Veloxy

JANUARY 2, 2024

Therefore, you must work smarter to improve sales productivity to help your organization increase revenues. So, if your team has been wondering ‘how can we improve sales force productivity’, you’re in the right place. Get Your Free Ebook What Is Sales Productivity?

Product 246

Product Territory Objectives and Key Results Sales 246

Veloxy

JUNE 20, 2024

Did you know that using mobile CRM apps can boost sales productivity by 14.6% ? I’ll look into how these mobile CRM tools can streamline your sales processes, enhance customer interactions, and ultimately drive higher sales efficiency. Customization options are crucial for tailoring the CRM to fit your specific needs.

CRM 246

CRM Product Sales Pipeline 246

Sales Pop!

OCTOBER 27, 2021

Flogging products is disgusting pretty well sums up how I feel about salespeople who try to push the wares of their organization down my throat when I’m looking to get my needs satisfied. The flogging process is a one-way street where the sales person’s sole objective is to sell the product or service inventory they’ve got.

Product 221

Product Relationship building Launch Strategize 221

Martech

SEPTEMBER 20, 2024

For those who have started, they are falling into the trap of using AI for isolated tasks without a strategic framework. However, they do so without identifying the real bottlenecks in content production or thinking through a cohesive plan for how content drives engagement, leads or conversions. Where are the bottlenecks?

Profit margin 129

Profit margin Objectives and Key Results Strategize Legal 129

Sales Gravy

FEBRUARY 4, 2025

Ask Jeb: How to Sell When Your Customer Has to Sell First Welcome to another Ask Jeb segment on the Sales Gravy Podcast! Zack faces a unique challenge that may sound specific at first but is more common than you think: he can only close a deal if his customer closes a deal of their own first. Real rapport fosters loyalty.

Sell 78

Sell Customers Contract Construction 78

Martech

JULY 26, 2024

However, understanding its strategic importance is crucial. An optimized website is key for customer engagement and retention, impacting every phase of the customer journey. Compelling CTAs for decision : Design persuasive calls-to-action, limited-time offers and detailed product comparisons to drive conversions.

Strategize 129

Strategize User Experience High impact Construction 129

SaaStr

OCTOBER 23, 2024

At SaaStr’s AI Summit during the SaaStr Annual , René chatted with SaaStr CEO and founder Jason Lemkin about how BILL has reached half a million customers and $1.3B ’ Bill is approaching half a million customers, so has a good pulse on small businesses. There was an inflection point for BILL around 10k customers.

Customers 124

Customers Networking UX Engineering 124

ClickFunnels

SEPTEMBER 28, 2021

The post How To Effectively Run Digital Marketing Campaigns For Any Product appeared first on ClickFunnels. Having a product is not enough. Create a Sales Funnel for Your Product Use Facebook Ads to Drive Traffic to Your Lead Magnet Landing Page Tap Into Other People’s Audiences Build Traffic-Generating Assets Never Stop Optimizing!

Campaign 256

Campaign Product Niche Promote 256

Salesforce

MAY 5, 2025

As the company expands internationally into the United States and Europe, it remains committed to keeping customers at the center of its business strategy. With 15 million daily customers, thats no easy feat. But the OXXO team knew that establishing personalized customer connections at scale would be critical to their success.

Conversion 96

Conversion Customers Strategic partnership Campaign 96

Martech

AUGUST 15, 2024

It’s building a brand story that resonates — forging connections that turn customers into loyal referrals and delivering an experience beyond the solution. Through clear communication, marketing ensures the product features land as promised, maximizing its value.” ” True value isn’t just a sales bump.

Growth 121

Growth Entertainment Sports Strategize 121

Martech

NOVEMBER 1, 2024

As customer acquisition costs climb and economic pressures mount, B2B companies must look beyond the classic approach to chasing new accounts. Account-based expansion — targeting growth within existing customer accounts — could be the key to sustainable growth, faster sales cycles and lower acquisition costs.

Growth 136

Growth GTM B2B Strategize 136

Martech

SEPTEMBER 13, 2024

A strategically built calendar offers a bird’s eye view of your year ahead, ensuring you hit every big sales opportunity and highlight everything that sets your business apart. Give your customers enough time to get excited about a promo, and allow enough time for any stragglers to catch up before you introduce the next big sale.

A/B testing 135

A/B testing Strategic planning Campaign Strategize 135

Martech

AUGUST 13, 2024

It ranks how effectively an organization executes and manages the way it does business, from internal strategies, to resources, to the structures that deliver products or services. Begin by evaluating your strategic objectives through the lens of data, considering the following questions: 1. For example: Strategic performance measures.

Objectives and Key Results 112

Objectives and Key Results Strategize Follow-up Technology 112

Martech

NOVEMBER 13, 2024

In his words, marketing leaders must evolve into strategic contributors whose insights drive core business results. As a result, many marketers struggle to elevate their focus from these operational concerns to the larger strategic priorities of their organization. Here are several steps to guide this transformation.

Drivers/motivators 133

Drivers/motivators Growth Objectives and Key Results Strategize 133

Martech

APRIL 9, 2025

Those who can strategically use AI will gain a clear advantage. With AI handling the heavy lifting, you can dedicate more time to strategic planning, creative experimentation and customer engagement. AI has become a strategic partner, helping us focus on core value-creation activities. Contact enrichment. Email outreach.

GTM 126

GTM Strategic planning Strategize B2B 126

Sales Hacker

MARCH 21, 2025

Every great Product-Led Growth (PLG) company eventually faces a crossroads: When and how to introduce a Sales-Led Growth (SLG) motion. Many make this shift reactively rather than strategically. Success requires a data-driven approach, a customer-first mindset, and a willingness to embrace change. Why make this shift?

Growth 78

Growth GTM Product Government 78

Partners in Excellence

JANUARY 7, 2025

.” The CRO intervened, “I appreciate you trying to educate us about your product. We are really looking to transform our go to market strategies, particularly with our larger customers, in these sectors. The seller was focused on discovering the “needs” for their product. We aren’t there yet.

Process 127

Process Strategize Clients Technology 127

Martech

AUGUST 8, 2024

As these ecosystems grow bloated and more complex, challenges related to integration, utilization and ROI compound, becoming significant blockers to productivity. This lack of integration hampers the development of a unified customer view, making it challenging to gather and extract actionable insights.

Objectives and Key Results 122

Objectives and Key Results Strategize Technology Technology 122

SaaStr

MAY 2, 2025

For these important strategic documents, he now has a three-party approach: himself, a Salesforce executive, and an AI agent working together. This collaborative approach is delivering superior strategic thinking beyond what either humans or AI could produce independently. And this is where Salesforce wins with AI.

Strategize 100

Strategize Healthcare Drivers/motivators Contact 100

Martech

JULY 25, 2024

In marketing, understanding what drives consumer behavior separates the strategic from the box-checkers. Loss aversion Highlight what customers stand to lose if they don’t act. Customer reviews, testimonials and user-generated content showcase real experiences, helping potential customers feel more confident in their choices.

Drivers/motivators 126

Drivers/motivators Technique Price Trust 126

Heinz Marketing

AUGUST 9, 2024

However, as powerful as AI is, the human touch remains irreplaceable in fostering genuine connections and building trust with customers. Use AI tools to analyze customer behavior, preferences, and trends. Example: AI can help identify which products a customer is most likely to buy based on their browsing history and past purchases.

E-commerce 116

E-commerce Campaign Follow-up Trust 116

Martech

JULY 18, 2024

Yes, AI can improve productivity, but that brings a whole new group of decisions to be made in how we use it, how it’s governed, etc. Competitors who move faster can capture market share and secure customers you could have had. This also creates a toxic work culture, which infects productivity across the board.

Objectives and Key Results 117

Objectives and Key Results Government Strategize Launch 117

Veloxy

JANUARY 7, 2025

This is the foundation of your sales management, outlining the progression from prospect to customer. A sales cycle is the process your sales team goes through in order to close a sale with a customer. Every stage reflects adistinct interaction level between your team and the customer. What is a Sales Cycle?

Objectives and Key Results 130

Objectives and Key Results Negotiate CRM Sales 130

Martech

AUGUST 8, 2024

Does your consumer product have AI? A study of 1,000 people found products described as having AI were consistently less popular than those that weren’t. “We found emotional trust plays a critical role in how consumers perceive AI-powered products.” Do yourself a favor and don’t tell anyone.

E-commerce 120

E-commerce Objectives and Key Results Hospitality Strategic planning 120

Martech

OCTOBER 2, 2024

In the era of big data, businesses have recognized the value of collecting vast amounts of information about their customers, operations and market trends. Anticipate customer needs. Guide strategic decision-making. .” Anticipating customer behavior to drive personalization. Improved customer loyalty.

Strategic planning 94

Strategic planning Campaign Strategize Launch 94

Martech

JULY 16, 2024

Beyond simply rewarding returning customers, a strategically designed loyalty program can unlock multiple revenue streams that greatly benefit your brand. Let’s delve into the key methods they employ to engage customers, boost sales, and ultimately increase your profitability. So, how do these programs actually generate income?

Cross-sell 110

Cross-sell Drivers/motivators Strategize Promote 110

Sales Hacker

OCTOBER 25, 2024

Product : Attention At Attention, call recordings and CRM auto-fill are just the beginning. Attention’s conversational intelligence platform not only delivers key insights based on what your customers are saying, but allows you to automate actions using our AI-powered workflows. Help your team close more deals. Check out Attention.

Product 67

Product GTM Niche Growth 67

Martech

NOVEMBER 11, 2024

A martech center of excellence (COE) bridges strategy and execution, turning marketing ideas into powerful customer experiences. Each role is key in engaging customers, boosting conversions and supporting broader business goals. Key contributions: Managing day-to-day web content production to align with marketing objectives.

A/B testing 114

A/B testing UX CRM Strategize 114

Sales Hacker

FEBRUARY 7, 2025

From your first paying customers to enterprise domination, here’s how successful SaaS companies level up their pricing game to maximize growth and profitability at every turn. The Startup Stage: Finding Product-Market Fit The startup stage is the foundation of any SaaS companys journey.

Price 110

Price E-commerce Cross-sell Profit margin 110

Martech

JULY 29, 2024

Let’s examine how rushing into an AI-driven future without fully understanding it can impact businesses, employees and customers. The customer loses Finally, when the race to adoption outpaces understanding of AI, the end customer also loses. The current success rate of AI initiatives shows this clearly.

Technology 140

Technology Technology Education Follow-up 140

Partners in Excellence

FEBRUARY 8, 2025

Is it something unique about their products, the absence of competition, clever marketing/outreach programs, leveraging thought leadership, something in their sales process, their pricing? In all my work with them, the single consistent thing that stands out is: “They make themselves important to their customers.”

Customers 62

Customers Clients Strategize Technology 62

Martech

OCTOBER 1, 2024

My two previous articles on personalized customer experiences focused on the need to embrace AI and the goal of AI that truly understands customer data. In the end, I chose “Agency” because I continue to believe we all have to personally embrace these martech trends in order to drive better customer experiences.

Construction 120

Construction CRM Contact Follow-up 120

Martech

APRIL 2, 2025

Dig deeper: 5 ways to transition from tactical to strategic marketing Defining your target audience A critical part of the audit is clearly defining your target audience or customer persona(s). At a basic level, a quick Google search can reveal businesses targeting the same search terms, products, or services as you. Processing.

Objectives and Key Results 112

Objectives and Key Results Strategize B2C CRM 112

Martech

DECEMBER 9, 2024

However, hyper-personalization isnt just about algorithmsits about understanding the emotional and cultural context of customer interactions. Omnichannel integration requires human intuition Creating a seamless customer journey across channels is essential, especially as consumers increasingly research online and purchase offline.

Strategize 121

Strategize Campaign Technology Technology 121

Martech

AUGUST 13, 2024

Companies, faced with rising costs, responded with price hikes, product shrinkage and similar tactics, eroding consumer trust. For example, Chipotle’s customers used social media to complain about inconsistencies in portion sizes. This went a long way toward earning back customer trust.

Strategic partnership 133

Strategic partnership Strategic planning Represent Sports 133

Martech

DECEMBER 6, 2024

Marketers can harness generative AI to enhance their capabilities while maintaining creative control and strategic oversight. Let’s examine how AI can amplify your creativity and productivity and aid the human insight and strategic thinking of exceptional marketing. OpenAI has Custom GPTs Anthropics Claude has projects.

Angle 129

Angle Objectives and Key Results Education Strategize 129