Hubspot

JUNE 8, 2021

It's important for this role to educate prospects and follow up once a sale is closed to maintain customer satisfaction and encourage repeat buyers. You may also need to collaborate with the marketing team to manage personalized materials or advertising for leads, so a background in cross-functional collaboration is helpful for landing a job.

Commission 94

Commission Territory Finance Inside sales 94

Sales Hacker

SEPTEMBER 29, 2023

Regional micro-events have drawn out the buyers who still work from home and don’t want to just meet with an AE. Start-ups to watch: UserEvidence announces their $9M SeriesA this week, UserEvidence automates social proof for go-to-market teams and creates authentic customer stories at scale Pumped to see their rapid growth!

GTM 125

GTM B2C Growth Territory 125

SalesLoft

NOVEMBER 17, 2020

Buying a Sales Engagement solution is uncharted territory for many organizations. Sit down with your marketing content strategist and review existing materials (eBooks, case studies, blog posts, testimonials, etc). Ensuring your messaging and content are up to date and reflect your go-to-market strategy.

Sales 105

Sales Territory Technology Technology 105

Sales Hacker

FEBRUARY 3, 2020

SaaSy Sales Management runs in-person, public, and private workshops to teach go-to-market SaaS leaders how to produce the best outcome for their company and their people. Founders should move to the region where they want to expand into. Expanding into New Regions [24:45]. Expanding into New Regions [24:45].

Territory 88

Territory Hospitality Consult Engineering 88

Highspot

JULY 31, 2020

How you organize your sales team will be determined by the regions you serve, the number of products and services you offer, the size of your sales team, and the size and industry of your customers. Manages day-to-day communications with sales and other go-to-market teams. What Is Sales Organization Structure? Customer Size.

Assembly Line 72

Assembly Line Territory Strategize Sales 72

Sales Hacker

FEBRUARY 7, 2018

This misunderstanding in growth can cause many misunderstandings in a world where no one is educated in sales. EXECUTE THE GO TO MARKET PLAN. To meet the growth potential a Go To Market (GTM) plan is imperative. For example: Added regional teams to increase coverage a nd decrease dependence on your local market.

Growth 99

Growth GTM SQL Strategic partnership 99

Sales Hacker

APRIL 21, 2021

An emerging need to support multiple GTM plans across segments and regions. Proliferation of marketing and sales technology. For fast-growing companies, here are the expectations: Responsibilities: Lead planning for data architecture, reporting, territory planning and sales incentive systems. Unified data problems.

Finance 114

Finance Cross-sell SQL GTM 114

Sales Hacker

NOVEMBER 25, 2019

They help you: Understand the competitive landscape and how your company positions itself against other players in the market. Today’s buyer is educated. Beyond educating the sales rep, another function of a battlecard is to provide guidelines and tactical tips on how to win a deal against a specific competitor.

Objection handling 86

Objection handling GTM Cross-sell Sales 86

Sales Hacker

DECEMBER 4, 2019

Going to market with a new offering, new SKU, or even a new region involves an entire organization. However, it has often fallen to Product Marketing to do the majority of the heavy lifting, both internally and externally. Let’s look at GTM (go-to-market) processes. Both are strategic and both are parallel.

GTM 63

GTM Sales Education Territory 63

Highspot

AUGUST 31, 2021

Your sales process should detail step-by-step exactly what this team — and other supporting go-to-market functions — must do in order to transform potential buyers into customers. Self-service sales: This model allows buyers self-service the entire sales process on your website, from education to solution purchase. ?.

Sales 94

Sales Cold Call Territory Customer Relationship Management 94

Openview

OCTOBER 13, 2017

As someone who is often caught in the crossfire between sales and marketing (it’s part of my job description as the VP of Go-to-Market here at OpenView) I was delighted to have the opportunity to host a panel of industry leaders with diverse opinions about and varied experience with this very issue. Is she giving us the hook?

SQL 82

SQL Management Consulting Sales Territory 82

SaaStr

JANUARY 21, 2022

Grammarly was founded in 2009 and is a successful consumer product revolving around a virtual writing assistant that individuals and students use to write better content in their professional, educational, and personal lives. Go-to market mechanisms don’t translate.

B2C 98

B2C B2B Non-Profits Launch 98

Hubspot

JULY 2, 2020

Nailing the product element of the marketing mix means doing extensive research and development, understanding the need for the product, developing a product launch plan and timeline, and educating customers and employees — especially salespeople — on the product's purpose. Production Marketing Mix Template. Mix It All Together.

Retail 101

Retail Promote Price Profit margin 101

Heinz Marketing

OCTOBER 7, 2019

I would love to have you talk a little bit about how that go to market strategy kind of came about for Opengear and what has really made that reseller program so successful there. So the other thing that we like to do, not only with end users, with our regional sales management team to the channel, is to get wider, deeper, higher.

Pipeline 72

Pipeline Territory Sales Healthcare 72

InsightSquared

JULY 1, 2021

And there’s no better driver of great decisions than information and education. . Go-To-Market Strategy. The organization’s plan to deliver its specified value proposition to customers to achieve a competitive market advantage. Go-To-Market Team. What is Revenue Operations (RevOps)? . In-Period Bookings.

Cross-sell 62

Cross-sell Contract Objectives and Key Results Quota 62

SaaStr

MARCH 31, 2022

Rico Mallozzi: So marketplaces are fundamentally changing, go to market motions for a lot of enterprise technology companies. And with that being said, today we’re going to discuss how you assess that, how you become successful on these. You need to get those transactions to kind of get that high velocity movement going.

Cross-sell 103

Cross-sell Finance Strategize Technology 103

Sales Hacker

JUNE 14, 2018

You might need a team to handle your entire sales process in a new region. Can you illustrate your firm’s proven track record of selling in the enterprise, mid-market, or SMB segments ? How will your company support and enable expansion into a new geography or market segment? ( Go To Market Strategy ).

Objectives and Key Results 76

Objectives and Key Results Quota Sales Territory 76

SalesLoft

JUNE 19, 2019

He is charged with overseeing SalesLoft’s growth in the European region and growing our trademark world-class culture in the office there. Our small team had to do a lot of educating because our market didn’t yet know what LinkedIn was. SalesLoft has a huge market opportunity in EMEA. It was a big learning curve.

Territory 40

Territory Education Technology Technology 40

Highspot

JUNE 11, 2020

Cross-functional input into go-to-market strategies. Seamless handoff between marketing-generated leads and sales. Managing pipeline, territory planning, and forecasting. Once a deal is closed, many organizations will also continue to market to customers in order to deliver additional solution value.

Objectives and Key Results 59

Objectives and Key Results Cross-sell Sales Education 59

Sales Hacker

AUGUST 10, 2021

There are times when we have leaders and salespeople that are in different regions around the country. The structure could be a hierarchy, could be how they go to market. Because of the nature of what we do, sales or leadership training, not everybody might be geographically convenient to drive to the training center.

Consult 114

Consult Clients Follow-up Drivers/motivators 114

SaaStr

AUGUST 27, 2019

But what you’re trying to learn at this point is not just what your go to market fit is, and working very closely with your product team on that. But also what is my go to market motion? You haven’t really figured out all the right go to market channels. What works well with territories?

Territory 60

Territory Cross-sell Contract Drivers/motivators 60

Heinz Marketing

MARCH 1, 2021

It’s just that today it’s been really hard to get that into the go-to-market systems like Salesforce. As opposed to stepping back and say, “Where are the constraints in my go-to-market opportunity? He had a territory down there. Things were not going well for him. So he’d flown down.

Pipeline 127

Pipeline Sales Up-sell Start-ups 127

SalesLoft

JUNE 20, 2019

It really wasn’t event marketing. You were sitting in a region with like five or six other sales reps and a manager and your job was to just blanket the entire region. ’ I came back a week later, and they would educate me on why this tool was either better or worse, how it worked, the ergonomics of it.

Territory 63

Territory Sales Construction Up-sell 63

SalesLoft

DECEMBER 19, 2023

This makes it easier to scale onboarding journeys, customer education, advocacy opportunities, and adoption plays in a way that delights customers and fosters loyalty. Territories change. Technologies come and go. Revenue Operations (RevOps) get a 360° view of performance at every level. Sellers forget to log things in the CRM.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Territory Legal 52

Lead Fuze

JANUARY 1, 2022

Productmarket-fit evaluation is essential to your go-to market strategy in any new territory you want to enter. Field reps usually come from the same region and industry. The same way you would train an internal hire, make sure your outsourced sales team is educated on the businesss strategies and goals.

Commission 52

Commission Territory Sales Objectives and Key Results 52

Sales Hacker

DECEMBER 8, 2020

And the first thing they’re doing is searching around on the internet for solutions and beginning to educate themselves, and 6sense can help you find those companies when they’re beginning to search for your solution and then get them right at the moment that they’re going to be most interested. I had quite a journey.

Sales 114

Sales E-commerce Angle Technology 114

SaaStr

NOVEMBER 21, 2019

The way that I see it, there’s been a great success which has been education. Education has impacted both the supply of … we’re talking about the B2B SaaS entrepreneurs and the supply of investors. Emilie : The way I see it, the bar is higher because on the … because of education, there has been a metrics war.

B2C 69

B2C B2B Start-ups Growth 69

SalesHandy

JULY 12, 2022

Increasing Customer Lifetime Value (CLV): When you have a go-to-market strategy that is targeting the right customers, by default, your customer lifetime value (CLV) will experience a gradual increase. Their demographics can include their, age, gender, hobbies, income, level of education, location, etc.

Customers 59

Customers Cross-sell Represent Up-sell 59

Sales Hacker

MAY 20, 2025

They work with startups and scaling businesses to help take HR off your plate, so you can stay focused on building product, growing revenue, and hiring great people – the go-to-market engine. This is your host, Sophie Boni, VP marketing at VC Firm GTMfund, and our media brand here GTMnow I am joined today by a very special guest.

GTM 100

GTM Engineering Growth X-functional 100

Hubspot

AUGUST 21, 2023

To have a successful product launch, you need to craft a thoughtful, actionable, effective go-to-market (GTM) strategy framework. Without proper planning, it’s impossible to know if you’re chasing the wrong audience, are too early or too late to a given market, or targeting a market that's too saturated with similar solutions.

Go To Market 69

Go To Market Process GTM Launch 69

SBI

NOVEMBER 7, 2019

ZoomInfo powered by DiscoverOrg is a powerful sales prospecting and go-to-market solution for salespeople, marketing, and even C-Level execs. DiscoverOrg and ZoomInfo Merge Brands to Launch Innovative B2B Data Platform To Power Go-To-Market Success. Territory Optimization. Prospect Intelligence.

Customers 22

Customers Tradeshows Technology Technology 22

Sales Hacker

OCTOBER 7, 2021

Every industry needs sales so the education you receive working in this role can be immense. Cassie is an operating partner at Primary Venture Partners, where she works closely with Primary’s portfolio companies to help them build, scale and optimize their go-to-market efforts. Your sales career project has ups and downs.

Sales 136

Sales Up-sell Start-ups Cross-sell 136

Heinz Marketing

APRIL 11, 2022

Tune in to hear more about navigating marketing experiences in a crypto world, while learning about: The differences and implications between B2B Marketing in Web2 vs. Web3. How blockchain technology affects digital advertising and go-to-market standpoints. The other is really from a go-to-market standpoint.

Pipeline 111

Pipeline B2B Go To Market Sales 111

Hubspot

APRIL 23, 2025

Educate yourself. Common actions include adding business processes to make the business scalable, adding features that would open up a new market, or filing patents to lock down intellectual property. Prepare to go to market. Thats why its important to ask questions and get educated as soon as possible.

Sell 48

Sell Legal Negotiate Non-Profits 48

Salesforce

MAY 2, 2022

This year, we’re adding 13 new names to our top-tier cohort, featuring experts in go-to-market strategies, diversity and inclusion, mental health, productivity, and revenue growth in our digital-first world. Think about folks from different industries, regions, and educational backgrounds. Follow her on LinkedIn.

Gaming 98

Gaming GTM Consult Sales 98

Sales Hacker

NOVEMBER 24, 2020

She’s going to be talking to us about team selling and how the concept of combined quotas with senior and junior account executives, converging on one territory, is coming back. She’s also going to talk about 2021 planning, how this year the planning process must be different. It is strategic.

Sell 106

Sell Territory Quota Up-sell 106

Salesforce

JULY 28, 2022

Juliette Evans, learning and development business partner for Close Brothers , uses Salesforce Trailhead to support her teams’ ongoing education. “We Sales leaders like Belal Batrawy , head of GTM (Go To Market) at GTM Buddy, implement tech that helps reps stay focused on high-impact selling activities instead of manual tasks.

Cross-sell 98

Cross-sell Quota GTM Contract 98