Sales Hacker

MARCH 25, 2025

Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth. You can just have a conversation to find out the opening hours for the local store and navigate straight there. We see that in legal terms already. Lots of spending.

GTM 67

GTM X-functional Start-ups Relationship building 67

SaaStr

JUNE 25, 2025

In a recent conversation at SaaStr Annual + AI Summit 2025 , Arvind shared the tactical playbook behind Rubrik’s scale, revealing counterintuitive strategies for product development, customer success, and AI adoption that challenge conventional SaaS wisdom.

Legal 102

Legal Cross-sell Government Engineering 102

Sales Hacker

FEBRUARY 4, 2025

His last role was the CFO of Landing, where he oversaw the companys Finance, Legal and People operations. 18:13 The role of cross-functional communication. 18:13 The role of cross-functional communication. Um, so anyway, I’ve been super excited to have this conversation. 26:59 The commoditization of funding.

GTM 84

GTM Finance Cross-sell X-functional 84

Sales Hacker

JUNE 3, 2025

Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth. And I went to sell advertising solutions for them and I really enjoyed, you know, matching. You’ve gotta have a legal entity. Is it partners, is it agencies? Big customers?

GTM 89

GTM Territory Gaming Sales 89

Hubspot

FEBRUARY 12, 2025

This functionality of the tool became our unique selling point (USP) and users started outputting personalized content. The importance of partnering with influencers, other entrepreneurs, and organizations in the AI space to cross-promote cannot be overstated. Source I learned that the key to success depends on engaging users.

Minimum Viable Product 36

Minimum Viable Product X-functional Healthcare Territory 36

Martech

MAY 16, 2025

In one video posted in early 2024, the brand even joked about the situation: “We were gonna make a funny video to promote Mystery Cookie, but legal said we can’t use any trending audios.” When success comes quickly, there’s little incentive to slow down and ask, “Are we doing this legally? copyright law.

Legal 92

Legal Contract Cross-sell Government 92

Salesforce

JUNE 16, 2025

Making it easier to collect and respect a customer’s data and preferences, platforms like Data Cloud not only manage legal risks but improve the customer experience by enhancing trust. Data can raise the overall value of your business, most obviously, if you decide to sell or go public. We think so.

Customers 71

Customers Cross-sell Legal Campaign 71

Sales Hacker

APRIL 15, 2025

And the founder said, well, get us lots of leads and lots of meetings and we’ll, we’ll sell to them. Like I can go bring a hundred more lookalikes if I know who we’re selling to. But if the founders don’t even know that because they say, oh, we can sell to this industry and that industry.

GTM 62

GTM B2B Follow-up Campaign 62

ConversionXL

MAY 14, 2014

Here’s something that won’t come as a shock to people who work for big companies: not everyone is on-board with the idea of conversion optimization and testing. You’re actively doing conversion testing. Iztok said, “We ensured the CEO that conversion optimization would increase sales. Know anyone?

Conversion 124

Conversion Sell E-commerce Legal 124

Martech

OCTOBER 16, 2023

They’re tied to a customer’s action and deliver value that should lead to a conversion. Keep this archetype handy as you define what a transactional email is for categorization and legality to be sure you have covered all of your bases. You might consider testing a three-email cart abandonment series because it’s close to conversion.

Cross-sell 136

Cross-sell Retail B2C Strategize 136

Partners in Excellence

FEBRUARY 5, 2015

I’ve gotten tangled up in a number of conversations about “Sales Needs To Be A Profession,” lately. The “Profession Of Selling:” Usually when we talk about a “profession,” what we are referring to is a certification process. Each go through very tough education and certification standards.

Education 110

Education Cross-sell Sales Manufacturing 110

Veloxy

APRIL 11, 2023

Yet, almost everyone will engage in the conversation if you ask their opinion on AI. It helps eCommerce companies personalize communications, upsell/cross-sell, and reduce cart abandonment rate. One of its key features is email monitoring, which also guarantees legal email compliance.

Sales 130

Sales Pipeline CRM Price 130

Martech

FEBRUARY 25, 2022

This includes cross-channel, multi-touch and multi-wave campaigns. Connecting the CRM to the rest of the business then leveraging customer data from marketing and success interactions to automate personalized nurture emails, SMS messages, and chats through channels like Conversations or WhatsApp. Targeted, personalized display ads.

E-commerce 122

E-commerce B2C Manufacturing Hospitality 122

Miller Heiman Group

MARCH 13, 2019

Instead of marketing, training, sales ops, front-line managers and legal all creating and maintaining their own enablement services, you need to eliminate the silos. Develop enablement services in a cross-functional, coordinated fashion. Instead, we recommend evaluating leading and lagging metrics.

Objectives and Key Results 107

Objectives and Key Results Quota Technology Technology 107

Salesforce

SEPTEMBER 27, 2021

By becoming an authorized guest user in Coinbase’s workspace, she effectively embedded herself in the flow of conversation, allowing her to unlock a greater understanding of the customer and tightening the feedback loop as the team hammered out the intricacies of the deal. Reimagine the selling experience. Legal needs to approve it.

Closing 98

Closing Contract Legal Cross-sell 98

Sales Hacker

APRIL 21, 2022

In the early days, most SaaS companies sell to other startups for a number of reasons. It’s simply easier to create a SaaS product for smaller companies.That’s why most SaaS companies focus on selling to other startups in the early stages of the company lifecycle. We started by selling to other startups, mainly YC companies.

Cross-sell 103

Cross-sell Legal Contract Price 103

Pointclear

SEPTEMBER 24, 2015

Maybe you traditionally sell to one line of business. Think about the CFO, procurement, and legal, and how will they each need to be involved to get your deal through buying consensus. They produce the content and materials that help lure contacts at the company into deeper conversations with sales.

Lead generation 95

Lead generation Cross-sell Territory Gaming 95

PandaDoc

SEPTEMBER 17, 2024

Unlimited legally binding eSignatures with audit trail 2. Chili Piper boosts conversions and speeds up deal closures by streamlining the scheduling process for top-performing sales teams. This level of flexibility also makes Miro a great tool for collaborative selling and building strong customer relationships.

Contract 98

Contract CRM Legal Sales 98

Sales Hacker

APRIL 21, 2021

Now, the AE must work with sales ops, salesforce admins, and legal to close this opportunity. The director of customer success brings her Salesforce report to a cross-functional meeting with sales and marketing leadership. Creates processes to enhance cross-functional collaboration between sales, marketing, and customer success.

Finance 114

Finance Cross-sell SQL GTM 114

PandaDoc

APRIL 3, 2023

Improve sales team productivity Simplify the sales doc process and free your teams time back in their day to sell more. The only way to prepare for a live sales call where the conversation could lead anywhere or for cold calling is some improvisational practice. This page is not intended to and does not provide legal advice.

Technique 98

Technique Construction Sales Drivers/motivators 98

Sales Hacker

SEPTEMBER 10, 2018

As you can imagine, that’s a tough sell, especially when you’re at a startup or entering new markets. For instance, a company with a product that practically sells itself already might pay low salaries while a company entering an uncertain new market might opt for higher salaries to attract game-changing talent.

Quota 103

Quota Represent Cross-sell Drivers/motivators 103

Search Engine Land

DECEMBER 28, 2023

Google’s additional legal issues Google was also sued by Gannett , the publisher of USA Today, for using “deceptive commercial practices” and breaching U.S. In another blow for Google, an Adalytics study accused it of mis-selling video ads to marketers for the last three years. antitrust and consumer protection laws in June.

Retail 116

Retail X-functional Launch Non-Profits 116

Salesforce

JULY 22, 2021

Cut out conversation-killing email and talk with customers in a real-time #buyer channel instead. What: Slack Connect allows reps to move conversations with customers, partners, and vendors out of email and into Slack. The immediacy of Slack communication mimics the natural flow of in-person conversation.

Sales 98

Sales Closing Cross-sell Represent 98

Miller Heiman Group

JANUARY 9, 2020

I hope these lessons can drive similar conversations for you. In each conversation, we discussed what was and wasn’t working, where we needed to pivot and what gaps existed. Chief among them was our steering committee, a cross-sectional group of regional and global leaders from various business units.

Cross-sell 63

Cross-sell Sales Territory Legal 63

Hubspot

OCTOBER 10, 2018

Google Pay allows businesses to enable shopping across all devices reducing the frequency of forgotten passwords and missed conversions. ProPay offers payment solutions for small businesses, enterprise businesses, and a variety of industries, including direct selling, auto dealers, and legal. pay as you go or 1.6% TransferWise.

E-commerce 101

E-commerce Price Retail Cross-sell 101

Hubspot

SEPTEMBER 12, 2018

But what is a sales pipeline and why is it so instrumental to selling success? If your forecast anticipates you’re going to miss your quota, you should double down on selling activities. If you sell a premium product, it might take several months to a year to build up a list of key contacts and accounts.

Pipeline 101

Pipeline Sales Negotiate Objectives and Key Results 101

SaaStr

MARCH 31, 2022

Rico Mallozzi: I kind of want to talk about and help frame this conversation. So for the audience, cloud giants are turbocharging startup sales, and the predominant reason for this is because they’re fundamentally changing IT budgets at the customers that we’re all selling to. Crowdstrike. It’s quite the endeavor.

Cross-sell 103

Cross-sell Finance Strategize Technology 103

PandaDoc

AUGUST 22, 2024

Using sales automation software , your sales team can streamline processes and track such crucial metrics as conversion rates, customer acquisition costs, and lifetime value. SaaS sales is the art of selling software-as-a-service (SaaS), focused on methods to obtain new customers while retaining/upselling existing ones.

Contract 52

Contract Cross-sell Legal Drivers/motivators 52

PandaDoc

APRIL 29, 2024

In reality, the Q2C stage can be preceded by a variety of marketing activities resulting in sales opportunities and followed by post-sale activities that may include efficiency analysis, cross/upsell planning, and process improvements. Benefits of CPQ software The benefits of CPQ software are hard to overlook.

Cross-sell 52

Cross-sell Contract Legal Negotiate 52

Lead Fuze

JUNE 27, 2023

This guide will provide a comprehensive overview of the steps needed to establish and operate a successful email marketing agency, from understanding legal requirements and privacy laws to implementing effective strategies for audience segmentation and campaign types. Don’t forget about the legal stuff.

Legal 52

Legal Technique Campaign Objectives and Key Results 52

Martech

OCTOBER 23, 2023

Google search dominance Search engine competitors and claims of harm Google’s default search deals Additional legal issues Potentially anticompetitive conduct Google’s defence Dig deeper: Why we care about search marketing Google search dominance Google credits its 90% market share to being a superior platform (Sept.

Trust 94

Trust Objectives and Key Results Engineering Negotiate 94

ConversionXL

FEBRUARY 26, 2014

Note from the editor: We talk a lot about conversion rate optimization, and how it’s about showing the right people, the right thing, at the right time in order to get more out of your website. We use targeting in a similar way to shape our terms to boost their conversion potential. We should look toward.

Territory 111

Territory CTR Campaign Objectives and Key Results 111

Hubspot

JUNE 5, 2019

In a channel sales model, a company sells through third partners -- affiliate partners (who get commission on each purchase), resellers, value-added providers (who typically bundle your product with their own), or another entity that doesn't work for it directly. With channel sales, you rely on third parties to sell your product or service.

Commission 77

Commission Sales Cross-sell Consult 77

PandaDoc

JUNE 1, 2023

Up-selling and cross-selling — most CPQ software allows you to easily tailor sales offers to your customers with a few clicks. Accelerates the conversion of quotes into purchase orders. This page is not intended to and does not provide legal advice. Automates the seller’s buying processes. Quote generation.

E-commerce 52

E-commerce Profit margin Legal Price 52

SaaStr

OCTOBER 15, 2019

Unlike when selling into SMB businesses that kind of can go from a demo, to a conversion, to a close in a matter of days, enterprise sales is a lot more complicated and it’s hard to navigate through. So don’t expect that you can take your product that you sell now to SMB’s and sell the same thing to big companies.

Pipeline 87

Pipeline Manufacturing Up-sell Cross-sell 87

Hubspot

SEPTEMBER 3, 2020

Alongside mobile-friendliness, it’s worth your while to test your website’s cross-cross browser compatibility. One of the best methods to improve your credibility is to be clear and honest about the product or service you're selling. If you need ideas for sleek CTAs that drive more conversions, see our CTA examples list.

User Experience 101

User Experience UX Price Cross-sell 101

Hubspot

JULY 25, 2012

Before you drop a dime on that, run your company through the sketch-o-meter to see if there are any things you can cross off the list of major turnoffs. I want to sell to you. I know, I know, you have a consultative selling process! 15) You're not engaging in social media conversations. No pricing information?

Trust 78

Trust Cross-sell Contact Price 78