Sales Pop!
JUNE 17, 2025
Most sales teams don’t realize how much ground is lost before they even speak to a lead. People don’t wait around for a discovery call to figure out if you’re a good fit. They do that on your website. That’s where they start building trust, checking if you understand their problems, and sizing up your product against others. This means your site serves a bigger purpose than just attracting interest.
ClickFunnels
JUNE 17, 2025
The post Why Social Media Belongs in Your Sales Funnel appeared first on ClickFunnels. TikTok, Instagram, LinkedIn, and Facebook: these platforms might not immediately come to mind when mapping out your sales funnel. But judging by where your potential customers spend their time and how they discover businesses today, it’s clear why social media should be part of your conversion strategy.
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Martech
JUNE 17, 2025
Large Language Model (LLM) agents aren’t very good at key parts of CRM, according to a study led by Salesforce AI scientist Kung-Hsiang Huang. The report showed AI agents had a roughly 58% success rate on single-step tasks that didn’t require follow-up actions or information. That dropped to 35% when a task required multiple steps. The agents were also notably bad at handling confidential information. “Agents demonstrate low confidentiality awareness, which, while improvable th
Salesforce
JUNE 17, 2025
We hear it from every corner: Do more with less. Keep productivity high. That’s why we’re excited to announce our latest releases, focused on removing productivity blockers and empowering teams to hit targets faster. Say goodbye to time-sucking sales process tasks with automatic opportunity record updates and agent-powered quoting. Say hello to smarter enablement with tailored coaching from Agentforce Sales Coach, now available on any deal type in your CRM.
Speaker: Matt Sunshine, CEO at The Center for Sales Strategy
AI isn’t replacing salespeople—it’s empowering them. The most forward-thinking sales organizations are using AI to enhance human performance rather than eliminate it. From coaching and messaging to prospecting and pipeline accountability, artificial intelligence is giving managers and SDRs the new tools they need to work smarter, sell better, and close more.
Martech
JUNE 17, 2025
I’m no stranger to marketing strategy, messaging frameworks and the kind of narrative clarity that makes a landing page convert. The challenge comes when I send the copy to a developer. Without a UX designer in the middle, I have limited means to show the visualized page, leading to endless rounds of back-and-forth, meaning my creative momentum tends to hit a wall.
Understanding the Sales Force
JUNE 17, 2025
Fire Your Top Salesperson: The Red Sox Lesson for Better Sales Teams What if firing your top salesperson would make your sales team better? The Boston Red Sox showed the world how to do it this past weekend. I know you might not care about the Red Sox or even baseball, but this is worth reading because there’s an amazing lesson here. The Red Sox were in the midst of a five-game winning streak and had just completed a three-game sweep of their arch-rival New York Yankees when they traded their be
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
Salesforce
JUNE 17, 2025
Here’s the reality: Customers want fast, flawless service, but your team is stuck using outdated tools while costs keep climbing. Our research finds that 82% of service reps say customer expectations are higher than ever. Yet those same reps are buried in repetitive tasks, toggling between systems, and struggling to keep up as response times rise and customer satisfaction scores dip.
SaaStr
JUNE 17, 2025
Dear SaaStr: What Are Some Tips For Shortening Enterprise Sales Cycles? First, get a bit zen about it. You can shorten them, often by 20%-30%. And increase the odds they close. But you can’t do the impossible. You can’t change budgeting cycles, the need to do pilots, etc. A bit more on that here : How to Cope With Long Sales Cycles But there are plenty of things that help : Hire a VP of Sales with Enterprise Experience : A great VP of Sales who’s closed deals at your price point
Salesforce
JUNE 17, 2025
Traditional user experience (UX) work assumes you’re designing screens that will be built exactly as drawn. But generative development is changing that assumption entirely. With AI systems now able to assemble interfaces and create dynamic user experiences on demand, designers must move beyond familiar practices to embrace this fundamental change.
Sales Hacker
JUNE 17, 2025
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Dennis Lyandres is an Advisor with ICONiQ and a Board Member of Speedchain and CaptivateIQ. Dennis amassed incredible insights through his experience as the Chief Revenue Officer of Procore, where he helped grow the company from $10M to $900M+ in revenue and guided it through a successful IPO.
Speaker: Brendan Sweeney, VP of Global Sales and David Phelan, Account Executive
In a world where buyers are more informed and objections are more nuanced, confidence isn't optional—it’s a competitive advantage. In high-stakes conversations, knowing how to handle pushback can make or break the deal. Join industry experts Brendan Sweeney and David Phelan for a behind-the-scenes look at how teams are transforming sales coaching with real-time feedback, objection-handling role plays, and pre-call preparation that actually sticks.
Martech
JUNE 17, 2025
Today’s marketers are being asked to do more with less—but siloed tools and fragmented data make it nearly impossible to deliver personalized, efficient, and ROI-driven campaigns. Join us for a live panel discussion on how top brands are using Customer Data Platforms (CDPs) to unify customer data, streamline operations, and build real-time profiles that drive measurable growth.
Salesforce
JUNE 17, 2025
Remember the very first spreadsheet you started to keep track of your customers? You created it with the hope of growing. That simple document probably served you well when you were just starting out. Spreadsheets are the natural first step for most small and medium-sized businesses (SMB) — they’re free, and flexible enough to handle basic needs.
Engage Selling
JUNE 17, 2025
By popular demand – my three top tips of the last year… This week – Asking for the Close! Let’s face it: Asking for the business can be terrifying for … The post My Top Tips – Asking for the Close first appeared on Colleen Francis - The Sales Leader.
Highspot
JUNE 17, 2025
Most go-to-market (GTM) initiatives aren’t failing—they’re flying blind. When analytics live in siloed systems, it becomes nearly impossible to understand what’s working and what’s not. Managers can’t coach effectively. Organizations struggle to identify performance gaps and scale success. Without unified insights into GTM performance, even top-performing organizations risk falling short.
Speaker: Beth Sunshine, SVP, Up Your Culture
When culture isn’t consistently lived out across the organization, engagement suffers—and it often starts with a disconnect at the top. In this session, Beth Sunshine, SVP of Up Your Culture at The Center for Sales Strategy, will reveal how HR and executive leaders can close the gap between vision and execution by equipping frontline and mid-level managers to become culture carriers.
Salesforce
JUNE 17, 2025
Another Connections in the books! It was so great to see and meet many of you in person in Chicago. We had a fun and fulfilling two days of learning and networking. Our goal going into the event was to help prepare marketers for the age of AI agents. Our sessions took deep dives into agentic marketing, including how it works in Marketing Cloud Next.
Highspot
JUNE 17, 2025
Most go-to-market (GTM) initiatives aren’t failing—they’re flying blind. When analytics live in siloed systems, it becomes nearly impossible to understand what’s working and what’s not. Managers can’t coach effectively. Organizations struggle to identify performance gaps and scale success. Without unified insights into GTM performance, even top-performing organizations risk falling short.
Salesforce
JUNE 17, 2025
With over a century of global automotive leadership, Ford recently embarked on a significant digital transformation in South America, focusing on delivering personalized, impactful customer experiences. As an existing Salesforce customer since 2017, Ford started with Sales and Experience Clouds for lead management in Brazil, then, expanding the same strategy for other key markets in South America.
Highspot
JUNE 17, 2025
Key Takeaways Best-in-class AI sales assistant software helps sales managers and their teams tackle time-consuming, routine tasks and enhance customer interactions. Nearly half (49%) of go-to-market (GTM) teams use AI sales tools, and 41% plan to in 2025. Those that use AI realize up to 20% better revenue outcomes. Before evaluating AI assistant solutions, make a list of must-have features, and learn how to train AI with your unique sales data, workflow, and knowledge.
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling
G2
JUNE 17, 2025
If you're in sales or marketing, you’ve probably lived through the chaos of a product description gone wrong. One incorrect spec, one outdated data field — and suddenly, your customer is raising red flags.
SBI
JUNE 17, 2025
SERVICES SERVICES OUR SERVICES Go-to-Market Strategy Consulting Data-driven commercial value creation assessment, strategy and tailored execution plans to drive growth. Advisory Sustained support for client-led growth planning and initiative execution with unlimited access to Growth Advisors and a digital library on SBI Pro. Training Skills-based training and content licensing to improve the sales and customer success team productivity.
SaaStr
JUNE 17, 2025
Emergence Capital has its latest “Beyond Benchmarks” report out. While much of it is stuff we already know, it’s a great summary of metrics from 600+ venture-backed B2B start-ups. Here are the top 5 SaaStr learnings: 1. AI-Native Companies Are Creating a New Performance Tier The Key Insight : AI-native companies achieve 100% median ARR growth vs 23% for traditional SaaS—a 4x advantage.
SBI
JUNE 17, 2025
Lacking clarity on what investments are working and what aren't, is an issue. Across boardrooms and investor updates, the question is no longer “Are we investing enough in growth?” It’s “Are we getting the return we should?” That’s why Return on Go-to-Market (RoGTM) is quickly becoming the new operating standard. It’s not just another performance metric—it’s a lens for understanding how commercial investments convert into revenue, margin, and enterprise value.
Speaker: Jason Cottrell and Gireesh Sahukar
Retailers know the clock is ticking–legacy SAP Commerce support ends in 2026. Legacy platforms are becoming a liability burdened by complexity, rigidity, and mounting operational costs. But modernization isn’t just about swapping out systems, it’s about preparing for a future shaped by real-time interactions, AI powered buying assistants, and flexible commerce architecture.
SaaStr
JUNE 17, 2025
The idea that ChatGPT could become a mega-SaaS app seemed fanciful just months ago. But things change so fast in AI. Fast forward today and it’s easy to see it becoming the front-end to most B2B apps—and supplanting many at a practical level, even if in many cases almost by accident. The B2B world is experiencing its own version of this dynamic.
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