Search Engine Land

OCTOBER 1, 2024

Starting by identifying the phrasing used to search the competitor (e.g., ” These terms are a starting point for how the brand drives these searches. Identify patterns with Google Trends Before starting your search, use the Glimpse plugin (for Chrome) to update the Google Trends UI and add some very useful features.

Electricity

SaaStr

NOVEMBER 7, 2024

It starts with silicon chips, GPU, and data centers. Every time you use it, there’s electricity, GPU, and hard-dollar costs. Infrastructure Buildout Isn’t Trivial People are building novel and interesting applications, essentially playing with the technology and getting used to it. You do pay however pay for inference.

Electricity

Sales Hacker

JUNE 17, 2025

Not to start off with an AI question. And what I’ve come to see, and I do a ton of work [00:08:00] in vertical and ai, healthcare, legal, fin services, construction, it’s more the same than dissimilar, specifically around the sense that most folks are gonna start with one part of the value chain, right? Shall shall do it.

GTM

SaaStr

JULY 4, 2025

With 10,000 attendees—a massive jump from last year—the energy around AI agents was electric. Takeaway : Start thinking about your software as digital labor, not just tools. The speed difference is staggering: ChatGPT reached 500 million users in roughly two years—faster than any technology in history.

B2B

Sales Hacker

MAY 13, 2025

Why software innovation must start with intelligence, not workflow. If I’m not gathering, curating, and using data as the first thing that I’m doing when it comes to how I execute my marketing, then I’m behind and I have to catch up quickly. I started my career nowhere near the search space. I sold ads there.

GTM

SaaStr

NOVEMBER 13, 2024

We start out with Jason asking the sane meta-question we asked of Andrew Bialecki , co-founder and CEO of Klaviyo: “Is there a downturn?” “No,” Sanjit answers. So they stepped away and decided to start tinkering again. Everything we offer on the platform, we came up with organically through customer conversations.”

Drivers/motivators

SaaStr

JUNE 1, 2025

Internet’s 23 years to reach this level) Why This Matters for B2B: Unlike previous tech waves that started in Silicon Valley and slowly diffused globally, AI hit the world simultaneously. of global electricity, growing 12% annually (4x faster than total electricity consumption). Data centers now consume 1.5%

Electricity

Sales Hacker

MAY 27, 2025

GTM 148 Episode Transcript Sean Whiteley: AI affords you the ability to question how you’ve done things historically, and there’s a new way to do it, and you have to start thinking differently. And everyone started to sort of question the ways that they had done things historically. And I think speed is number one.

GTM

Salesforce

FEBRUARY 10, 2025

By 2030, there will be over 26 million electric vehicles on U.S. But for now, customers dont think to consult their utility when theyre considering an electric vehicle (EV) purchase. But for now, customers dont think to consult their utility when theyre considering an electric vehicle (EV) purchase. The challenge?

Drivers/motivators

Veloxy

APRIL 12, 2023

Let’s get started! Speed up the process. This means providing them with accurate and up-to-date information about the benefits of solar, how it works, and what their options are. Remember, a free consultation is a great way to start building a relationship with your customer.

Referrals

Hubspot

OCTOBER 16, 2015

hours a day on social networking sites, it should come as no surprise that technology is beginning to change the way we behave. Either way, technology has an undeniable hold on the way we act, think, and respond to things. 7 Behaviors We've Picked Up Thanks to Technology. 7 Behaviors We've Picked Up Thanks to Technology.

Technology

Salesforce

SEPTEMBER 25, 2023

We’ll highlight some of these high performers, including Schneider Electric , Rossignol , and General Mills. Follow an AI strategy playbook that helps you build a trustworthy foundation: for example, deciding on an approach, readying your technology, and enabling your people. High performers, on the other hand, are past that phase.

Electricity

Martech

JANUARY 10, 2024

We spoke about his circuitous path to marketing through electrical engineering and the early days of ecommerce at GE Healthcare, where he worked for many years, reporting to both the CMO and CIO. I get some of those same feelings about being exposed, with everybody showing up at a public talk. I was in high school debate and forensics.

Electrical Engineering

Salesforce

AUGUST 21, 2023

IT has good cause to be concerned: enterprise technology is responsible for approximately 1% of global greenhouse gas emissions. Before we dig into that, it’s important to understand the ways IT and technology contribute to our changing climate. The rest, often with hazardous materials such as lead, ends up in landfills.

Electricity

Martech

MARCH 6, 2024

Since February, Google and Yahoo’s new spam policy updates have shaken things up for businesses using cold email outreach. Dig deeper: New email sender rules: Legitimate mailers will be collateral damage Start from the ‘backend’ Let’s talk basics: Good prospecting begins with your domain’s health.

Electricity

Salesforce

APRIL 6, 2022

Energy customers know to call their utility first when they have a question about electric or gas service. Yet as electric vehicle (EV) adoption rises, many EV shoppers don’t know their electric utility can help them understand the costs and benefits of charging their cars at home. But the landscape is changing — fast.

Electricity

Partners in Excellence

JANUARY 28, 2014

I get all sorts of queries–and I’m not talking about the obvious SPAM who’s sole purpose is to clog up the web. Others that cite the benefits that companies like IBM, Google, Citicorp, General Motors, and General Electric have gotten from implementing their [fill in the blank] solutions. The list goes on!

Contact

Salesforce

OCTOBER 11, 2022

As more consumers start generating and storing their own electricity, they are creating a new energy economy with benefits and opportunities for electric utilities. Here’s how you can use technology to deliver new programs faster and cheaper and keep up with customer expectations. . Get the guide.

Electricity

Martech

FEBRUARY 22, 2024

As a marketer, you are an orchestrator of people, processes, and technology. Often taking months to emerge and recalibrate, burnout can leave these people, processes, and technologies in a dismal state. This electrical activity is called “brainwaves.” Right when you wake up? But how exactly? Out in nature?

Engineering

Martech

JULY 13, 2021

If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. In addition to buying non-perishable groceries online, you started looking at fresh meat and fish, vegetables and fruit. We pivoted and started to learn more about third-party services. Read more here.

Gaming

Search Engine Land

OCTOBER 11, 2023

It is reasonable to assume that we could see a decrease in organic traffic of up to 30% – similar to how featured snippets impact some search results. Google is continuing to invest in cloud technology to find growth opportunities. Just recently, Google started showing a new layout for SGE when an overview is automatically generated.

CTR

Search Engine Land

FEBRUARY 23, 2023

Bonfils estimates AI speeds up the process by about 25%, which he called “considerable help.” She agreed AI struggles with unique elements, such as brand messaging, product descriptions, and emerging technology. "I I also have one concern about AI … it only knows what has been input," Bowman said. "So

Electricity

SaaStr

OCTOBER 21, 2022

The accelerating pace of new technology has defined the modern era. For example, it took forty-six years from the advent of electricity for one-fourth of the population to use it. Technological change needs to mesh with human change to capture new opportunities. How will technology change around it?”. Impressive, right?

Electricity

Martech

MAY 24, 2022

As consumers access more advanced technology, old marketing strategies fail to impress them. This is why modern marketers need to adapt to the constantly changing media and technology landscape to appeal to customers. Although there are some overlaps between AR and VR applications, these technologies serve different purposes.

Sports

SaaStr

OCTOBER 21, 2022

The accelerating pace of new technology has defined the modern era. For example, it took forty-six years from the advent of electricity for one-fourth of the population to use it. Technological change needs to mesh with human change to capture new opportunities. How will technology change around it?”. Impressive, right?

Electricity

Salesforce

OCTOBER 29, 2021

Fifty-two percent expect offers to always be personalized — up from 29% in 2019. A customer — we’ll call her Gemma — starts at IKEA’s kitchen design website with a question about cabinets. A ceiling light flickering on and off like a strobe, caused by a faulty electrical system, may have also been a factor.

Service

ConversionXL

OCTOBER 2, 2018

Applying a neuroscience-based method to WTP for green electricity”. Carsten Herbes and three co-authors tackled a narrow topic—consumer willingness to pay a premium for electricity from green sources—that has broader implications. websites through eye-tracking technology”. Read the full study here. Read the full study here.

Electricity

Salesforce

JULY 25, 2023

The questions about AI businesses need to ask themselves – about technology, skills, privacy, data, and organizational requirements, to name a few – are endless. The exec summary Gen AI will add up to $4.4 Gen AI, with other automation technologies, could add up to 3.3 Are you overwhelmed by generative AI yet?

Government

Salesforce

AUGUST 30, 2021

Residential, commercial, and municipal customers are turning to distributed energy resources (DER) like solar and storage, and technologies like demand response (DR) in search of new ways to self-generate, store, and control their energy. And that starts with putting themselves in customers’ shoes, understanding their very unique needs.

Transportation

Hubspot

NOVEMBER 15, 2018

Bitcoin is entirely digital, so unlike other mineable materials such as gold or coal, swinging a pickaxe at the ground won’t dig up any bitcoins. To truly understand how Bitcoin mining works, you first need to know the basics of Blockchain, which is the underlying technology for cryptocurrencies like Bitcoin, Litecoin, and Ethereum.

Electricity

ConversionXL

JUNE 2, 2022

But by targeting their ideal customer profile (ICP) , delivering on their needs, and following up, they still exceeded their goals. 2,320 sign-ups; 39% of attendees were net new accounts; 34 sales-qualified opportunities; 5 new customers immediately converted with LTV of over $100k each (normally a 9 to 12 month sales cycle).

Electricity

Martech

FEBRUARY 8, 2023

Welcome to my first column for MarTech, where I will immediately and publicly admit I’m suffering through an existential crisis that began on November 30, 2022… A full-blown, real-life, mind-bending, core-gripping conundrum, the kind that causes a person to immediately reposition or curl up in the fetal position. Mind-blowing?

Electricity

Salesforce

FEBRUARY 22, 2022

We’ve created the technology to power the entire customer journey with the data from your customer relationship management system (CRM). million electric customers and 1.8 In just 13 days, Mascoma partnered with our systems integration partner nCino to get this vital service up and running quickly. Start learning.

Electricity

Spiro Technologies

OCTOBER 12, 2023

Transcript Adam Honig: I’m going to introduce you and say that you’re the Director of Sales and Marketing of Marlin Technologies, is that still the right title to use? There are agricultural implements that I was unfamiliar with until I started working at Marlin. It opens up the door. Adam Honig: All right, good.

Technology

Salesforce

JANUARY 31, 2023

Let’s dig into why a proactive service strategy is important for the future, how it helps you reduce operating costs, and examine some best practices to get started for success now. Proactive service can help ease this pressure and sets you up for success. This Trail is a helpful learning module to get you started.

Service

Sales Hacker

JANUARY 5, 2023

Duplicate records in Salesforce (or “dupes”) are hands-down the most common issue that we’re called in to clean up at Iceberg. I’ll be covering these tactical gremlins in this article, as well as offering you some practical solutions to preventing and cleaning up duplicate leads in Salesforce. Pro: Simple and straightforward to set up.

Objectives and Key Results

Hubspot

FEBRUARY 12, 2018

Barking Up the Wrong Tree. To help you stay at the top of your game, I’ve rounded up the top business books of 2017. Review excerpt : “Silicon Valley's story has long been an ode to white male privilege dressed up in the shiny veneer of "meritocracy." This book is a great place to start. Barker’s book is a good start.

Electricity