Remove Go To Market Remove Inside sales Remove Strategize
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10 Things That Are Different in Vertical SMB Sales with Toast’s CRO

SaaStr

Enterprise reps get the biggest accounts, inside sales gets the smaller ones. Their field reps own high-density areas (think downtown San Francisco), while inside reps cover less dense markets (suburbs of Kansas City). Strategic Implication : Your business model directly determines your go-to-market strategy.

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From $1M to $3B ARR: Databricks CRO Ron Gabrisko on Scaling a Revenue Rocket Ship

SaaStr

Ron explains: “Wehire mostly technical backgrounds, but as our customers get larger and larger, you start to get global account managers, and they’re going to have much more business strategic account management experience. Similar to most structures of a technical sales team. Talk to users. Ron recalls.

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How We Scaled OpenAI’s Sales Team from 10 to 500 People in 2 Years: The Inside Playbook from ChatGPT Enterprise’s GTM Leader Maggie Hott

SaaStr

Building Top-Performing Sales Orgs: Hard-Won Lessons from Scaling 4 Unicorns (Including OpenAI’s Hypergrowth from 10 to 500 People) Maggie Hott has spent 15 years building go-to-market teams at four unicorns that collectively represent over $500B in market value. These are her personal views, not those of OpenAI.

GTM
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Account-based selling in 2025: Everything to know

Highspot

To meet rising buyer expectations and achieve predictable revenue growth, you need a smarter approach to ABS—starting with a revamped go-to-market (GTM) technology stack. A modern account-based sales strategy isn’t just about targeting the right accounts.

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The Proven Process for Developing a Go-to-Market Strategy

Hubspot

So, here’s my step-by-step guide to building your own go-to-market strategy using the strategies I’ve implemented to build multiple companies throughout the years. But first, what is a go-to-market strategy? What is a go-to-market (GTM) strategy? But first, what is a go-to-market strategy?

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Inside Sales vs. Outside Sales: Which Is Best for You?

Sales Hacker

What is inside sales? What is outside sales. Should you use inside or outside sales? How can inside and outside sales work together? Skills and qualifications necessary for inside sales. Skills and qualifications necessary for outside sales. What Is Inside Sales?

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How To Scale Your Go-to-Market Strategy at Every Stage with Cipio Partners Managing Partner Rolan Dennert (Video)

SaaStr

If you don’t want your company defeated by change, you need to adapt your Go-To-Market strategy at every stage of growth. Managing Partner of CIPIO Partners, Rolan Dennert, shares how companies need to readjust and rethink GTM fit — and even product market fit — from time to time. The sales cycle at this stage may be very short.