Can an 8-Person StartUp Sell to a CIO? Yes — If You Understand The Social Contract.
SaaStr
DECEMBER 30, 2021
But we ended up selling to several in Year 1. When our product was feature-poor, and the team was tiny. And one of the best ways to stand out in the CIO’s office is to bring in some up-and-coming SaaS vendor that can provide huge ROI that same year, change a little bit of the game, and build a successful collaboration together.
Let's personalize your content