Anthony Cole Training
MAY 10, 2024
In today’s world of banking and insurance, it is increasingly more difficult to get the attention of a prospective buyer after only a few outreach attempts. We are all busier than ever before with multi-media coming from every direction. So, how do you stay consistent (and persistent) in your outreach with a prospect while remaining sensitive to their daily lives and the distractions they face?
Iannarino
MAY 10, 2024
Discover the unseen consequences of remote work on B2B sales performance and the irreplaceable value of traditional sales floors.
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Martech
MAY 10, 2024
As businesses grapple with reducing their carbon footprint, optimizing digital marketing is an unexpected solution that can also drive better ROI — a true win-win scenario. The carbon cost of clicks In 2022, fifty-five published a study (registration required) showing that the average media campaign generates 70 tons of CO2 emissions, or the equivalent of seven people’s carbon outputs in an average year.
SaaStr
MAY 10, 2024
So HubSpot had a great quarter, despite there being many challenges in the sales and marketing segments overall in the past 18 months: $2.5B ARR 23% Growth 22% Customer Growth 15% Operating Margins (non-GAAP) That’s about as good as it gets. Even as many selling software to tech have struggled, HubSpot has maintained top-tier growth. But … that doesn’t mean it got easier.
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling
Martech
MAY 10, 2024
ChatGPT is expected to launch its search feature on Monday, according to Reuters, citing unnamed company sources. This new approach could be a game-changer for how people get information from the internet and a significant challenge for industry leader Google. Rumor has it. OpenAI is developing a ChatGPT feature that searches the web and cites sources in its results, Bloomberg reported (subscription required): “The feature would allow users to ask ChatGPT a question and receive answers that u
Sales Hacker
MAY 10, 2024
Prospecting requires a unique approach for each type of buyer, and knowing those buyers’ habits — what kind of communication they respond to and the content they engage with — makes all the difference. For Memo , a platform that reports how many people read earned media coverage, many of those buyers are senior communications leaders at Fortune 500 brands with limited time to spare.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
SaaStr
MAY 10, 2024
At this week’s Workshop Wednesday, Lucas Price, former SVP of Sales at Zipwhip and founder and CEO at Yardstick, shares his insights on how to hire and build a high-performing sales team. When he joined Zipwhip, they were at a quarter million in ARR, and he took the sales team to over $100M before it sold to Twilio for almost $850M. During that time, he wasted a lot of money on failed sales hires and decided to learn everything about hiring sellers.
Martech
MAY 10, 2024
Left to right: Hosts Charlamagne tha God and Jess Hilarious, Will Pearson, President, iHeartPodcasts and Conal Byrne, CEO, iHeartMedia Digital Group in New York. Image: Chris Wood. Podcasts are bouncing back from last year’s slowdown with digital audio publishers, tech partners and brands innovating to build deep relationships with listeners. At the IAB Podcast Upfront in New York this week, hit shows and successful brand placements were lauded.
Search Engine Land
MAY 10, 2024
Google is encouraging merchants to enable “conversion annotations” – social proof badges that highlight a product’s purchase popularity when displayed in Google Shopping ads. What’s new. Conversion annotations like “best selling” or “1K shopped here recently” provide visual cues about a product’s sales performance directly in the ad unit.
Partners in Excellence
MAY 10, 2024
“As A Service,” particularly SaaS has become the “fashion” in business over the past decade. While everyone touts the subscription or term payment models as new and innovative, they have existed for decades, minimally. When I was selling mainframe computers (back around the time when the wheel was invented), I could only offer a subscription payment.
Speaker: Frank Taliano
Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.
Search Engine Land
MAY 10, 2024
Experimentation is an underutilized tool in content strategy for SEO. Traditionally, we create content based on research and theory, wait months to see how it ranks, then iterate if needed – an ongoing cycle. However, the rise of social search platforms presents an opportunity to accelerate this process. Social search allows users to discover content through social interactions rather than just keyword searches.
The Digital Technology
MAY 10, 2024
Cryptocurrency has increasingly turned into an investment option of choice for the masses these past few years, with the hope of owning a piece of the pie. Nevertheless, beginners often feel overwhelmed as well as unable to understand cryptocurrency investing.
Search Engine Land
MAY 10, 2024
Alphabet, the parent company of Google, is making significant strides in discussions to acquire HubSpot , a leading marketing and CRM software provider, according to a new report. The potential deal: “Alphabet has engaged in talks with HubSpot to discuss terms for a potential acquisition, though no agreement has been reached yet”, sources told Bloomberg (subscription required).
Search Engine Land
MAY 10, 2024
Receiving negative reviews from former employees is never fun. Getting this sort of detrimental feedback online can feel like a sucker punch. But get this: Poor online feedback is not the end of the world, regardless of whether it comes from a former employee or a current customer. How you navigate negative reviews reveals a lot about what type of business you are.
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