Search Engine Land

MAY 13, 2024

Top B2B content distribution strategies that work Content marketing is crucial for B2B. So, how do you reach your target audience and achieve content marketing success? Many successful B2B marketers even go beyond organic social and invest in paid social to promote their content. Use visually appealing elements.

B2B 106

B2B X-functional Pitch Click Through Rate 106

ClickFunnels

JULY 27, 2021

At ClickFunnels, we’re something of specialists in crafting sales funnels — page-by-page experiences that guide people, one baby step at a time, toward seamless conversion. Then over the next few weeks, you send emails (see “Follow-Up Funnels” below) to your new segment that guide them toward new content (i.e. Product Launch Page 2.

Promote 264

Promote Product Customers Launch 264

Martech

APRIL 3, 2024

Thanks to its recent IPO, social media platform Reddit is a hot topic in many circles, including marketing. That’s quite the accomplishment for a company that’s been around for 20 years, which in internet terms is the equivalent of having lived when dinosaurs roamed. Facebook 3 billion MAU in January. What is Reddit? in January.

B2B 80

B2B Campaign Engineering Process 80

ClickFunnels

OCTOBER 21, 2021

And if the book is about something that your target market desperately wants to learn about, then this offer is a no-brainer purchase for them… especially since they feel like they’re getting the book for free. It just needs to provide some basic value to your target market. Your target market probably isn’t an exception.

Lead generation 258

Lead generation Campaign Referrals Niche 258

ClickFunnels

JANUARY 26, 2022

The beauty of Internet marketing comes in the fact that you’re never tied down to a single source of revenue. By exploring these eight traffic sources, you can expand your bottom line and make sure you’re making the most of your marketing dollars. Who said email marketing was dead, again? Facebook Ads. Email Lists.

Niche 246

Niche Click Through Rate Sales A/B testing 246

ClickFunnels

AUGUST 2, 2021

The post How To Do Digital Marketing – A Simple Step By Step Guide appeared first on ClickFunnels. You can’t expect to build a successful business if you don’t know how to do digital marketing. SEO, social media, influencer marketing… Where should you even begin?? Of course, that is easier said than done.

Niche 290

Niche Follow-up Up-sell Start-ups 290

Search Engine Land

OCTOBER 27, 2023

But eight surprising social video trends should astound even the most unflappable digital marketers. But this has an impact on digital marketers, too. Dig deeper: Video content guide: Why you should start creating videos now (plus examples) 3. million accounts uploaded 400 million videos to Facebook from Oct.

Follow-up 117

Follow-up Growth Engineering Technology 117

ClickFunnels

JANUARY 27, 2022

According to Tech Jury , The US e-learning market is set to grow by $12.81 The online course market is booming. We’ll show you how to build a successful sales funnel for your online course, from understanding your target market to building your email list and getting conversions. Understanding Your Target Market.

Launch 215

Launch Sales Up-sell Pitch 215

Search Engine Land

DECEMBER 19, 2022

Facebook is the most-used social media platform in the world. Most likely, you’re on Facebook and use it often. But is your business on Facebook? Not only that, is your business on Facebook and using a content marketing strategy? Because just existing on Facebook isn’t enough. . It boasts 2.96

Gambling 105

Gambling Follow-up Start-ups Service 105

ClickFunnels

SEPTEMBER 24, 2021

The post The Definitive Guide To Getting High Quality Leads appeared first on ClickFunnels. And so in this guide, we’re going to explain the difference (and more importantly, how to tell the difference) between high-quality and low-quality leads. Define Your Target Market. 15 active Facebook groups they participate in.

Follow-up 217

Follow-up Cold Call Contact Niche 217

ClickFunnels

AUGUST 2, 2021

That is as true for market stalls in Marrakesh as it is for billion-dollar startups in Silicon Valley. You show them how your product will make their lives better. One of his lead magnets is a free guide called “9 texts” that offers nine text message scripts that you can copy-paste when texting a guy: Found the “9 Texts” guide useful?

Cross-sell 246

Cross-sell Sales Up-sell Presentation 246

ClickFunnels

JULY 1, 2021

Define your target market’s problem, share your solution, build credibility, reveal your unique value, and call them to action… all in under 30 seconds. An elevator pitch is a quick — think 30 seconds or less — and compelling description of your brand, services, or products that’s crafted to appeal to your target market. Can you do it?

Pitch 246

Pitch Real Estate Entertainment Consult 246

Heinz Marketing

SEPTEMBER 9, 2021

By Brenna Lofquist , Senior Marketing Consultant at Heinz Marketing. In today’s digital technology landscape there are numerous platforms, tools and technologies at the disposal of every marketer—almost too many. My goal with the Quick Start Guide series is to provide you a quick synopsis of a martech solution category.

B2B 124

B2B Objectives and Key Results CRM Campaign 124

ClickFunnels

OCTOBER 18, 2021

According to HubSpot , 61% of marketers consider generating traffic and leads to be their biggest challenge, which is probably why 53% of marketers spend at least half of their budget on lead generation. If you’re a marketer, that’s not very surprising. That’s what we’re talking about in this guide. Lead-gen is no joke.

Commission 240

Commission Real Estate Promote Start-ups 240

Martech

APRIL 3, 2023

If your B2B go-to-market strategy doesn’t prioritize delivering a personalized and engaging experience for your audience, you could be missing out on potential customers and growth opportunities. Fortunately, conversational marketing can help you create the kind of experience that modern buyers expect.

GTM 122

GTM B2B Conversion Objectives and Key Results 122

Search Engine Land

JUNE 16, 2023

A winning content strategy relies on an honest assessment and comprehensive understanding of four interdependent components: Your end goal Your audience Your product Your resources Your editorial and content calendars should combine these four components to guide users through all stages of their decision-making process. SUBSCRIBE See terms.

Objectives and Key Results 95

Objectives and Key Results B2C Price Launch 95

Martech

DECEMBER 15, 2023

Commenting improvements for live updates and permissions Collaborate more effectively with your team now that comments inside of HubSpot load in real time. These updates are in addition to the existing integration functionality for live chat and Facebook Messenger. You no longer need to refresh your browser to see updates.

CRM 107

CRM Pipeline Contact Meeting 107

ClickFunnels

SEPTEMBER 27, 2021

The post 5 Ways To Generate More Leads For Lawyers [A Guide] appeared first on ClickFunnels. Lead Gen Strategy #1: Run Facebook Ads to Your Lead Magnet Landing Page. And we recommend you start with Facebook ads. Word-of-mouth is arguably the most powerful form of marketing but it’s also one that you can’t control directly.

Referrals 237

Referrals Legal Lead generation Non-Profits 237

Hubspot

MAY 1, 2020

In the past year or so, live video has quickly become one of the most popular types of online content, especially on social media. Not only is Facebook Live thriving, with one in five videos being live streams , but other major platforms like Instagram , Twitter , YouTube , and -- most recently -- LinkedIn , have embraced similar features.

Drivers/motivators 101

Drivers/motivators Entertainment Represent Growth 101

ClickFunnels

NOVEMBER 15, 2021

But how can you pick the right lead generation platform when there are so many options on the market? It’s important to understand that there’s a difference between lead generation and sales prospecting : Lead generation is automated and is done by marketers. An email marketing functionality. Email marketing.

Lead generation 166

Lead generation Price Up-sell Commission 166

Hubspot

DECEMBER 14, 2020

And, at this point, Instagram marketing has proven to be a smart tactic. This was the first time standard feed-based posts or Story images could be linked to a brand's Facebook product catalog. Facebook Shops. Technically, this tool was launched by Facebook, which owns Instagram. Instagram Checkout.

Launch 101

Launch Promote Sales Sell 101

ClickFunnels

OCTOBER 6, 2021

The post How To Sell Anything – A Practical Guide To Better Sales appeared first on ClickFunnels. In this guide, we’re going to give you 7 practical steps to becoming a better salesperson — not for selling pens to people on the street, but for selling real products or services to a specific target market.

Sell 215

Sell Up-sell Negotiate Follow-up 215

ClickFunnels

SEPTEMBER 16, 2021

Sales funnels are by far the most powerful method for generating more traffic, more leads, and more sales — that’s why we build sales funnels for a living! And this guide is going to give you a no-nonsense rundown of the 9 most important concepts related to sales funnels. This is where your target market learns that your brand exists.

Follow-up 244

Follow-up Sales Contact Price 244

ConversionXL

NOVEMBER 10, 2021

But this is exactly what has caused online ad prices to increase by an average of 45% on Google and Facebook (and up to 1000% in some sectors). Next, look at the current state of your market: Who’s interested in your product or services? How many of them are likely to buy? Who are your competitors? Image source.

Customers 131

Customers Promote Campaign Objectives and Key Results 131

Salesforce

DECEMBER 1, 2021

The internet is a loud, busy place — especially if you’re a small- or medium-sized business (SMB) competing with big players for your share of the market. And the market is big: In 2021, the number of digital buyers is expected to reach an incredible 2.14 Get tips, guides, and how-tos curated just for you.

Entertainment 98

Entertainment Technique Conversion Growth 98

ClickFunnels

AUGUST 22, 2022

The post Creating a Successful Digital Marketing Plan For Online Courses appeared first on ClickFunnels. It’s something you can package, market, and sell. The global eLearning market is expected to quadruple in size from around $250 billion in 2020 to $1 trillion in 2027. You’ve got to market your course. Here’s the gist.

Cold Call 242

Cold Call Cross-sell Clients Up-sell 242

Salesforce

AUGUST 24, 2022

Check out our tips for making shopping easier than ever in the 2022 Holiday Planning Guide for Retailers. Get the guide. Make phone and tablet shopping easier with: Mobile-specific marketing: Does your mobile app send push notifications when an out-of-stock product returns to inventory in time for holiday delivery?

Retail 98

Retail Angle Networking Start-ups 98

ClickFunnels

AUGUST 8, 2021

Collect email addresses (either via native email marketing functionality or via a third-party integration). In our humble opinion, ClickFunnels is the best funnel builder on the market. Native email marketing functionality with Platinum and TwoCommaClubX plans. It should allow you to: Upload a lead magnet. Create a landing page.

Lead generation 246

Lead generation A/B testing X-functional Price 246

Search Engine Land

JANUARY 11, 2023

To go beyond the traditional strategy, it’s time to shift our thinking beyond the traditional marketing (purchase) funnel and into signal planning, centered more around the consumer than the marketer’s needs. You can use that as a guide to scale and go larger. Get the daily newsletter search marketers rely on.

Objectives and Key Results 90

Objectives and Key Results Campaign Entertainment Clients 90

Search Engine Land

JANUARY 14, 2023

Facebook Graph Search arrives. In 2013, Facebook announced a new experience that it called Graph Search. Facebook Graph Search relied heavily on Likes and other connections to determine what to show as the most relevant search results for each user. Although Facebook was already using Bing for web search results at that time.

Engineering 98

Engineering Launch Retail Networking 98

ConversionXL

OCTOBER 26, 2022

For ecommerce business owners and marketers, jumping on this bandwagon is different to jumping on Facebook and Instagram. Its For You Page (“FYP”), TikTok’s version of the home feed on Twitter or Facebook, is an infinite video stream. Table of contents Why should your brand be on TikTok? Why should your brand be on TikTok?

Customers 115

Customers Entertainment E-commerce Objectives and Key Results 115

Search Engine Land

JANUARY 22, 2023

Pinterest Search Is Now Customized By Gender 2015: Pinterest adjusted its Guided Search system to serve results that differed depending on whether the user was female or male. New Tumblr Blog Raises Privacy Concerns Over Facebook Graph Search 2013: Examples of searches that were a mix of comedy and creepiness.

Referrals 89

Referrals Hospitality Launch Engineering 89

Hubspot

MAY 28, 2020

By now, most of us have used LinkedIn to market our brands , post industry thought leadership , or look for our dream jobs. As LinkedIn's continued to evolve by adding new features, like live video, it's steadily grown its user base. The truth is -- LinkedIn could very well be one of your most underrated marketing channels.

Networking 101

Networking Launch Growth B2B 101

Search Engine Land

DECEMBER 26, 2022

The digital marketing world was inundated with a new Chief twit, old platforms making comebacks (enter Microsoft), and more campaign automation features then we really care for. This year marketers told us that although the adoption of Google Ads automation is high, it’s their least favorite part of PPC. The bigger picture. Who knew?

Launch 100

Launch Campaign Promote Sports 100

Hubspot

SEPTEMBER 9, 2020

Each day, millions of brands launch ads, create business pages, and test out lead-generating marketing strategies on Facebook. While Facebook offers a robust selection of marketing tools, one big marketing staple they've never really explored is email marketing. That might be about to change.

Lead generation 101

Lead generation Launch Contact CRM 101

The 5% Institute

NOVEMBER 15, 2021

In this guide, you’ll learn how to succeed in real estate as an Agent by using eight simple steps, and using our system followed and successfully executed by our Students from various countries, and who speak many different languages. Inbound prospecting is the method of setting up marketing systems, that help leads come to you.

Real Estate 145

Real Estate Cross-sell Objectives and Key Results Clients 145

The 5% Institute

NOVEMBER 1, 2021

In this guide, you’ll learn our recommend new realtor tips and how to sell more homes, by using a system followed and successfully executed by our Students from various countries, and who speak many different languages. Inbound prospecting is the method of setting up marketing systems, that help leads come to you. Inbound Prospecting.

Real Estate 145

Real Estate Sell Cross-sell Objectives and Key Results 145