cross-sell Launch Start-ups 67

Sales Hacker

JULY 8, 2020

Conga is changing the way the world works by modernizing, streamlining and automating your documents, contracts, and processes to make it easier to do business. Again, there are plenty of people out there who can help you buy and sell real estate. Businesses run on documents. Great company, Conga. That makes it a really cool challenge.

Real Estate 113

Real Estate Strategize Launch Commission 113