article thumbnail

How to Double Your Magic Number and Increase Your Go-to-Market Efficiency with Sapphire Ventures

SaaStr

Go-to-market (GTM) design and efficiency are sometimes overlooked, but they’re a critical driver of any SaaS business. Rajeev Dham and Karan Singh, Partners at Sapphire Ventures, and Jane Lee, Vice President at Sapphire walk us through how to double your “Magic Number,” a shorthand for your sales and marketing efficiency.

article thumbnail

How to Scale Go-to-Market Through IPO with ICONIQ Growth’s General Partners

SaaStr

A great product, while necessary, isn’t sufficient to build a market leader and eventually a public company. Companies that win a market are just as good at Go-to-Market as they are at building great products. Am I hiring someone who hasn’t had the top job but has had quota responsibility at a larger company?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to Build Go-to-Market Efficiency in SMB Sales with Owner.com CRO Kyle Norton

SaaStr

Take on less and go deeper with it to have more success. The way we build financial models, the cell for the number of deals per quarter is always something like reps times quota. Performance Management Performance management is another critical efficiency driver and is part of your MBR. Every function gets a stack rank.

article thumbnail

The 6 Must-Have Go-To-Market Models Divvy Used to Propel Its $2.5B Exit with Former Divvy CRO Sterling Snow

SaaStr

As former CRO at Divvy and current Partner at Pelion Venture, Sterling Snow knows what’s required to build and motivate a high-performing team. GTM Model #2: Budget, Quota, Goal At all times, you have three different numbers — budget, quota, and goal. Quota — What you point your team toward and roll up all individual numbers to.

article thumbnail

Solutions Engineers are a Salesperson’s Best Friend

Sales Hacker

Here’s how Stytch’s SE team unblocked revenue hurdles across our go-to market at Stytch and how this team could be a secret weapon for your revenue teams. Impact Areas Frequently, Solutions Engineers operate “behind the scenes” without directly linking to revenue in the same way as quota-carrying sales representatives.

article thumbnail

Why Top-Performing Reps See Their Pipeline as Half Empty

Salesforce

Learn how the brightest minds in business, culture, and sports “Think Outside the Quota” to find sales success. You deal with a lot of failure as a rep,” said Belal Batrawy, veteran sales coach and head of go-to-market (GTM) at GTM Buddy. Belal batraway, head of Go-to-market, GTM buddy. watch now.

article thumbnail

Revenue Alignment: How to Pull Marketing, Sales, and Customer Success Together with Divvy CRO Sterling Snow (Pod 628 + Video)

SaaStr

In this episode, Snow shares the journey to realizing the strength of revenue alignment through sales, marketing, and customer success and the principles for implementing this structure to yield tremendous results. Building a unified revenue team Divvy’s revenue organization sustains the go-to-market engine responsible for its hypergrowth.