7 ways to use generative AI in PPC
Search Engine Land
APRIL 9, 2024
AI is changing how ad campaigns function and SERPs look with Google’s rollout of Search Generative Experience. No less than 20 times, my recruiting team weeded out applicants with the same response (with slight variations each time): “The most interesting thing about me that’s not on my resume is my passion for astrophotography.
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