Sales Hacker

FEBRUARY 27, 2024

Amanda Cole serves as Chief Marketing Officer, leading the execution of the company’s marketing strategy to drive further business demand and brand awareness. She previously served as the company’s Senior Vice President of Global Marketing, having joined in January 2021 through the acquisition of Exponea.

GTM 89

GTM Finance Pipeline Growth 89

Sales Hacker

MARCH 6, 2024

34:26) One thing that is working for Stephen/Wiza in go-to-market right now. A highly curated group of 200 GTM leaders, 85% director level and above across Sales, Marketing, and Partnerships. Highlights: (3:27) Strategies for email deliverability. (08:01) 08:01) The journey from sales to entrepreneurship. (11:06)

GTM 90

GTM Consult Growth Price 90

Heinz Marketing

OCTOBER 11, 2018

By Matt Heinz, President of Heinz Marketing. We started our own weekly series a few years ago where we feature a new B2B sales, marketing or business leader. This week I’m excited to feature Andrea Larick , speaker engagement manager for UBM and Content Marketing Institute. I love working with the CMWorld speakers.

Start-ups 44

Start-ups B2B Meeting Product 44

Sales Hacker

MARCH 19, 2024

Katrina Wong is the Divisional CMO / VP Marketing at Twilio Segment. She has a proven track record for launching products in new markets and helping companies move up to the Enterprise. Building cohesion within marketing teams and aligning on goals and strategies leads to better execution and business results.

GTM 83

GTM Management Consulting Growth Pipeline 83

Search Engine Land

OCTOBER 4, 2023

Not only do changes impact performance, but they affect marketing strategy and the way we interact with clients or internal marketing departments. MarTech, also a Third Door Media publication, has a daily newsletter , focused on marketing technology news that’s often relevant for PPC professionals. Membership to the PSA is free.

X-functional 111

X-functional Retail Engineering Follow-up 111

Search Engine Land

FEBRUARY 12, 2024

This year will be a transformative year for digital marketers, as the cookie finally makes its long-anticipated exit. First-party data is center stage as marketers look for fresh opportunities to preserve addressability and scale.

Real Estate 107

Real Estate Strategize Clients Growth 107

Sales Hacker

JANUARY 17, 2024

Leena Joshi is Co-Founder & CEO of CloseFactor , a GTM strategy and execution platform that helps enterprise tech hone in on the exact right prospective customers and accelerates their conversion by helping your sales and marketing teams be contextually relevant to them. The theme for the year is go-to-market convergence.

GTM 88

GTM CRM Pipeline Go To Market 88

Sales Hacker

FEBRUARY 5, 2024

As a full stack marketer, Andy has re-architected six brands and identities, and built three funnels from the ground up. Andy co-Chairs the CMO group for Pavilion (6000+ GTM leaders) and is active in several marketing communities. Currently, he operates his own consultancy helping leaders with marketing strategy and AI in GTM.

GTM 86

GTM Finance CRM Consult 86

Heinz Marketing

JUNE 25, 2022

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the web each week. What Should A Speaker Do When Disaster Strikes? Four Commitments Audiences Want from their Speakers. Employees vs. customers: Who is more important?

B2B 101

B2B Objectives and Key Results Customers Presentation 101

Martech

JANUARY 10, 2024

Many marketers speak at industry events for various reasons. I’ve had the pleasure of working with many interesting marketing speakers over my 20-plus years in events. Don’t try to cover too much information You can’t cover everything about search engine optimization, marketing automation or any topic in 30 minutes.

Presentation 121

Presentation Engineering Clients Process 121

Martech

DECEMBER 4, 2023

I am the first generative AI chatbot for marketing technology professionals. Dig deeper: Why we care about advertising: A marketer’s guide Updated prompt: Here’s one way this prompt could be refined to gather more specific, actionable information. The language model is based on content from MarTech embedded on top of ChatGPT.

Campaign 110

Campaign Follow-up Market share Technology 110

Sales Hacker

JANUARY 30, 2024

Previously, Amit led marketing efforts at startups like Tact AI (1st AI Assistant for Sales backed by AWS, Microsoft, and Salesforce), HP Inc (next-gen computing) and Spire AI (Human Capital SaaS). What You Will Learn: Challenges of entering crowded markets with large incumbents. 22:15) Competitive strategies against industry giants.

GTM 79

GTM UX Finance Growth 79

Sales Hacker

FEBRUARY 20, 2024

36:39) One thing that is working for Richard in go-to-market right now. Guest Speaker Links (Richard Harris): LinkedIn: www.linkedin.com/in/rharris415/ Phone Number: 415-596-9149 Book: www.thesellersjourney.co/the-sellers-journey-free-preview Highlights: (5:13) Unveiling Richard’s book: The Seller’s Journey. (10:51)

GTM 91

GTM Negotiate Drivers/motivators Price 91

Sales Pop!

OCTOBER 19, 2023

Transforming Sales and Marketing Alignment: The Rise of the CRO In the ever-evolving landscape of business, the harmony between sales and marketing departments has been a long-sought-after goal. The CRO, as our guest Nathan Young , a seasoned marketing strategist, points out, is a pivotal figure in this transformation.

Sales 111

Sales Technology Technology Contact 111

Martech

AUGUST 29, 2023

In addition to being a partner at 8-bit-sheep, a digital strategy network, he is co-founder and teaches at Simmer OY, an online learning platform, with courses and content designed for the technical marketer. She is a renowned, award-winning speaker and writer on digital marketing. Krista is also an in-demand speaker.

GTM 109

GTM Niche Consult Follow-up 109

Sales Hacker

JANUARY 2, 2024

What You Will Learn: Eran’s career advice to younger go-to-market professionals. 37:22) One thing that is working for Eran in go-to-market right now. The GTM Podcast Don’t miss The GTM Podcast dropping every Tuesday discussing true stories and experiences including trials and tribulations in the Go-To-Market world.

GTM 87

GTM CRM Strategize Pipeline 87

Search Engine Land

APRIL 19, 2024

The webinar will be based on the expertise and experience of Aurelie Balaes (Account Director, LinkedIn Marketing Solutions), Hadie Perkas (CEO and Founder, The Gift Club, The BIG Handshake, The European Loyalty Association), Joanna Witsch (Head of Loyalty Product & Operations, Alshaya Group) and Wojciech Kempny (Consulting Director, Comarch).

Retail 78

Retail Consult Conversion Technology 78

Search Engine Land

JULY 17, 2023

Search marketing is ever-changing. SMX Next will help marketers regain control. If you’re an enthusiastic search marketer who has a passion for sharing knowledge and wants to give back to the industry please consider submitting a session pitch for SMX Next. We are always looking for new speakers with diverse points of view.

Pitch 115

Pitch Presentation Engineering 115

Sales Hacker

NOVEMBER 28, 2023

Go-to-market perspectives. 47:15) One thing that is working for Ang in go-to-market right now. 47:15) One thing that is working for Ang in go-to-market right now. What You Will Learn: Retrospective sales career and overall career insight. Inspiration for women leaders and aspiring leaders.

GTM 91

GTM Finance Growth Sales 91

SaaStr

APRIL 25, 2024

1,000+ Braindates, workshops, and mentorship sessions 800+ of the top VCs in SaaS and Cloud 250+ speakers and sessions Founder-VC matchmaking Awesome networking, parties and more! SaaStrAnnual.com 2024 on Sep 10-12 in SF Bay!! 12,000+ of the best founders, CEOs, CTOs, CROs, CMOs and more! Don’t just come … bring your whole team!

Price 65

Price Networking Growth Technology 65

Sales Hacker

JANUARY 22, 2024

He then took over as VP of Marketing for rapidly growing Outreach. The changing landscape of VC and go-to-market. The GTM Podcast Don’t miss The GTM Podcast dropping every Tuesday discussing true stories and experiences including trials and tribulations in the Go-To-Market world. Max has been published by Forbes, Inc.,

GTM 81

GTM CRM Pipeline B2B 81

Martech

APRIL 3, 2024

When email expert Natalie Jackson took the leap from publishing into marketing technology, she took advantage of the professional thought leadership available to her in Kansas City, Missouri. Now, she’s a valuable contributor to MarTech and a frequent speaker at in-person and virtual events, including recently at The MarTech Conference.

B2B 79

B2B Angle B2C Pitch 79

Martech

DECEMBER 8, 2022

Technology allows marketers to do all of the above, but strategy is also crucial. Whether you’ve been speaking for years or have never done it before and feel you have experience other marketers can learn from, please consider submitting a session pitch. We’re always looking for new speakers with diverse points of view.

Pitch 132

Pitch Construction Technology Technology 132

SaaStr

AUGUST 26, 2023

Every Wednesday we bring you the best speakers in SaaS. The speaker also highlights the misconception that data has to be hard and emphasizes the need to demystify the topic and make it more approachable. 00:10:00 In this section, the speaker discusses three myths about data.

Minimum Viable Product 80

Minimum Viable Product SQL B2C Territory 80

SaaStr

NOVEMBER 1, 2022

Speaker: Guan Wang, Global Director of Marketing Intelligence at Snowflake. Workshop Wednesdays is new series where we’ll be bringing some of the best SaaStr speakers to you LIVE, every Wednesday. . The best SaaStr speakers will be live, every Wednesday, in a 30-minute interactive Workshop. Apply here to speak.

Launch 88

Launch Trust Engineering Meeting 88

Sales Hacker

DECEMBER 5, 2023

Writer has one of the best marketing teams and has spread like wildfire with customers, including Spotify, HubSpot, L’Oreal, Accenture, and many more. The GTM Podcast Don’t miss The GTM Podcast dropping every Tuesday discussing true stories and experiences including trials and tribulations in the Go-To-Market world.

GTM 93

GTM Customers Finance Represent 93

Martech

APRIL 20, 2023

Customer experience is the most important and toughest part of marketing. Jay Baer Jay is a customer experience and marketing keynote speaker and emcee who has written six best-selling books on customer acquisition and retention and founded five multi-million dollar companies from scratch. The scale alone can be staggering.

Customers 110

Customers Non-Profits GTM Consult 110

Search Engine Land

FEBRUARY 19, 2024

The Merchant Center processing update was first flagged by Senior Performance Marketing Manager and SMX Next speaker, Thomas Eccel. This will contribute to an accurate representation of your delivery timelines for potential customers. First spotted. ” Deep dive.

Trust 110

Trust Engineering Process Conversion 110

Sales Hacker

DECEMBER 26, 2023

What You Will Learn: The perspectives of go-to-market leaders that are counter to many others. The post GTM 74: It’s Bull$. 50+ GTM Leaders Share Which Widely Held Beliefs They Disagree With. appeared first on GTMnow.

GTM 97

GTM Go To Market 97

Partners in Excellence

APRIL 11, 2024

Preface : Jill Konrath is one of the most well respected author, speaker, teacher on all things selling. As a result, I’d get promoted, moved into specialist positions or new market segments. She’s written 4 masterpieces on selling. More importantly, at least to me, Jill is an important mentor to me. I loved the challenge.

Sell 105

Sell Manufacturing Up-sell Launch 105

Search Engine Land

DECEMBER 15, 2023

marketing company Cox Media Group (CMG) has reportedly admitted to monitoring conversations for the purpose of targeted advertising. Working with renowned brands like CBS, Fox News and ESPN, CMG has allegedly been promoting its ability to eavesdrop on consumers through microphones in smartphones, TVs, and smart speakers. Leading U.S.

Conversion 132

Conversion Territory Pitch Sell 132

Martech

APRIL 3, 2023

The challenge in writing about content marketing experts is they’ve likely already written it and written it better. Without further adieu, we present in alphabetical order, MarTech’s content marketing experts to follow. Brand Quarterly Magazine ranked Scott as one of the 50 most influential marketing thought leaders.

Education 113

Education Networking B2B Presentation 113

Sales Hacker

DECEMBER 12, 2023

50:00) One thing that is working for Daniel in go-to-market right now. The GTM Podcast Don’t miss The GTM Podcast dropping every Tuesday discussing true stories and experiences including trials and tribulations in the Go-To-Market world. Highlights: (3:18) Starting with a strong foundation in order to partner with external support. (4:43)

GTM 79

GTM Finance Growth Networking 79

Martech

JANUARY 4, 2023

B2B marketing is as direct and personalized as it gets. Here’s our list of the top B2B marketers to follow. A consultant who helps businesses with brand building and marketing strategy, Dave’s passion project is Exit Five, a private, online community for B2B marketers with more than 3,000 members. Matt Heinz. followers).

B2B 122

B2B GTM Pipeline Consult 122

Heinz Marketing

NOVEMBER 19, 2023

By Michelle Voznyuk , Marketing Specialist at Heinz Marketing Since the start of the pandemic, chances are you’re regularly hosting some sort of virtual event. At any point, you can edit the registration page, manage registrants, or share the speaker/panelist link by clicking the three stacked dots next to your event.

Pipeline 68

Pipeline Gaming Promote Price 68

Search Engine Land

DECEMBER 11, 2023

The feature was first spotted by SMX Next speaker and Google Ads expert Thomas Eccel , who shared his findings on X: Thomas wrote: “More accounts rolled out for Account level Conversion Diagnostic Tab. Get the daily newsletter search marketers rely on. Fix issues with your measurement of campaigns. First look.

Conversion 125

Conversion Campaign Engineering Launch 125

Martech

FEBRUARY 14, 2023

It is certain that AI’s impact on marketing effectiveness and work will be profound, and the beneficial use cases are only now being unearthed. For marketers looking to make sense of the rapid evolution of AI, we suggest following these experts. He also is the creator of the Marketing AI Conference (MAICON).

Entertainment 113

Entertainment Networking Technology Technology 113