SalesHandy

JUNE 29, 2021

Selling products or services to businesses and professionals can be tough. Which is unlike selling to consumers, who have common needs and wants. The right B2B sales strategy optimizes your sales process around a few key principles, all of which allow you to make the most out of B2B selling efforts. What is B2B Sales?

B2B 98

B2B Cross-sell X-functional Follow-up 98

Hubspot

OCTOBER 16, 2017

That is to say, if you want your salespeople to do X, reward them financially for doing X. If you want them to stop selling to poor fit customers, institute a clawback so they lose their commission if the customer churns or returns the product within a set window of time. Increase upsell/cross-sell rate.

Commission 101

Commission Quota X-functional Non-Profits 101

ConversionXL

JUNE 30, 2019

You won’t know until you figure out what your competitors are up to. How does the user experience on my website stack up to the competition? How does your site's user experience stack up to the competition? Competitor X is doing Y. We should do that, too,” or “X is the market leader, and they have Y, so we need Y.”

UX 126

UX X-functional A/B testing User Experience 126

Search Engine Land

DECEMBER 28, 2023

Google stirred things up by shaking cushions and discreetly adjusting ad prices, and the entire industry faced a major shift with the sunset of Universal Analytics, forcing everyone to transition to Google Analytics 4. In another blow for Google, an Adalytics study accused it of mis-selling video ads to marketers for the last three years.

Retail 116

Retail X-functional Launch Non-Profits 116

ConversionXL

MAY 14, 2014

Realizing this was a much bigger problem we’ve yet to address, Peep took to Twitter and asked: Looking for an in-house optimizer in a big company for a blog post on selling CRO internally. He also used real data to back everything up, rather than getting into an opinionated p **g match with anyone who wanted to throw up any barriers.

Conversion 124

Conversion Sell E-commerce Legal 124

SalesHandy

MARCH 21, 2023

You can add up to 30 different merge tags like {{first name}}, {{last name}}, {{location}}, {{country}}, and more. When you send a prospect a follow-up email ensure an adequate amount of time has passed between each email. All we want to know is how would that product help us I am investing X amount of money in it.

Closing 98

Closing X-functional Sales Follow-up 98

ConversionXL

OCTOBER 26, 2022

Brands big (like Ray-Ban ) and small (like Scrub Daddy ) have grown to millions of followers and seen exponential ROI. The New York Times named this urge to buy something the “TikTok Feta Effect,” after a viral recipe for baked feta pasta resulted in the cheese selling out nationwide in the U.S. Why should your brand be on TikTok?

Entertainment 115

Entertainment Customers E-commerce Objectives and Key Results 115

Heinz Marketing

MAY 16, 2022

Obviously, if you have been following SiriusDecisions or Forrester for a long time you’ve probably seen Alan’s name in research or content. Why did that bubble up as a topic for you? Alan, thanks for joining us. Alan : Thank you, Matt, I’m really happy to be here. Nice to do one of these with you. Matt : Yeah.

Pipeline 97

Pipeline Referrals X-functional Cross-sell 97

Sales Hacker

MARCH 25, 2025

Getting entire work done or processes done in the background and only bubbling up to a human when it has an exception. So it’s kind of like coming up with something based on giving it a task or a goal, it’s going to reason on a plan on how to accomplish that. tool selection. And that’s going to be dynamic.

GTM 68

GTM X-functional Start-ups Relationship building 68

InsightSquared

NOVEMBER 20, 2017

This doesn’t mean we should give up, and not try though, there’s some common tactics we can employ in order to drive solutions to management issues. Ensure your team is coming up with actionable metrics that the sales team can actually use. Manage Up With Facts. Highlight these insights using data and open the conversation up.

X-functional 54

X-functional Cross-sell Sales CRM 54

Hubspot

APRIL 4, 2023

Here, we'll cover 15+ questions that will likely come up in consulting interviews — and discuss best practices for nailing them. I've been following the company's work closely, and I've been impressed by [Achievement 1] and [Achievement 2]. It's also when you really need to sell yourself and your skills.

Consult 83

Consult Objectives and Key Results X-functional Construction 83

ConversionXL

JUNE 26, 2017

Elite Camp 2017 had an enviable line-up of heavy hitters and rock stars. Websites selling different things are different and even if they sell the same products, their target audience might be different. So we want to come up with a bunch of radically different ideas & test them. Websites are contextual.

UX 85

UX Cross-sell A/B testing Government 85

SaaStr

FEBRUARY 4, 2020

Keep your hands up if you use Gusto. We have 1,000 employees across three locations, San Francisco, Denver, and New York, and everything in the past four years has grown by more than 10 X. They cross referenced a bunch to come up with the teams that performed the highest, were not the smartest people in the room.

Drivers/motivators 101

Drivers/motivators X-functional Trust Cross-sell 101

Search Engine Land

MAY 7, 2024

The site was able to: Rank in the top three positions of Google for commercial keywords that get up to 246,000 average monthly searches. selling over 400,000 eBikes in the last four years. Additionally, ecommerce SERPs tend to have ads taking up some of the real estate, which can reduce organic CTR. The x -axis shows U.S.

CTR 83

CTR Electricity Real Estate X-functional 83

SaaStr

JULY 17, 2020

If you would like to find out more about the show and the guests presented, you can follow us on Twitter here: Jason Lemkin. ” So all the people who were whining, jumping up and down about the evils of short-termism and public markets, which I never really believed in anyway, maybe you’re just factually wrong. Keith Rabois.

E-commerce 95

E-commerce Retail Real Estate X-functional 95

Lead Fuze

JULY 1, 2023

Finally, you’ll gain insights on cross-checking territory assignments, compensation incentive programs, capacity staffing and understanding different types of quotes serving different functions. Case Study: Adjusting Quota Based on Performance Imagine this: Jonathan sells fewer products but at higher value points.

Quota 52

Quota Growth Territory Commission 52

ConversionXL

FEBRUARY 26, 2014

By tightening up the standards and criteria you use to find, deploy, and measure keywords, you can really begin to improve your conversion rates at every level of the funnel. In PPC, this typically means setting up Campaign location targeting by selecting specific locations to show ads or excluding specific locations.

Territory 111

Territory CTR Campaign Objectives and Key Results 111

SaaStr

JULY 15, 2022

Jason recently opened up an AMA on Twitter Spaces to answer questions about scaling from $1M to $10M. Jason Lemkin: Well, let’s break it up. How, if no one’s heard of you, do you sell to big companies? Jason Lemkin: Yeah, maybe let’s break it up into two points. Jason Lemkin: Hey everybody.

Growth 119

Growth Cross-sell Start-ups X-functional 119

Heinz Marketing

JULY 13, 2020

” I ask Joanne why she thinks it’s coming up more often now and how has her answer changed or evolved over time? It’s time to grab your board, swim out into that sea of ideas that’s churning up all the time, and see if you can catch a wave. Her other book is appropriately called Pick up the Damn Phone.

Pipeline 90

Pipeline Referrals Cold Call Sales 90

Salesforce

JANUARY 31, 2024

Tech sales refers to selling technology as a product or service. As an illustration, I used to sell appointment-scheduling software — a single-function solution for easier meeting set-up. When I moved from a dance career to sales, I had zero experience selling a product. Give presentations and demos.

Networking 59

Networking B2C Cross-sell Negotiate 59

Highspot

MAY 20, 2022

No matter how your strategy changes – whether that’s selling something new, deploying a new methodology, or entering a new region – sales playbooks ensure that reps know what to do, and how to do it effectively. As reps begin to sell the product, they can access the sales play to understand which actions they should take and why.

Territory 52

Territory X-functional Sales Cross-sell 52

SaaStr

AUGUST 7, 2020

If you would like to find out more about the show and the guests presented, you can follow us on Twitter here: Jason Lemkin. We’ve invested in over 300 companies at Salesforce Ventures and have partnered with both of you closely and it’s been amazing to see this story up close and personal over the years. Matt Garratt.

Price 86

Price Retail X-functional Healthcare 86

Heinz Marketing

FEBRUARY 24, 2020

This week’s episode is entitled “ The Importance and Power of Editing: A B2B Masterclass (in 30 Minutes!) ” and our guest is Lisa Gschwandtner , Editorial Director at Selling Power. I won’t get into the inside jokes there but Lisa Gschwandtner from Selling Power Magazine , thank you so much for joining us today.

Pipeline 70

Pipeline Sales Cross-sell Up-sell 70

PandaDoc

OCTOBER 3, 2023

Do you feel like your selling job is becoming harder and harder over time? As the same State of Sales 5th edition claims, salespeople, on average, sell only 28% of their working hours. So hurry up and learn how to stop wasting your time on inefficient routines and redirect your efforts to selling!

Process 52

Process Objectives and Key Results X-functional Sales 52

Hubspot

MARCH 10, 2016

An adjective used to describe companies that sell to other businesses. An adjective used to describe companies that sell directly to consumers. So, “bottoms up,” I suppose. Serving up valuable content is important, but ensuring that it’s customized for the right audience is equally (if not more) important. 6) Blogging.

Networking 78

Networking Engineering Non-Profits Follow-up 78

PandaDoc

APRIL 12, 2022

To get the most out of NPS, do the following: Place your NPS survey in a location where it will receive a high response rate. Follow up with respondents. To gather the data, you’ll need to ask the following question: How satisfied were you with your experience today? 08 x 100 = 8%. How do they use your software?

Customers 52

Customers X-functional Promote Price 52

SaaStr

OCTOBER 29, 2019

I was on the product team and saw this opportunity for us to work more cross functionally across the company and focus heavily on retention and monetization. If you value speed, you might up in for an Uber X. I encourage you to establish a pricing process and I followed something like this in the past.

Price 45

Price X-functional Cross-sell Drivers/motivators 45

Lead Fuze

JULY 6, 2023

Whether you’re a sales rep trying to close more deals, or a small business owner looking to scale up, understanding these pain points can provide valuable insights into what your customers truly need. Cross-training Staff: Make sure everyone on your team knows your product/service inside out. But wait, there’s more.

Customers 52

Customers Clients Lead generation X-functional 52

Veloxy

SEPTEMBER 28, 2021

You spend 13 hours a week sending 180 emails to prospects, leads, and customers, and all you can drum up is 2 responses. Just be sure you print and bookmark this blog post so you can take it with you wherever you go, wherever you sell. You can read up on how to identify spam mail here. And share it with your sales colleagues.

Objectives and Key Results 204

Objectives and Key Results Prospecting Contact Campaign 204

Sales Hacker

MARCH 2, 2020

And for leveling up your sales skills, nothing beats a good sales book. There are only about 10–15 books in each discipline, so you can easily read up on the books you’re likely to need or want. The New Solution Selling. The Little Red Book of Selling. Unbreakable Laws of Selling. The New Strategic Selling.

Sales 143

Sales Technique Objectives and Key Results Non-Profits 143

Sales Hacker

JANUARY 7, 2025

One of my questions right away was just, you made this transition, at least at Aircall, from APAC and running that to now overseeing you know global what are some of the differences between selling in apac and selling in in north america hmm. Fred Viet: It’s a big difference. Fred Viet: That’s good. Scott Barker: Awesome.

GTM 116

GTM Sell Customers Cold Call 116

Hubspot

OCTOBER 23, 2017

Do you sell to their industry? To determine this, ask the following: Will this purchase come out of your budget? BANT seeks to uncover the following four pieces of information: Budget: Is the prospect capable of buying? That doesn’t mean you should hang up the phone. What’s the company size? Who defined them?

Sales 101

Sales X-functional Contact Prospecting 101

SaaStr

AUGUST 15, 2020

If you would like to find out more about the show and the guests presented, you can follow us on Twitter here: Jason Lemkin. I actually just got off the boat, Nick, and scurried up to make sure that I was ready to go for the presentation. So, you teed it up really well. One, it starts high up in the sales process, right?

Retail 109

Retail Start-ups Drivers/motivators Up-sell 109

ConversionXL

APRIL 3, 2018

Following that can be damaging to long-term goals. No more puking up unicorns and rainbows. Positioning isn’t something marketing makes up, it’s something marketing uncovers. alexa_hubley is up and bringing tons of energy and customer marketing knowledge to the stage at #cxllive ??????????? Marketing can polish a turd.

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106

SaaStr

MARCH 12, 2019

What are you doing up so early? What’s the failure rate for a Series A start up? What’s the failure rate of a Series C start up? We are screwing up the scale. Awesome revenue growth on the X axis, awesome revenue retention on the Y. The game has changed but we haven’t caught up.

Growth 106

Growth Cross-sell Contract X-functional 106

SaaStr

MAY 14, 2023

As we gear up for SaaStr Europa 2023 in London on 6-7 June and SaaStr Annual 2023 in the SF Bay Area on 6-7 September , we wanted to take a look back at some of our most iconic speakers and sessions from over the year, that we can still learn from today. OK, so straight up. Next up, we’ve got Nicolas Dessaigne.

Price 111

Price Start-ups Up-sell X-functional 111

Sales Hacker

APRIL 23, 2018

This is the only way to create both predictability and sustainability to the sales function. However, the velocity metric provides a custom “Deal Health” metric assuming the process is being followed. The up/down axis is a rep’s progress to goal. On the cross hair = hitting goal. Up vs. Down is a lagging indicator.

Drivers/motivators 87

Drivers/motivators Pipeline Objectives and Key Results X-functional 87