The SaaS Executive’s Guide To Building A Winning Go-To Market Strategy
Sales Hacker
APRIL 10, 2018
1) Across regions. Regions often respond with a 1-2 year delay to the US Market. Some regions behave similarly such as within Scandinavia. Vertical markets such as Healthcare, MarTech etc. B2B segments in focus: Enterprise/Company wide – selling a platform (CRM/ERP) using multi-year contracts. 1) Freemium.
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