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How to un-silo your organization and be more customer-centric

Martech

Product management is in charge of anticipating and meeting customer’s emerging needs. Here are three customer journey practices for tapping this institutional, cross-functional wisdom. Implement a cross-functional voice of the customer (VOC) program to gather and sort input for shared understanding.

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How SaaS Pricing Evolves Across Different Company Stages

Sales Hacker

In this article we dive into a playbook for pricing across different stages of company growth, inspired by Geoffrey Moore’s Crossing the Chasm. During this phase, the primary focus is on building a product that meets a specific market need and ensuring that early users validate its core functionality.

Price 106
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Highspot Launches First and Only GTM Enablement Platform

Highspot

In a sales environment where 72 percent of salespeople don’t expect to make quota , businesses worldwide must improve the efficiency and effectiveness of the GTM initiatives that bring their products and services to market, including retention, cross-selling, product launches, sales methodology adoption, and more.

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How To Get The Highest Quality Leads From Your Sales Funnel

ClickFunnels

Lead Quality Build a Value Ladder Sales Funnel Add Upsells, Downsells, and Cross Sells to Each Offer Want Russell To Show You How To Build Your First Sales Funnel? Note that the person has to meet both of these criteria to be considered a lead. You can still use a Value Ladder sales funnel to sell it! What Is a Lead?

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What Is Cross-Selling? A Guide to Boosting Sales Through Add-Ons

Salesforce

That’s the beauty of effective cross-selling. What you’ll learn: What is cross-selling? See how it works What is cross-selling? Cross-selling is a sales strategy where a seller offers complementary products or services to existing customers, delivering more value while increasing revenue.

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The Compound Startup Advantage: Why The CEO of Rippling Believes Focus Is Overrated

SaaStr

And come meet Rippling and learn its secrets to building compound products when their VP of Product Anique Drumright joins us on-stage at 2025 Annual ! The UK Launch Example: Integration as the Product Conrad uses Rippling’s UK launch to illustrate his point. And … the top mistakes they made.

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Top 13 Inside Sales Management and Automation Tools for B2B SaaS

Sales Pop!

These can be a unique selling proposition, recommendations, business launch questions, success stories, demonstrations, and presentations. B2B companies sell their products or services to other companies instead of selling them to customers. selling a different product or upgrading their current product to a new version).