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The Workforce Now Spans 5 Generations — How Can You Meet Everyone’s Needs?

Salesforce

Companies need to meet the needs of this intergenerational workforce, and those that do see a positive impact from age diversity and age-friendly workplaces. In 1958, Bill Bowerman was coaching track and field at the University of Oregon. Is age part of your equation when you think about diversity, equity and inclusion?

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Metaverse, Web 3.0 and NFTs: What marketers need to know

Martech

Recently a student of mine at the University of Oregon introduced me to a digital clothing app that allows users to house a “digital closet.” However, after more exploring, this digital closet app also sold the idea of being able to wear these digital fashions on virtual dates and in virtual meetings. So, what gives?

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10 rules for successful metaverse marketing

Martech

Yes, this was a virtual meeting, but I remember it as if it were yesterday. The oldest and arguably most successful virtual world or metaverse Second Life (SL) had been our first meeting place. Despres and I — or Bernhard Draxas he is known outside of SL — met several times after that first fateful meeting. He had logged off.

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Top 3 marketing use cases for the B2B metaverse

Martech

Their latest product offering, Microsoft Mesh , promises to combine Microsoft Teams, the enterprise-preferred communications and collaboration platform, with immersive capabilities like attending meetings as your avatar and easily collaborating in a metaverse-like environment. Mind-blowing networking.

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10 rules for successful metaverse making

Martech

Yes, this was a virtual meeting, but I remember it as if it were yesterday. The oldest and arguably most successful virtual world or metaverse Second Life (SL) had been our first meeting place. Despres and I — or Bernhard Draxas he is known outside of SL — met several times after that first fateful meeting. He had logged off.

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Top 10 immersive marketing trends that will grow your grinchy heart in 2023

Martech

Companies will begin to better understand how to leverage immersive media to help meet their business objectives while simultaneously solving customer pain points. Networking. This is what I’ve been preaching for years, who cares if your digital boyfriend is real or not — they meet a real need and that’s what counts.

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Have You Been Following the Olympics?

The Sales Hunter

A couple more examples I’ve used include talking about track events with a person who lives in Oregon, because Oregon is the hotbed in the United States for running. As I write this, I’m in the Bahamas, so you can be sure I’ll be talking about the local team when I meet with my business associates.

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