Highspot

APRIL 1, 2025

Key Takeaways Traditional sales role play often feels forced and anxiety-inducing, limiting a reps ability to build genuine sales confidence. Then, you will receive a summary of the results by the end of the session. What it looks like: Two sales reps argue over lead ownership, harming productivity and slowing progress on key accounts.

Objectives and Key Results 52

Objectives and Key Results Sell Objection handling Negotiate 52

Hubspot

JUNE 5, 2023

Daniel Ariely’s book Predictably Irrational takes a deep dive into the way and extent to which human emotions play a role in decision-making — often resulting in irrational decisions. For example, he calls out that emotions can impact a buyer’s perception of value and their willingness to take risks. Ask High-Impact Questions.

Service 88

Service Conversion Objectives and Key Results High impact 88

Highspot

JULY 3, 2025

Key takeaways Constant communication and collaboration among sales, marketing, and enablement is the foundation of any successful B2B sales enablement strategy today. Buy-in and continual support from go-to-market (GTM) leadership is crucial to building highly impactful—and high-converting—sales enablement approaches.

B2B 52

B2B GTM Objectives and Key Results Sales 52

ConversionXL

OCTOBER 23, 2015

A few tweaks to your value proposition or adding a price anchor could have produced much more significant results… if you had only known. What are the persona’s objections / fears? With this information, you’re able to make more informed decisions about your design / UX, copy, calls to action, and even your product or service itself.

UX 122

UX Objectives and Key Results Conversion High impact 122

Salesforce

APRIL 17, 2025

Learn more about: Understanding agentic AI Agents for sales Agents for key account management Agents for retail execution Agents for customer service Are you ready to build agents for your consumer goods brand? AI sales agents can reach out to leads, answer their questions, manage objections, and schedule meetings.

Objectives and Key Results 82

Objectives and Key Results Negotiate Retail Promote 82

Highspot

MAY 15, 2025

Key takeaways Partner enablement extends your sales force with skilled external teams who can represent your brand, reach new markets, and close deals with the same confidence and consistency as your internal reps. They can leverage existing customer relationships or complementary products and services they may resell. Did you know?

Healthcare 52

Healthcare Objectives and Key Results Niche Finance 52

Salesforce

JUNE 26, 2023

Get started with AI Cloud Salesforce Professional Services can help you set the right foundation for success with our new package, AI Coach. You’ll be able to focus your efforts on high-impact areas that offer optimal returns. Visualize how to harness the power of AI : Consider how AI can empower your company’s goals.

Strategize 97

Strategize Objectives and Key Results Strategic planning Technology 97

ConversionXL

MARCH 13, 2019

But if your B2B ecommerce site differs on any of those elements—high prices, large quantities, or a need to serve B2C and B2B buyers—things change. B2B ecommerce: 2 key differences of B2B buyers. B2B buyers have two key differences that impact marketing and website design choices: A more complex sales cycle; Niche targeting.

B2B 130

B2B B2C Retail X-functional 130

PandaDoc

DECEMBER 19, 2022

And poorly managed prospecting lists will result in seller fatigue. Prospecting is the process of finding leads that are a good fit for your product or service offering. At a high level, all prospecting methods can be divided into two buckets: inbound and outbound. B2B sales prospecting in a nutshell.

Prospecting 98

Prospecting B2B Objectives and Key Results Referrals 98

Salesforce

FEBRUARY 21, 2024

Why sales performance reviews are important How to lead a sales performance review 7 sales performance review examples Make your enablement about results, not effort Close your revenue gaps and get more out of every rep — with Sales Programs delivered in your CRM. What you’ll learn: What is a sales performance review? ” 2. .”

Objectives and Key Results 105

Objectives and Key Results Construction Sales Clients 105

Search Engine Land

SEPTEMBER 21, 2023

Large enterprise websites have a great chance to rank high in search results, but making this happen depends on correctly using technical SEO within the website’s structure. Technical SEO pushes your content to the top of search engine results. Identify opportunities for improvement and gaps for new content.

Objectives and Key Results 95

Objectives and Key Results Engineering High impact Networking 95

Salesforce

FEBRUARY 12, 2024

Consultative selling is a sales approach that focuses on understanding your customer’s challenges and recommending products or services to resolve them. However, there are key differences to keep in mind. What is the impact on them, professionally or personally? I like to call these high-impact questions.

Consult 59

Consult Objectives and Key Results Cross-sell High impact 59

ConversionXL

AUGUST 21, 2014

Finally, Groove wanted to identify and leverage their “power users,” so they created a segment of customers who not only hadn’t quit after 30 days, but who had logged in and used the service frequently. Groove’s offer to help these users through the setup process resulted in a 26% response rate. The Execution. The Research.

Referrals 106

Referrals Objectives and Key Results Follow-up Service 106

Salesforce

MARCH 31, 2025

Key activities at Small Business Week The week is a mix of events and festivities, including workshops, conferences, webinars, and award ceremonies. The SBA also co-hosts a two-day virtual summit with Service Corps of Retired Executives ( SCORE ), a nonprofit organization that offers free business mentorship and consulting services.

A/B testing 59

A/B testing Objectives and Key Results CRM Customer Relationship Management 59

The 5% Institute

JULY 27, 2023

Also known as the Pareto Principle, this rule helps individuals and businesses identify the most significant factors that drive results. Impact on Productivity and Time Management In the realm of productivity, the 80/20 rule emphasizes prioritization. In the realm of productivity and efficiency, the 80/20 rule stands as a game-changer.

Objectives and Key Results 52

Objectives and Key Results E-commerce Non-Profits Finance 52

Outreach

FEBRUARY 7, 2022

Often, micromanagement is the result of company culture rather than a single person. Managers want their reps to deliver the best pitch possible and exceptional customer service, even when they aren’t around to provide guidance. For example, a buyer might have a price objection. Instead, try to help reps grow through guidance.

Objectives and Key Results 52

Objectives and Key Results Commission Pitch Sales 52

The 5% Institute

JUNE 9, 2023

This article will explore the key responsibilities of a sales manager and provide insights into how you can excel in this role. A sales manager is also responsible for developing and implementing sales strategies , identifying new market opportunities, and building strong relationships with key clients.

Objectives and Key Results 52

Objectives and Key Results Finance Drivers/motivators Sales 52

Hubspot

NOVEMBER 7, 2023

As a result, your customers suffer and so does your team. A repeatable sales process is key to testing new sales motions and strategies. As a result, it’s very easy to get lost or overwhelmed by the features available to you. Naturally, with a remote team, organization is key. Good implementation is key.

CRM 78

CRM Contact Contract Objectives and Key Results 78

ConversionXL

FEBRUARY 28, 2017

Does clicking the key functionality do anything? It’s certainly the way that Dan positions it above, but it can easily be applied to bigger companies looking to test new product ideas, feature ideas, service ideas, etc. The result? That’s right, a service company. That resulted in… Image Source.

Product 67

Product X-functional A/B testing Minimum Viable Product 67

PandaDoc

OCTOBER 30, 2023

Key takeaways Sales gamification can improve performance by drawing attention to specific metrics, sales targets, and KPIs. Points, scores, and objectives allow participants to get a clear understanding of the end goal while prizes and rewards motivate them to achieve it. Let’s jump in! People love to play games. Get the ebook 2.

Process 52

Process Objectives and Key Results Gaming Sales 52

SBI

SEPTEMBER 27, 2019

Brainshark’s suite of sales readiness solutions was named a gold (highest-level) winner in the “Best Product: Training” category – recognized for fostering better-prepared, results-driven sales forces. Sales coaching and practice – enabling reps to submit videos (pitching products, responding to common objections, etc.)

Objectives and Key Results 36

Objectives and Key Results Non-Profits Strategize High impact 36

Sales Hacker

OCTOBER 7, 2021

The best products, services, and ideas are nothing without a way to turn them into currency, and sellers are a big part of making commerce happen. Trial, error, and forgiveness are key to building a performing sales org. You can rise within a company selling your ideas, or you can go off on your own and be your first salesperson.

Sales 136

Sales Up-sell Start-ups Cross-sell 136

Gong.io

SEPTEMBER 26, 2022

This can result in inconsistent messaging. Certain products like Software-as-a-Service (SaaS) are well-suited for remote selling. Start by setting objectives for each rep, but be clear here. This is a guide that details best practices for various situations — how to prospect, how to overcome objections, when to follow up, etc.

Objectives and Key Results 108

Objectives and Key Results Pitch Pipeline Sales 108

SaaStr

FEBRUARY 1, 2019

I find that I came to really appreciate great service and preferring to do what’s right for the customer. As we all do, I’ve made a couple mistakes early on, and as a result, those experiences really taught me how to evolve my hiring processes. Harry Stebbings: I totally agree with you in terms of that high impact.

Customers 44

Customers Price Cross-sell Start-ups 44

ConversionXL

APRIL 12, 2017

You may have one observation and then multiple inferences, which would result in multiple design options. Show the process, not just the result. Validated user research is about getting measurable results. Identify key segments of users to target. Combine remarketing + personalization for best results.

Growth 86

Growth A/B testing Objectives and Key Results X-functional 86

Salesforce

SEPTEMBER 27, 2024

These are often technical, measurable, and objective. Communication Communication skills are in high demand across all industries, but are especially essential for finance workers. Attention to detail The work you do as a finance or accounting professional is both highly impactful and highly sensitive.

Finance 110

Finance Commission Territory E-commerce 110

Salesforce

APRIL 22, 2025

Nearly 80% of SMBs using AI say its transforming their business , yet many companies struggle to scale AI effectively for real impact. The key isnt just adopting AI its empowering your workforce to use it. Deloitte reports that AI-trained teams see a 20-30% rise in efficiencyproof that AI literacy delivers real results.

Objectives and Key Results 64

Objectives and Key Results Government Trust Education 64

Hubspot

DECEMBER 23, 2024

The thought of being your own boss, pursuing your passion, and making money as a result is as attractive a prospect as any and in the digital age, its as accessible as its ever been. That often makes differentiation key to your success and your ability to do that starts with you pinning down a viable niche you're passionate about.

Niche 69

Niche Objectives and Key Results Networking Territory 69