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The Hidden Costs of Efficiency

Sales Hacker

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ revenue professionals weekly to stay up-to-date and scale their companies and careers. Every automation — whether it’s cold calling, note-taking, or follow-ups — outsources tasks that build critical skills.

GTM 111
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LinkedIn Sales Mastery: How B2B Teams Close More Deals with Social Selling

RingDNA

How to Use LinkedIn to Find and Engage B2B Sales Prospects While the cold call has hardly disappeared from inside sales, social media tools such as LinkedIn give you the ability to warm up cold calls with research. Would you show up to an important meeting wearing shorts and a Panama hat? The day before that, there were at least 60.

Closing 62
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What Is a Joint Venture? [+ How It Can Grow Your Business]

Hubspot

That was the first time I really understood what a joint venture is a strategic partnership where two businesses combine strengths while staying independent. Unlike acquisitions, they let businesses share resources without giving up control. NASA and Boeing teaming up to develop a new type of sustainable airplane, the X-66.

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Takeaways from Pavilion’s GTM Summit

Sales Hacker

Hello and welcome to The GTM Newslettr by GTMnow – read by 50,000+ revenue professionals weekly to stay up-to-date and scale their companies and careers. With Vanta Questionnaire Automation, go-to-market teams can complete security reviews up to 5 times faster, helping you close deals in less time than ever.

GTM 104
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Connections 2022: What the New Marketing and Commerce Cloud Launches Mean for You

Salesforce

Google Ads Our expanded strategic partnership with Google with new integration automates first-party data interoperability between Salesforce Customer Data Platform (CDP) and Google Ads. During Connections 2022, we introduced Customer 360 innovations for Marketing and Commerce Clouds that do just that.

Launch 98
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3 New Ways Marketing Cloud Helps You Succeed With AI

Salesforce

You’ll be able to transform the way you interact with your customers and your marketing systems, to do things like: Fuel creativity with data-driven answers with new embedded intelligence, strategic partnership integrations, and segmentation capabilities for marketers in Data Cloud. Let’s take a deeper look.

Referrals 136
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How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

If a social media follower clicks through a casual post to see a formal sales piece, their experience changes, as does their impression of Visme as a brand. For example, let’s say for every new feature launch, you create a new landing page. Base your promotion plan on successful past launches and highly engaged channels.

Campaign 149