Anthony Cole Training
JANUARY 3, 2025
Id like to blame my poor visual perception for my subpar golf game, but the real culprit is my lack of consistency in practice. Im inconsistent. As a result, my performance on the golf course is erratic, with scores ranging anywhere from 92 to 102. I can shoot a 44 on the front nine and a 54 on the back. Dont get me wrongbeing virtually blind in one eye doesnt help with depth perception.
Partners in Excellence
JANUARY 2, 2025
Reading a fascinating article in the NYTimes, Giving Kids Some Autonomy Has Surprising Results , got me thinking. What if we give our people more autonomy in how they manage their deals, days, what they do? In the past 5-7 years, we’ve seen a movement to be completely prescriptive with our people and their activities. We script every conversation, yet the customers we are engaging don’t have the same script.
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Martech
JANUARY 3, 2025
Marketing has traditionally served as the “guardian of the brand,” ensuring organizational consistency across all channels. AI creates brand assets at scale, offering speed and efficiency. However, it also introduces new risks. Here’s how it changes guardrails and governance and what to do about it. Guardrails vs. governance While closely related, guardrails and governance serve different but complementary functions in AI-powered marketing organizations.
Force Management
JANUARY 2, 2025
As we wrap up another year of insightful conversations and invaluable lessons, we're excited to share our top podcast episodes of 2024. The Revenue Builders Podcast has continued to bring you the best in sales strategies, leadership insights, and industry trends, featuring some of the most influential voices in the field. From uncovering the reasons behind failed deals to exploring the journey of sales leadership, our episodes this year have been packed with actionable advice and inspiring stori
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling
SaaStr
JANUARY 2, 2025
SaaStr Annual 2025 ticket sales in December: 181% of 2024 SaaStr Annual 2025 ticket sales overall so far: 156% of 2024 We'll see where we end up, but … SaaS is Back!! pic.twitter.com/5vlHiRmeCz — Jason SaaStr 2025 is May 13-15 Lemkin (@jasonlk) January 2, 2025 So one of our themes (and memes) is that SaaStr is Back. It’s a new SaaS, a different SaaS, and AI-fueled SaaS, but it’s back.
Partners in Excellence
DECEMBER 31, 2024
One of the key strategies for very early stage companies, for new product developers, or lean practitioners, is the concept of the “Minimum Viable Product.” It’s a very customer centric approach in launching new products. It seeks to minimize the risk to the company by introducing a product with just enough functionality to gain interest, then to learn from that, quickly improving and enhancing the product.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
Sales Gravy
DECEMBER 29, 2024
Your personal goals are the aspirations that drive you, inspire you, and push you through the tough days. As you'll learn in this Monday Money podcast episode and article, these goals are essential to helping you maintain sales discipline throughout your sales year. Personal Goal Buckets When developing personal goals, I break them down into three buckets: To-Have Goals These are the things you want to acquire or buy.
SaaStr
DECEMBER 31, 2024
So I caught up the other day with the CTO of a leading SaaS company with tens of thousands of customers, growing quickly. AI is all over their homepage and website and comms. I asked him about a particular use case for AI, and his answer shocked me a bit: Honestly, our AI is basically still in beta. Its rolled out to about a tenth of the customers we plan to, and the uses cases are pretty simple today.
Hubspot
JANUARY 2, 2025
Like most people, my first real experience with AI was when ChatGPT was launched in 2022. At first, I was simply amazed by the wealth of knowledge it could provide. However, I soon realized that the true power of AI for entrepreneurs wasn't in accessing information but in how its capabilities could be applied across multiple use cases. The potential wasnt just exciting it felt limitless.
Martech
DECEMBER 30, 2024
As 2024 comes to a close, its impossible to ignore the central theme that has shaped marketing and technology this year: artificial intelligence. From breathtaking advancements in generative models to bold proclamations about the agentic era, the year has been dominated by promises of transformation. And yet, for all the excitement, theres a significant gap between these bold visions and the day-to-day realities of most companies.
Speaker: Frank Taliano
Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.
Sales Gravy
JANUARY 1, 2025
Discover the secrets to lead follow up and conversion after trade show, conference, and events. Onthis episode of The Sales Gravy Podcast, Harriet Mellor shares proven strategies for maximizing trade show ROI with personalized outreach, leveraging CRM tools, and building lasting relationships that convert leads into valuable long-term customers. Key Takeaways: - Follow-up Touchpoints: An eight-touchpoint follow-up strategy is recommended, with touchpoints spread over a 12-week period, incorporat
SaaStr
DECEMBER 29, 2024
Top Posts of the Week: #1: Salesforce: Actually Were Going to Hire 2,000 Sales Execs Now To Sell AI #2: Gong: $100k Deals Take About 70 Days to Close #3: Why The Greatest Sales Teams Just Kill It On Dec 31. When Everyone Else Has Gone Home. #4: 10 Simple Steps to Improve The Odds You Get VC Funded #5: Pitchbook: 30 VC Firms Raised 75% of All the VC Capital in 2024 Top Videos and Pods: #1: What It Really Takes to Sell To Developers and Engineers with Komodor CRO Jim Hunnewell #2: How to Th
Understanding the Sales Force
JANUARY 3, 2025
Happy New Year everyone! For most people, the New Year is a forward-looking time time for goal setting, planning, and resolutions. Nothing wrong with that. But as someone who likes breaking rules and pushing the envelope, I’m starting the New Year by looking back to January of 2024. Last January, my first article included the introduction of my new Sales Grid.
Martech
JANUARY 2, 2025
Feel like your marketing team is drowning in analytics reports? Youre not alone. Data surrounds todays marketers, making it difficult to understand how to connect business problems to the data that offers a solution. One use case for web analytics data is reducing customer friction points. In a presentation at the Fall MarTech Conference , Julie Jones, product manager at Baylor Scott & White Health, demonstrated for marketers how to create an actionable list of events they need to track and
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Eliminate Your Competition
DECEMBER 31, 2024
Discovery questions are a cornerstone of the business-to-business (B2B) sales process. Unlike transactional sales, where decisions are often straightforward and impulsive, B2B sales involve complex decision-making, multiple stakeholders, and a longer sales cycle. Thus, the discovery phase is crucial for understanding the prospect’s needs, challenges, and goals.
SaaStr
DECEMBER 28, 2024
Dear SaaStr: How Much Does a Typical B2B SaaS Company Spend on Digital Marketing per Year? It’s tough to spend even $1m a year effectively on most digital spend for most categories of B2B software: Putting aside Unicorns and folks that have raised monster rounds, in my experience, most enterprise SaaS companies struggle to deploy more than $40k-$50k a month on Adwords effectively.
Membrain
JANUARY 1, 2025
In Japan, there is an ancient art called Kintsugi. In Kintsugi, broken vases are repaired using a mixture of lacquer and gold or silver powder. The resulting artwork highlights the seams of the repair, and is more beautiful for having once been broken.
The Advantexe Advisor
JANUARY 3, 2025
Happy New Year! As we all jump back into what is sure to be another tumultuous year, I thought it would be interesting to pause for a moment to think about and prepare for the big issues facing businesses around the world in 2025.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Adaptive Business Services
JANUARY 1, 2025
While my 2024 on a personal level was less than stellar (awful heat, area fires, & injuries), my business overall was pretty good. However, take away one large contract, and it was mediocre at best. What will 2025 look like? It will need to at least match my 2024 results in order to make it worth my time. Id be happy with this years dollar total. 2025 will be all about personal development.
SaaStr
JANUARY 3, 2025
One of the hottest topics in AI for B2B is around outcome-based pricing. I worry its the cart driving the horse. What do I mean? Simply that outcome based pricing may be exciting to VCs who think it unlocks more TAM and budget, and it may seem exciting to founders and execs who think it will help them grow deal size. But at the end of the day, 99% of us have to use proven, organic price points.
Salesfolks
DECEMBER 31, 2024
The demand for AI expertise isnt going away, but the way we define expertise needs a serious reboot. Stop chasing the mythical 5-year AI pro and start building a team of curious, flexible, and ambitious learners. They may not have all the answers right now, but give them six months and a budget for professional development, and theyll turn into the experts everyone else wishes they had.
G2
JANUARY 2, 2025
In a fireside chat at G2 Reach with Theory Ventures' General Partner Tomasz Tunguz, G2 CEO Godard Abel explores how AI agents are poised to fundamentally reshape enterprise software.
Speaker: Jesse Hunter and Brynn Chadwick
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
SalesHood
DECEMBER 30, 2024
Discover SalesHood's top 2024 trends, insights, and resources, from webinars to blogs, to elevate your sales enablement strategy and drive revenue growth.
SaaStr
JANUARY 2, 2025
Dear SaaStr: What was your first meeting with a VC like? My first meeting with a VC … It went really well. In fact the very first VC I ever pitched as a founder offered to fund us tentatively with $5m by the end of the first meeting! And then I blew it. What happened? Well, first the intro was from an ex-boss, so I had a strong warm referral.
RAIN Group
DECEMBER 30, 2024
We saw three pivotal themes shape the sales landscape in 2024: the growing integration of AI, the ongoing drive to deliver measurable value, and the central role of continuous learning. These elements define how organizations adapt and thrive in todays evolving market.
G2
JANUARY 1, 2025
Learn how transformer models can process large blocks of sequential data in parallel while deriving context from semantic words and calculating outputs.
Speaker: Yohan Lobo and Dennis Street
In the accounting world, staying ahead means embracing the tools that allow you to work smarter, not harder. Outdated processes and disconnected systems can hold your organization back, but the right technologies can help you streamline operations, boost productivity, and improve client delivery. Dive into the strategies and innovations transforming accounting practices.
SalesHood
DECEMBER 30, 2024
Discover SalesHood's top 2024 trends, insights, and resources, from webinars to blogs, to elevate your sales enablement strategy and drive revenue growth.
SaaStr
DECEMBER 31, 2024
Dear SaaStr: How Do You Evaluate Startups for Seed Investments? Here are our criteria for SaaStrFund.com : Are both the CEO and CTO insanely good? Better than I was as a founder? Are they committed to this market and journey for a decade or more? It takes being a bit crazy. Do they just really, really know their stuff? Is the early growth at least in top 10% range?
Partners in Excellence
DECEMBER 30, 2024
During the Holidays, together with family, often the conversation goes back to old memories. In one of these conversations, my Mom and Sister ganged up on me. They reminded me of the struggles my Dad and I had with my misbehavior. It seemed, stupidly, I kept doing the same bad things, over and over. I kept making the same mistakes, I kept getting caught.
G2
JANUARY 1, 2025
Learn more about recurrent neural networks that automate content sequentially in response to text queries and integrate with language translation devices.
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