Letting The Customer “Opt-Out” Is Not A Nurturing Strategy
Partners in Excellence
JULY 15, 2015
I had an interesting, unexpected reaction to my “ Stop Nurturing Me ” post. An individual commented, “prospects have the option to opt-out of being nurtured, as do customers… ” The comment, while well intended, frankly struck me as very misguided. Related Posts: Stop Nurturing Me!
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