Search Engine Land

OCTOBER 23, 2023

. “Demand Gen campaigns combine image + video ads in one place and can be used to drive conversions, site visits and actions like sign-up and add-to-cart across YouTube, Discover and Gmail,” Google Ads Liaison Ginny Marvin explained in a thread on X. Local Campaigns were introduced and aimed to drive in-store visits.

E-commerce 127

E-commerce Launch Campaign Retail 127

Sales Pop!

SEPTEMBER 28, 2021

Voice assistants (Amazon Echo, Alexa, Alice, Google Home), thanks to their upgradable functionality, are becoming personal shopping assistants: from finding a product in online stores to buying it with voice control. Nowadays, social networks are great assistants in increasing sales.

Retail 52

Retail Growth X-functional Cross-sell 52

Heinz Marketing

APRIL 11, 2022

How blockchain technology affects digital advertising and go-to-market standpoints. I think it’s just a little bit more front and center for me, similar to what you were talking about, Matt, as in terms of my marketing network, even beyond kind of our CMO group. Bridging the gap between web2 users and web3 during a transition.

Pipeline 105

Pipeline B2B Go To Market Sales 105

Lead Fuze

DECEMBER 1, 2021

It’s important to make sure any technology you use integrates seamlessly before starting a project. The best way is through word of mouth and networking. From recruiting to closing, technology plays a huge role in the sales process. The company offered me $X,000. Simplicity is key. Contact made. Closed won.

Appointment 52

Appointment X-functional Sales CRM 52

PandaDoc

OCTOBER 3, 2023

Virtual selling, role evolution, ethical practices, and immersive technologies will also emerge. Assess existing tech stack and infrastructure Conducting a comprehensive audit of your current technology tools and platforms is crucial. Before fully integrating this technology into their website, they conducted a pilot test.

Process 52

Process Objectives and Key Results X-functional Sales 52

Sales Hacker

SEPTEMBER 21, 2021

When to use functional heads in lines of reporting. Our private membership connects you with a network of thousands of like-minded peers and resources, where you can tap into leadership opportunities, training, mentorship, and other services made for high-growth leaders like you wherever you are at in your career. powered by Sounder.

Territory 76

Territory Finance B2C X-functional 76

ConversionXL

JUNE 30, 2019

Competitor X is doing Y. We should do that, too,” or “X is the market leader, and they have Y, so we need Y.” Run a functional investigation. To reach your competitors’ customers, use your network: Who do you know? Run a functional investigation. The limits of competitive analysis. is probably random.

UX 126

UX X-functional A/B testing User Experience 126

ConversionXL

JUNE 19, 2018

It’s not about technology, but customer centricity + agility, data drivenness. You would probably find 6-7 functionally identical apps for every idea. Impact = Reach x Relevance x Frequency. It is not statistics, tools, errors on websites. It’s all about customer experience. Andy Carvell: Driving Impact on Mobile.

A/B testing 103

A/B testing Cross-sell X-functional Growth 103

ConversionXL

FEBRUARY 3, 2022

The goal of growth hacking as marketing is rapid growth, using strategies and tactics that leverage (and even exploit) technology, platforms, and behavior to reach an end goal. A person receives an email about an endorsement, they visit the platform to view it, and then they’re nudged to endorse people in their own networks.

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

Sales Hacker

SEPTEMBER 29, 2020

And made a lot of sense that I felt the confidence that I also have the networking side of Boston, a great, great startup community and really welcoming, and really helpful. But I always believe that at the core, I always believe that this problem could be solved through that application technology. Also, there were my angel investors.

Contract 108

Contract X-functional Objectives and Key Results Legal 108

Lead Fuze

JULY 4, 2023

It’s like having x-ray vision for your sales pipeline. Just remember, while technology provides powerful tools, the human touch is still crucial for building lasting relationships with potential customers. It’s like having your own personal spy network, but without the cool gadgets. No more guessing games.

Process 52

Process Lead generation CRM Pipeline 52

ConversionXL

NOVEMBER 5, 2020

If your network has expressed an interest in additional services, pivoting is a no-brainer. When clients ask, “Do you do X?,” However, as an agency, clients expect you to be knowledgeable about shifts in the market, new technologies, approaches, tactics, and methodologies. Respond to shifting market priorities.

UX 120

UX Clients Service Niche 120

SaaStr

NOVEMBER 21, 2020

I look at my experience through those companies, and I learned a lot about enterprise software sales, about buying patterns, about functions like product management and product marketing, and how they fit into a well functioning and operating company. It just made it a lot easier for us to scale up Salsify as we found success.

E-commerce 102

E-commerce Manufacturing X-functional Retail 102

SBI

SEPTEMBER 8, 2014

We built our technology to maintain profiles on all meaningful companies and decision makers worldwide, from basic data like revenues, employee counts and email addresses, to real-time insights on companies and people, while analyzing relationships that help our customers go to market.

Up-sell 51

Up-sell Closing Sell X-functional 51

ConversionXL

APRIL 10, 2018

For example, the most common screen size is still 780 x 1280 pixels. Network speed plays a huge role in lower conversions. A visitor could easily dismiss the popup by clicking on a clearly visible “x” button or simply anywhere outside of the popup and return to viewing their content. Screen size is one. image source ).

E-commerce 110

E-commerce UX Lead generation X-functional 110

Heinz Marketing

JULY 13, 2020

And I hope for those of you that are listening live on the Funnel Media Radio Network that you are doing so as you wind things down for a holiday weekend here in the US. And by the way, the subtitle Pick up the Damn Phone, is how people, not technology, seal the deal. You can’t hide behind technology.

Pipeline 83

Pipeline Referrals Cold Call Sales 83

SaaStr

DECEMBER 17, 2019

Technology Reporter @ CNBC. Please welcome Zach Perret, Plaid Co-Founder and CEO and Ari Levy, CNBC Senior Technology Reporter. But the really wonderful thing that we’ve been searching for is we wanted a mix of finance and technology. Want to see more content like this? Join us at SaaStr Annual 2020. Ari Levy | Sr.

Finance 58

Finance X-functional Non-Profits Launch 58

SaaStr

AUGUST 7, 2020

You have to plug in the computers, you have to set up the network, you have to figure out how to pay people, you have to find office space, all that stuff. But I would argue that fragility is really in the area of information technology, information access rather than in physical access because the goods and services exist.

Price 59

Price Retail X-functional Healthcare 59

Sales Hacker

MARCH 2, 2020

It uses the formula PPVVC=S (Pain x Power x Vision x Value x Control = Sale) to help salespeople accurately gauge the probability of closing a deal. Which is why this pioneering guide shows you how to build a fully streamlined sales engine that uses modern techniques and technologies. Jeffrey Gitomer. Top of Mind.

Sales 141

Sales Technique Objectives and Key Results Non-Profits 141

ConversionXL

JUNE 26, 2017

Organize growth into a cross-functional team. audience → technology → browser/OS report. How digital transformation works: Strategy+engagement+innovation+technology+data&analytics = digital transformation. Value = ( knowledge + Skill ) x Attitude. Bigger changes are more likely to change user behavior. Common goals.

UX 85

UX Cross-sell A/B testing Government 85

SaaStr

JANUARY 10, 2020

And that’s the big leap that gets us really excited at Crossbeam, which is you can point to this incredible network graph of where data can flow in a way that benefits end users from company to company in this B2B SaaS universe. Bob Moore: At that 50 plus era, there’s a function for this. It’s really fascinating.

X-functional 52

X-functional Start-ups Drivers/motivators Go To Market 52

ConversionXL

AUGUST 19, 2016

It seems all technology is getting smaller and more efficient. While this technology is still relatively new, it is slowly becoming more refined for the future. Apple’s Identifier for Advertisers (IDFA) : A unique ID for each iOS device that mobile ad networks typically use to serve targeted ads. This number increased by 27.1%

User Experience 58

User Experience Campaign X-functional Conversion 58

Heinz Marketing

FEBRUARY 24, 2020

For those of you joining us live on the Funnel Media Radio Network. Conference, which is still in operation because as you know, technology and sales was just exploding. So there was a whole market to serve in terms of educating sales teams and sales organizations about technology. This and a lot more! We’ll be right back.

Pipeline 62

Pipeline Sales Cross-sell Up-sell 62

ConversionXL

APRIL 12, 2017

Pay them upfront so they don’t try to say X to get the money. Crappy or outdated technology. All users have equal access to information and functionality. Top of the pyramid down: Persuasive -> Intuitive -> Usable -> Accessible -> Functional. What is functionality? Interview Phase (1 Day).

Growth 86

Growth X-functional A/B testing Objectives and Key Results 86

SaaStr

MAY 14, 2023

That’s why for us, it’s so important to build that function of the company in the Bay Area. Every month we know we need X amount of sales reps, and we multiply the number of leads that each one needs, and that is also what marketing has to produce. For a tech company like we are, being here is being also kind of legit.

Price 94

Price Start-ups Up-sell X-functional 94

Heinz Marketing

MARCH 11, 2019

If you’re joining us live on the Funnel Media Radio Network, thanks so much for doing so. I think what I see happening now is kind of a return to the basics and saying what are our core objectives as a team and how does our technology need to be constructed to help us do what we really care the most about. Thanks for downloading.

Pipeline 62

Pipeline B2B Sales X-functional 62

Salesforce

JANUARY 31, 2024

Tech sales refers to selling technology as a product or service. Tech sellers typically offer technological solutions to customers’ problems in the form of software, hardware, or information technology (IT) services. Build your network There’s a popular saying in sales that your network is your net worth.

Networking 59

Networking B2C Cross-sell Negotiate 59

ConversionXL

FEBRUARY 3, 2016

Eventually, they could make statements like, “When someone suddenly starts buying X and Y, along with A and B, they could be getting close to delivery. For example, Instagram created an external trigger by having their visitors’ perfectly filtered images flood existing social media networks like Twitter and Facebook.

Conversion 90

Conversion X-functional Launch Technology 90

SalesHandy

MAY 1, 2020

Use technology over manual work. With the technological advancements in sales software tools, sales processes can be easily automated, and tasks could be managed easily. Subject Line: [X] Growth Hacks for [Recipient’s Product]. Once Theophrastus said, “ Time is the most valuable thing a man can spend. ”

Prospecting 87

Prospecting Cold Call Technique Sales 87

SaaStr

OCTOBER 24, 2019

Nobody ever build a social network for business on this scale. We told them we were going to build a B2B network that would connect every company in the world and they didn’t run screaming out of the room. And we were very happy with that network growth and we used that network growth as a poll metric.

Growth 41

Growth Launch B2B Networking 41

SaaStr

FEBRUARY 25, 2020

Because it’s not so much focused around X, Y, Z NPS score. One of the things to keep in mind is while different generations and different functional areas depending on what role you’re selling to are going to want to be engaged with differently. And that’s how you start to drive that culture of customer success.

Prospecting 86

Prospecting Customers Promote X-functional 86

SaaStr

JANUARY 21, 2020

It’s an SMB SaaS company in the healthcare technology vertical. QUESTION : As a sales leader, how do you manage expectations across the organization with product and other functions? Early on I’m a big fan of network hires as I’m sure everybody is. Hey everyone. My name is Justin Welsh.

Quota 103

Quota Sales Healthcare Territory 103

SaaStr

APRIL 23, 2019

We’re going to go into the bleeding edge of technology, and the bleeding edge of technology was VR. Building the basic functionality. That … Henrique: So, we do the credit, we do underwriting, we do technology. And I think we did two X what we thought we were going to do. It’s a lot of trouble.

Launch 62

Launch Pitch Niche Negotiate 62

SaaStr

JULY 15, 2020

There are some companies that are technology companies that have to do work with them and do target them but that’s not the meat and potatoes of most companies. X and it’s not [inaudible 00:20:29]. I mean, there’s a couple public companies, several private companies, but it had step function.

X-functional 60

X-functional E-commerce Growth Retail 60

SaaStr

SEPTEMBER 13, 2020

It’s also been a powerful moment for technology to be a force for good. We are truly living in a cloud first world today, where businesses not only understand, but they now embrace and are looking to lead with technology solutions from folks on this Zoom, who are cloud first and providing that next generation of solutions.

Non-Profits 62

Non-Profits Strategize Trust Growth 62

SaaStr

JULY 8, 2020

Jason Lemkin: So, traditionally in normal and good times, there is a sort of very slow-paced pressure as a VC, which is to do X deals a year. Aileen Lee: … the industry’s willingness to adopt technology. Because it’s been a fight and it needs to be adopting technology across the board. Jason Lemkin: Yes.

Pitch 63

Pitch Start-ups Up-sell Technology 63

Sales Hacker

DECEMBER 1, 2020

He talks about the journey of a marketer leading the entire revenue function on the path to CEO. Previously, Jake was CMO of Pendo and chief of research at Gartner, which of course, gives him a unique perspective on the technology landscape. Now, before we get to the interview, we have sponsors and you need to hear about them.

Growth 63

Growth Contract Pipeline B2B 63