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How to Close More Deals with Less Budget with Datadog CMO Alex Rosemblat

SaaStr

You can run two different types of campaigns to bring in leads: Facebook and tradeshows. At a tradeshow, you meet someone in person, have a conversation, and potentially start the beginning of a deal while standing at your booth. It takes fewer trade show leads to turn into a meeting, so the cost per meeting is lower.

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Sales Tools to Increase Tradeshow ROI

SBI

Sales Tools to Increase Tradeshow ROI. Lately, I’ve seen specific functionality come to the forefront—features that make it easier to deliver content to prospects at tradeshows and to follow-up afterward. Lead follow-up: In order to follow-up quickly and effectively, a couple of things have to happen.

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How to make the most of your marketing work management solution

Martech

Traditional project management tools might not fully meet the requirements of B2B marketing teams. Starting projects and tasks through various channels like email, Slack/Teams, meetings or request forms. It’s a super helpful tool for team meetings to chat about project status and make sure everyone is on the same page.

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Salesforce Automation Cheat Sheet for SMB Sales Managers

Veloxy

Be sure to bring this to your next meeting, because this time next year, you’ll understand just how much revenue was left on the table before automation. It’s also common to leverage Salesforce Developers to clean up and optimize Salesforce dashboards, however, most automation solutions already come with developer-approved dashboards.

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Time for Sales & Event Teams to be Equal Partners

SBI

Before Covid, sales meetings were moving more online anyway, but now there may be quite a long time before face-to-face meetings start up again. The general view anyway is that tradeshows will be back with a vengeance come Fall and into 2021, as the regular calendar gets mixed in with all the postponements.

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Lead Sourcing: Do you know where your leads came from?

Heinz Marketing

Your CMO walks over to your desk and tells you there is a board meeting next week and the leadership team needs to know what the ROI of that big event your team spent $100K on last quarter has been. If you allow the lead source field to be an open text field, you’ll be wading through values like this: Tradeshow event. Getting started.

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10 Sales Resources to Help You Sell Faster and Easier

Veloxy

KPI Dashboards are perfect for any sales manager to keep tabs on how all of their team’s small wins add up to more revenue. Originally started by one of our favorite sales thought leaders, Greg Alexander ( be sure to follow him on LinkedIn ), SBI Growth has always created easy-to-use sales resources for the everyday sales professional.

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