article thumbnail

Martech’s moment of truth: Why product excellence beats slick sales pitches

Martech

Redefining martech: From hype to authentic innovation Here’s the truth bomb: Success in martech isn’t about the pitch but the product. Innovation without usability is like a Ferrari without an engine — looks impressive but is ultimately useless. Marketing this then becomes a conversation, not a sales pitch.

Pitch 98
article thumbnail

Marketing giant ‘admits it listens to your conversations to sell targeted ads’

Search Engine Land

Working with renowned brands like CBS, Fox News and ESPN, CMG has allegedly been promoting its ability to eavesdrop on consumers through microphones in smartphones, TVs, and smart speakers. It’s uncertain if this feature is on current devices, but CMG promotes it as a futuristic marketing tool that is “available today.”

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to Promote Your Digital Marketing Agency on Social Media

Lead Fuze

Leveraging Social Media Channels: Boost Your Agency’s Online Presence Let’s dive in and explore how to effectively promote your digital marketing agency on social media. Pitch yourself as a speaker or panelist showcasing real-life examples of successful campaigns executed by your agency. Why is this important?

Promote 52
article thumbnail

7 B2B content distribution strategies that work

Search Engine Land

Promote on social media Social media is one of the most popular distribution channels for B2B content. Many successful B2B marketers even go beyond organic social and invest in paid social to promote their content. Up to 49% of successful content marketers used paid social media to promote content, per a 2023 Semrush survey.

B2B 117
article thumbnail

AI-powered content marketing: A startup’s guide to success

Search Engine Land

AI, machine learning, robots, expert systems, knowledge engineering – these buzzwords are no longer reserved for technology. Whether it’s crafting content for pitch presentations, creating one-pager pitch documents, or developing a content calendar, AI offers numerous ways to boost productivity. The result?

Pitch 124
article thumbnail

Great Salespeople Never Pitch for More Than 9 Minutes — Here’s Why

Gong.io

In fact, I go against popular opinion by promoting the use of sales decks. If you have a second team member on the call (like a sales engineer), now is a great time for them to take over. Download them here: The post Great Salespeople Never Pitch for More Than 9 Minutes — Here’s Why appeared first on Gong. What a waste.

Pitch 97
article thumbnail

7 Lead Generation Methods To Maximize Sales Potential

ClickFunnels

It’s the strategy that Russell Brunson used to grow ClickFunnels, become an internet marketing sensation, and promote his books to bestseller status. Maybe these people would become affiliates, maybe they’d promote your brand in return for favors, or maybe you’ll simply pay them for promotion. Do not pitch them.