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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Growth hacking is how Slack went from 15,000 to half a million daily users in its first year. It’s why Canva can call itself a multibillion-dollar platform and how ConvertKit pulled itself up to compete with goliaths like MailChimp and Campaign Monitor. Growth hacking isn’t about deploying sleazy tricks. What is growth hacking?

Growth 113
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How an ecommerce site increased commercial monthly organic traffic from 37K to 210K

Search Engine Land

The site was able to: Rank in the top three positions of Google for commercial keywords that get up to 246,000 average monthly searches. Additionally, ecommerce SERPs tend to have ads taking up some of the real estate, which can reduce organic CTR. The x -axis shows U.S. Why does Lectric rank in the top 3?

CTR 81
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Guided Path: How to Invest in AI for Promising Returns

Lead Fuze

The rise of artificial intelligence (AI) has opened up new horizons for investors willing to embrace this technological revolution. Let’s wrap up by remembering: investing involves risk. BOTZ takes things up a notch with holdings ranging across ABB Ltd., Ever thought about how to invest in AI ? Keyence Corp., Fanuc Corp.,

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7 emerging skills every SEO must master in 2023

Search Engine Land

But, with that kind of growth, SEO will have to change along with it – as will the skill set of SEO practitioners. With its help, you can plan a silo structure for a website in any niche with a few clicks. And it's why SEOs need to be able to hang out with the marketing world and have grown-up conversations about the importance of SEO.

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How to Do a Competitive Analysis: A Step-by-Step Guide

ConversionXL

You won’t know until you figure out what your competitors are up to. From start to finish, this post will show you how to conduct a competitive analysis the right way. How does the user experience on my website stack up to the competition? How does your site's user experience stack up to the competition? By Karl Gilis.

UX 126
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Model Building from the Ground Up

ConversionXL

Relying on intuition alone can set you up for failure. If you’re choosing between eating a sandwich or pasta for dinner, you don’t need to model your utility functions and probability of quality outcomes for each option. Before you start building your model, there are two codependent considerations: time sensitivity and complexity.

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Lessons From a Second-Time Founder: How Brex Went From 0 – $1B in Under 2 Years (Video + Transcript)

SaaStr

Henrique started his first company at 16 and has now built two successful companies from nothing. Learn what he did differently the second time around and the specific decisions he made to drive growth among B2B companies with Brex. How they came up with the idea of Brex, and product market fit. Before it was college.

Launch 63