Search Engine Land

AUGUST 28, 2024

It also reminds us that Google and Microsoft Bing aren’t the only search engines out there; they aren’t the only search engines developing core search products or new products and features using AI and LLMs as a backbone. Another key product in Baidu’s portfolio is Wenku.

Engineering 93

Engineering X-functional Real Estate Territory 93

Veloxy

FEBRUARY 12, 2025

When reps dont know how to use their tools properly, or when tools dont talk to each other, productivity takes a serious hit. Theyre realizing that streamlining tools isnt just about convenience its about unlocking real productivity and revenue growth. Double Sales Productivity in only 1 Minute.

Product 130

Product CRM Price Objectives and Key Results 130

Search Engine Land

JULY 12, 2024

OpenAI didn’t launch its heavily rumored search product earlier this year, but it’s coming. He also said: “They have said that they’re going to build a search product. They have not launched the search product, but they have said they would build it. ” Why we care. AI search future.

Product 97

Product Strategic partnership Referrals Launch 97

Sales Hacker

DECEMBER 17, 2024

As the co-founder and CEO of Intellimize (acquired by Webflow), Guy brings a unique perspective from his journey through iconic companies like Microsoft, Yahoo, and Twitter, as well as his background in aerospace engineering. Highlights: (5:22) The power of customer intimacy in product development. (15:41) So you are number one.

GTM 100

GTM Engineering Electricity X-functional 100

SaaStr

NOVEMBER 20, 2024

At this year’s SaaStr AI Summit, GitHub CRO Elizabeth Pemmerl shared how to bring AI products to market at scale successfully. With 90% of the Fortune 100 on GitHub and 40% of its $2B revenue coming from AI products, these real-world examples will also help you launch an AI-powered product at scale.

Product 104

Product GTM Legal Launch 104

SaaStr

APRIL 28, 2025

Kiren Sekar, Chief Strategy Officer and founding team member at Samsara, came to SaaStr Annual to do one of our best deep dives even on going multi-product. Samsara was intentionally multi-product from the earliest days, and they carefully planned out scaling 5+ products to $100M+ ARR.

Product 104

Product Transportation Growth Launch 104

SaaStr

JANUARY 10, 2025

At SaaStr Annual’s AI Summit , we gathered an all-star panel of product leaders who have built some of the most widely-used AI features in production today. Each leader started by sharing their unique perspective on how they approached adding AI into their SaaS products: How GitHub Built an AI Copilot to 1.8M

Product 124

Product Engineering Technology Technology 124

Salesforce

APRIL 2, 2025

And when the samples are so good that you decide without prompting to buy the product on the spot? That’s a classic example of product-led sales (PLS). Samples of donuts, pizza, or almond croissants don’t require a lengthy explanation or complicated product demonstration. Why are product-led sales important?

Product 86

Product Territory Sales Price 86

SaaStr

FEBRUARY 8, 2025

Here’s what Brandon Fu (CEO, Paragon) and Ethan Lee (Director of Product) shared at SaaStr AI Day about what’s actually working: 1. Why LLM Wrappers Failed – And What Works Instead The first wave of AI products were mostly “LLM wrappers” – simple chatbots built on top of models like GPT.

Product 93

Product User Experience CRM Engineering 93

Martech

SEPTEMBER 30, 2024

Executives, leaders and doers should ask themselves a few key questions: What happens when your competitors can produce content with a threefold productivity improvement? Better conversion rates across personas, segments, channels, industries and products. Better marketing productivity should lead to more revenue and growth, right?

Engineering 140

Engineering Management Consulting Start-ups Conversion 140

Martech

JULY 26, 2024

C-level executives must understand its potential as a dynamic, always-on marketing engine that drives engagement, nurtures leads and fuels business growth. Here’s how to transform your website into a powerful marketing engine using advanced martech solutions and smart operational strategies.

Strategize 130

Strategize User Experience High impact Construction 130

Sales Hacker

MAY 7, 2025

Tactical tips for early-stage startups on aligning go-to-market motion with product-market fit. 16:00 End-to-end GTM orchestration across sales, marketing, product, and CS. 16:00 End-to-end GTM orchestration across sales, marketing, product, and CS. Of products and services. I am responsible for all customer operations.

GTM 81

GTM Engineering Customers Cross-sell 81

Martech

AUGUST 15, 2024

Consider this view from IT, via Warren Street, former SVP of Cloud Engineering at U.S. Bank: “Engineering builds it, Marketing translates it. Through clear communication, marketing ensures the product features land as promised, maximizing its value.” Marketing is the engine that accelerates sales. Ignite Innovation.

Growth 122

Growth Entertainment Sports Strategize 122

Martech

AUGUST 6, 2024

This ruling … presents an opportunity for privacy-first engines (like DuckDuckGo and Brave) to go on the offensive to gain traction, potentially becoming the default options on devices or platforms.” Google’s own efforts with generative search have shown it isn’t yet ready for prime time.

Non-Profits 135

Non-Profits Engineering Price Market share 135

Martech

JANUARY 7, 2025

Note that many of these tactics but not all should be familiar to SEOs who have experience with traditional search engines. LLMs, more than traditional search engines, are host to conversational queries, like How can I protect my business from ransomware attacks? FAQ, HowTo, Organization) to help LLMs understand content better.

B2B 113

B2B Engineering Education Trust 113

Martech

OCTOBER 7, 2024

Dig deeper: Google SGE a top threat to brand and product search terms, study says Google said in its tests they’ve “seen that this improved experience has driven an increase in traffic to supporting websites compared to the previous design, and people are finding it easier to visit sites that interest them.” Shop easily with Lens. Processing.

Retail 127

Retail Launch Price Engineering 127

Martech

SEPTEMBER 13, 2024

Buyer helps B2B customers find products, make purchases and track orders. Personal Shopper recommends products and helps with search. Merchant does all the site-related tasks for merchandisers, including promotions, product descriptions and insights. Sales Development Representative engages with potential leads 24/7. .”

Launch 117

Launch Pitch Represent Campaign 117

Martech

AUGUST 6, 2024

There would be no problem if this came by legitimate business practices — “a better product, superior management or historic accident,” to quote the FTC. As someone around when Google launched in 1998, I can attest that it was a gigantic improvement over other search engines. But, is that how it maintained that position?

Commission 124

Commission Market share Engineering Launch 124

Search Engine Land

AUGUST 12, 2024

Follow along and check off each step as you go to create content that both search engines and readers will love. Leaning too heavily on one or the other could impact your share of organic traffic, so a balanced approach is best for optimal search engine results. Here are some tips on writing for people and search engines.

Engineering 115

Engineering Trust Follow-up Niche 115

Martech

AUGUST 15, 2024

As observed here last week, products mentioning AI are significantly less popular with consumers than the same products when they don’t mention it. It provides prompt engineering for marketers and contextualizes brand performance to streamline Language Model Optimization (LMO).

Commission 127

Commission Engineering Launch Conversion 127

Martech

JANUARY 7, 2025

Enhanced Atlas Reasoning Engine Agentforce integrations with other Salesforce tools Data Cloud Customer 360 MuleSoft Slack Tableau Agentforce Testing Center Library of skills and integrations Which companies are using Agentforce? Buyer, which helps B2B customers find products, make purchases and track orders. How does Agentforce work?

Launch 128

Launch Represent Engineering CRM 128

Sales Hacker

MAY 7, 2025

Tactical tips for early-stage startups on aligning go-to-market motion with product-market fit. 16:00 End-to-end GTM orchestration across sales, marketing, product, and CS. 16:00 End-to-end GTM orchestration across sales, marketing, product, and CS. Of products and services. I am responsible for all customer operations.

GTM 69

GTM Engineering Customers Cross-sell 69

Martech

OCTOBER 9, 2024

Chrome and Android: Splitting off these products could disrupt their open-source models and impact various industries. Search distribution: Restrictions on how Google promotes its search engine could create friction for consumers and harm businesses.

Government 125

Government Legal Promote Engineering 125

Martech

NOVEMBER 1, 2024

This strategy, often overshadowed by acquisition-focused ABM, is emerging as a powerful engine for long-term success. By targeting existing customers, you can use their marketing funnel engagement data, sales data and product usage data to create tailored growth plans, keeping expenses manageable while maximizing impact.

Growth 137

Growth GTM B2B Strategize 137

SaaStr

MAY 13, 2025

And that is something somewhat counterintuitive: It may be easier to sell your second product to new customers than your existing ones. We’ve all learned we need to generally bring second products to market earlier than before, often as early as $10m ARR, to keep the engine going. Which nine times out of 10, you should.

Product 79

Product Sell Cross-sell Customers 79

Search Engine Land

SEPTEMBER 27, 2024

However, with new AI tools constantly emerging, it can be overwhelming to know which ones truly enhance productivity and which may complicate things. There’s even a title recommendation engine that will help you write more impactful titles. You start with a keyword research engine and will gain access to: Content guidelines.

Engineering 119

Engineering Start-ups High impact Follow-up 119

SaaStr

NOVEMBER 8, 2024

AI SDRs have taken off more quickly than AI AEs (although personally, I suspect more value will be in AI SEs and AEs that can answer my deep product and pricing questions instantly, without games). But be realistic, take your time, experiment, tune the engine. But what about the more personal sales side? I would be cautious today.

Pipeline 130

Pipeline Gaming Contact Price 130

Search Engine Land

SEPTEMBER 20, 2024

Ultimately, both are focused on increasing conversions from Google and other search engines, so it makes sense to bring these teams together for greater success. Diversify outside of Google Google is big and drives the majority of traffic, but it’s not the only search engine in town. For example: product images vs. lifestyle images.

CTR 108

CTR UX Campaign Education 108

ClickFunnels

JUNE 3, 2025

Search engine optimization (SEO). Most visitors still come through search engines, so showing up where people are already looking gives your funnel a strong, steady start. Email Campaigns You could have the best product and a website that attracts a high volume of visitors. Share product demos or how-to videos.

Trust 130

Trust Follow-up Campaign Sales 130

Search Engine Land

SEPTEMBER 9, 2024

All of them might be platforms users use to search for information, people, brands and products. Let me re-introduce you to YouTube While everybody knows YouTube, many forget that it is one of the largest search engines and also among the top social media platforms worldwide. S earch engine optimization. C onsistent branding.

Click Through Rate 98

Click Through Rate Engineering Trust Follow-up 98

SaaStr

JANUARY 8, 2025

As Checkr follows usage-based pricing, it’s a transactional business that needs to be managed differently than a typical subscription SaaS model since they only earn revenue when the customer is using the product. Implementing tighter feedback loops between customers and product/engineering teams.

Objectives and Key Results 117

Objectives and Key Results Growth Engineering Quota 117

Martech

OCTOBER 28, 2024

Much like an old engine that’s past its prime, some AI marketing strategies are sputtering as technology speeds ahead. Simple predictive product recommendations Then: The first AI-powered product recommendation engines that relied heavily on purchase history and browsing behavior were considered cutting edge.

E-commerce 130

E-commerce Engineering Technology Technology 130

Martech

DECEMBER 16, 2024

These include large language models, knowledge graphs, and conversational search engines. To thrive in a world dominated by AI search and assistive engines, youll need to optimize for three core technologies: Traditional search engines. Engines like Google, Bing Generative SERP, ChatGPT and others are becoming walled gardens.

Engineering 116

Engineering Niche Technology Technology 116

Martech

AUGUST 1, 2024

They become obsessed with how it can create productivity. In 2020, a report by experience management firm Walker predicted customer experience would overtake price and product as the key brand differentiator. The prompt was to write a sales email for a new product in the pickleball industry. The research seems to have come true.

Campaign 134

Campaign Launch Gaming Sports 134

Search Engine Land

JULY 23, 2024

Getting started with digital marketing Every time a business opts for online marketing, the first and foremost thought is how to establish a presence on Google and other search engines. Most user searches are conducted on search engines first. What does search engine optimization (SEO) include? Google Ads).

Click Through Rate 93

Click Through Rate Commission Promote Lead generation 93

Search Engine Land

OCTOBER 3, 2024

A Google spokesperson clarified to Search Engine Land what types of queries will trigger AI Overview ads – and where: “If a user’s question has a commercial angle – meaning it’s something where a product or service could be relevant – then an ad may appear above, below or within the response. ” No new reporting.

Launch 114

Launch Angle Engineering Campaign 114