Hubspot

AUGUST 3, 2015

It has to download your HTML, your stylesheets, your scripts and your images. As web users expect more engaging site designs, the size of a site’s resource files will continue to grow. Images are one of the most common bandwidth hogs on the web. Many webmasters use huge images and then scale them down with CSS.

Contact 78

Contact Service Start-ups Trust 78

Hubspot

APRIL 16, 2014

Marketing has evolved over time from “you can have any color you want as long as it’s black” to just-in-time marketing messages that encourage you to dunk in the dark. We''re embracing digital channels and understanding the need to create marketing people love more and more. I''d like to argue yes, we should.

Negotiate 77

Negotiate Campaign User Experience Strategize 77

Hubspot

JULY 17, 2014

We all misinterpret some of the techy terms floating around web and product design nowadays -- but now more than ever, marketers need to be familiar with this vocabulary so we can communicate better with our IT, web design, or product development departments. Learn more about how marketers can use APIs here.

Networking 77

Networking User Experience UX Construction 77

Hubspot

APRIL 11, 2016

And many of us are still unclear how it all works -- how writing and combining complex strings of words and characters can lead to the creation of web browsers, websites, operating systems, smartphone apps, and more. HTML) and stylesheet languages (e.g., 16) HTML Hacks for Marketers: Decoded. the language of the web."

Education 53

Education Gaming Start-ups Follow-up 53

Hubspot

APRIL 23, 2018

Here are some of the top benefits from a marketing perspective: Website Performance Optimization. As part of determining the overall efficiency of your website, your audit should check to make sure your site is designed with your visitors in mind. Do we have a simple yet intuitive website design and page layout?

Conversion 101

Conversion Engineering Follow-up UX 101

Hubspot

FEBRUARY 4, 2016

Last year, we saw significant changes in marketing technology. Mobile and social search shifted marketer’s SEO efforts, and messaging apps started to introduce new ways for brands to connect with their audience. But one channel continued to hold the reputation of ‘ol reliable among marketing teams: email. Smith says: Webmail.

Represent 53

Represent Clients Campaign Prospecting 53

ConversionXL

AUGUST 31, 2017

Test set up is easy – the editor is easy to use with a useful preview mode – users with little technical experience can easily modify pages and create new designs or use the unique library of widgets – AB Tasty Engage. Pricing is mid range – not as expensive as other leading competitors in the market.

A/B testing 129

A/B testing E-commerce X-functional UX 129

Search Engine Land

MARCH 8, 2024

And as SEOs we’re in a great position to help shape traffic on the web. What if SEOs can instead help push clients towards adopting more eco-friendly web practices, starting with curbing the emissions of their website? If you want to find a verified green web hosting provider, use the Green Web Foundation’s Directory.

Objectives and Key Results 130

Objectives and Key Results Manufacturing Clients Education 130

Hubspot

JANUARY 24, 2013

Here are some of the top benefits from a marketing perspective: Improving Website Performance: Website audits usually evaluate a site not only for its content but also for its technical performance. Make sure all your web pages are following on-page SEO best practices. Do we have a simple yet intuitive website design and page layout?

Conversion 78

Conversion Engineering Follow-up Lead generation 78

Search Engine Land

FEBRUARY 23, 2024

I am the first generative AI chatbot for search marketers. Mobile-Friendliness: Mobile devices account for approximately half of all web traffic worldwide. – Compliance issues: Assesses HTML validity and accessibility score. – Compliance issues: Flags HTML and code-related problems.

Construction 116

Construction Engineering Presentation User Experience 116

Search Engine Land

AUGUST 28, 2023

For example, designers (or UX / CRO specialists) may think they can increase a site’s conversion rate by 10% by cutting content and giving a more streamlined look. So, is there a place for quantity on a quality-first web, where higher quality signals matter more? Hint: not web directory submissions!) SUBSCRIBE See terms.

Territory 97

Territory User Experience UX Engineering 97

ConversionXL

JULY 22, 2021

Much like you periodically review your digital marketing campaigns to get the most from them, a technical SEO audit evaluates site performance to identify areas for improvement. . User experience (UX) tends to be thought of more as a design issue rather than an SEO one. If not, get help from a web developer. Technical errors.

User Experience 162

User Experience UX CTR Engineering 162

ClickFunnels

SEPTEMBER 20, 2021

For example: It doesn’t matter if you sell web development services, web design services, or digital marketing services, if your target audience is authors, you need to show them how what you do will help them increase book sales. Is that a type of snake?

Pitch 244

Pitch Niche Up-sell Clients 244

Sales Pop!

FEBRUARY 21, 2022

Step 1: Market Research and Analysis. Only through market analysis will you be able to break down and gain a deep understanding of what is wanted and needed by potential customers. Pearl Lemon Web uses UI and UX design to make their software products stand out and it has yielded great results.

UX 98

UX Appointment Sports Technology 98

ConversionXL

SEPTEMBER 4, 2019

Often, marketing creativity encounters technical limitations. A web page can load only so fast. Progressive Web Apps (PWAs) have the potential to combine mobile reach with native app engagement. But few marketers know what they’re getting into when they go down that path—or decide against it. Age 18+, June 2017.

UX 103

UX User Experience Engineering Launch 103

Salesforce

MARCH 12, 2024

Imagine you’re in the market for a new washing machine. The benefits of organic traffic for ecommerce Cost-effective growth: Almost half (49%) of marketers believe organic search is the most profitable channel they use. These terms tend to have higher conversion rates than more general keywords that are higher in the marketing funnel.

E-commerce 52

E-commerce Non-Profits Engineering User Experience 52

Hubspot

FEBRUARY 21, 2019

Wix is one of the most versatile website builders on the market. Their code-free editor is robust and intuitive, providing over 500 website templates, over 100 fonts, scroll effects, an app market, and a drag-and-drop functionality, letting you build a website for nearly any type of organization. G2Crowd Rating : 4.2/5.0 947 reviews).

Retail 78

Retail Price Contact Up-sell 78

Hubspot

JANUARY 23, 2012

Talking to your web designer can be a daunting task for many marketers. Armed with this knowledge, you’ll be able to finally understand and communicate with your website designer so future website projects turn out just like you want them to. HTML: Website Structure. Those tags are HTML.

Start-ups 61

Start-ups Follow-up Product Customers 61

ConversionXL

DECEMBER 13, 2022

In other words, multivariate tests are like A/B/n tests in that they test an original against variations, but each variation contains different design elements. Web analytics analysis is next. Provides market insights. Multivariate tests test multiple versions of a page to isolate which attributes cause the largest impact.

A/B testing 127

A/B testing Objectives and Key Results X-functional Represent 127

Hubspot

MARCH 16, 2021

In 2021 and beyond, it's critical marketers begin paying attention to the importance of visual images as a powerful opportunity to reach new audiences on the SERPs. Because, simply put, it helps your web pages load faster , which provides a better user experience and also helps boost your website's search engine rankings.

User Experience 101

User Experience Engineering Represent Follow-up 101

Hubspot

JUNE 2, 2015

In fact, to the web servers, an increase this sudden can look like an attack. I had the chance to chat with Co-Founder Brittany Hodak about the sprint, as well as with Kevin Barber , founder of Lean Labs , the design agency that helped her prep on the back-end. How They Designed a Website to Withstand a Large Traffic Influx.

Launch 74

Launch Campaign Entertainment Engineering 74

Hubspot

OCTOBER 5, 2018

Whether you know it or not, you used a web form when you placed your online order. Not only are web forms necessary for you to receive the information, goods and services you’re interacting with or buying, but they’re also crucial for the businesses that create them and embed them on their sites. Why Should I Create Web Forms?

Contact 93

Contact User Experience Lead generation Follow-up 93

ConversionXL

NOVEMBER 11, 2015

A/B Tasty is yet another testing tool designed for the masses, this one hailing from France. Adobe Analytics is part of Adobe’s Marketing Suite, and it’s a powerful platform. They have a complex ecosystem and veritable one stop shop for many marketing requirements, but not all.

Conversion 124

Conversion A/B testing UX Consult 124

ConversionXL

OCTOBER 21, 2016

Web design should be the same way. On the web, you’re talking to someone you’ve probably never met – so it’s important to be clear and precise. Also, multiple rows are a sure symptom of excessive complexity: If you need more tabs than will fit in a single row, you must simplify your design.” (via via UsabilityGeek).

UX 108

UX Objectives and Key Results Follow-up Presentation 108

ConversionXL

DECEMBER 2, 2015

In other words, multivariate tests are like A/B/n tests in that they test an original against variations, but each variation contains different design elements. Web Analytics Analysis. Web analytics analysis is next. Here’s how: Use A/B testing to determine best layouts. To do this, we recommend the ResearchXL Framework. (

A/B testing 88

A/B testing X-functional Objectives and Key Results Represent 88

Hubspot

MAY 26, 2015

Every industry has its buzzwords, and web design is no different. If your head is spinning from seemingly endless jargon, or if you’re getting ready to redesign your company website and want to inform yourself on the most common technical terms in modern web design, then this is the list for you. Browser testing.

UX 78

UX Engineering Technique Cross-sell 78

Hubspot

MARCH 10, 2016

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing. We've covered social media terms , content marketing terms , smarketing terms , email marketing terms , website optimization terms. heck, even marketing acronyms. Want to learn marketing analytics?

Networking 78

Networking Non-Profits Engineering Follow-up 78

Sales Pop!

AUGUST 24, 2022

When designing a website or app, most companies focus on making it visually appealing and adding lots of cool, fancy features. That makes perfect sense if we bear in mind that research studies have shown that 94% of first impressions are design-related. But, all this is in vain if your design is not aligned with users’ needs.

User Experience 52

User Experience A/B testing UX Start-ups 52

ConversionXL

JANUARY 28, 2019

No other marketing channel builds lifelong relationships like email. It’s a prime reason that email marketing is the preferred marketing channel for customer acquisition and customer retention ( 80% and 81% , respectively). Yet, rich media email is a double-edged sword: Execute it correctly, and it adds visual delight.

Real Estate 118

Real Estate User Experience Clients Angle 118

Hubspot

FEBRUARY 12, 2019

These are all things that can be designed. Heck, design has so many different meanings and application you wonder if the term can be defined at all. Design is about creating feasible, functional solutions to a variety of problems, and always happens with a particular goal in mind. Amanda Chong, HubSpot designer.

UX 75

UX Represent User Experience Follow-up 75

Hubspot

MARCH 17, 2016

Here are a few of the best ones: " How to Use Excel: The Essential Training Guide for Data-Driven Marketing " (free ebook). " 9 Excel Templates to Make Marketing Easier " (free templates). " 10 Design Tips to Create Beautiful Excel Charts and Graphs " (blog post). 10) How to implement inbound marketing. 9) How to code.

Negotiate 67

Negotiate Gaming Start-ups Pitch 67

Hubspot

JULY 10, 2013

Web design has come a long way since 1991 when the first ever website was published. And while recollections of “under construction” GIFs and blinding background colors make me thankful for just how far web design has come, there are some historical web design choices that in fact demand a nod of approval.

UX 78

UX User Experience Technique Construction 78

Search Engine Land

FEBRUARY 6, 2023

Incorporating images into HTML pages. ” Get the daily newsletter search marketers rely on. Alt text within HTML code for the image. a sign appearing within an image) or the text added by graphic designers to images. There is software or web services out there that will allow you to custom-engineer your EXIF data.

Construction 97

Construction Engineering Promote Technology 97

Hubspot

JULY 21, 2015

I've written my share of blog posts about content marketing. That is to say you're about to dive into a pretty in-depth post (that's a nice way of saying "long") about content marketing, one which you may want to bookmark to read later. What Is Content Marketing? Why Businesses Need a Content Marketing Strategy.

Networking 78

Networking Entertainment Promote Lead generation 78