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X (Twitter) paywalls XPro (TweetDeck)

Search Engine Land

X (Twitter) has paywalled XPro (TweetDeck) for both brand and personal accounts. Users now need to be Blue subscribers to access the tool, which has been rebranded as XPro under Elon Musk’s reign. She said: “TweetDeck was a platform X offered for free – and it didn’t make many updates to it whilst it was free.

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Agile for SEOs: How in-house teams get projects prioritized

Search Engine Land

The good news is that a project management methodology called “Agile” can help cross-functional teams self-organize and collaborate more effectively. Leads from supporting teams like engineering, user experience, QA and SMEs like SEO. The second person to find is the release train engineer (basically the lead engineer).

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5 Ways To Leverage AI in Tech with Freshworks CIO Prasad Ramakrishnan

SaaStr

Tip #1: Leverage AI to Enhance the User Experience (UX) From an overall value proposition perspective, every company wants to enhance the user experience. They want employees and customers to have the best possible experience. Back in the day, AI was “Press 1 for x. Press 2 for x.

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PPC 2023 in review: UA sunsets, Google antitrust trial, X’s downfall and more

Search Engine Land

Google antitrust trial Google spent 10 weeks on trial for allegedly using underhand tactics to ensure it stays the world’s leading search engine. In September, the search engine was taken to court by the U.S. That’s just not what we do.” In the UK, publishers sued Google for $4.2 billion in lost ad revenue.

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The enterprise guide to elevating findability and ROI

Search Engine Land

that have gradually contributed to addressing diverse needs: Search engines : “I want to know” searches. Facebook, LinkedIn, TikTok, X, Pinterest): “I want to know” searches (through acquaintances and friends). Functioning as a source of business intelligence. Digital video platforms (e.g.,

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Hreflang Tags: The SEO Attribute for Content in Multiple Languages

Hubspot

Now think about whether you've provided the functionality so your own webpages are ready for a global audience. The name for this attribute is called language tagging, and it's an SEO tag you can use to make sure search engines know what language your content is in. The tag is: rel="alternate" hreflang="x".

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How to Grow Your App Startup Organically with App Store Optimization (ASO)

ConversionXL

Done right, ASO can reduce user acquisition costs, increase app downloads, and improve your app’s value. But ASO, like search engine optimization, fails when worshipped like a false god. To stand out, you need a strong user experience (more on this below) and brand differentiation. month to unlock premium content. .

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