Martech

DECEMBER 13, 2023

Discover suggestions for strengthening partnerships with content creators. This lays the foundation for the most profitable and long-lasting creator partnerships. If you diligently apply the suggestions here, you’ll find that you’ll build long-term partnerships with content creators that yield excellent results. In your inbox.

Entertainment 79

Entertainment Campaign Trust B2B 79

Search Engine Land

APRIL 27, 2023

Pinterest just announced a significant advertising partnership with Amazon. The partnership with Amazon could offer a more seamless shopping experience for users, as most Amazon customers already have their payment information on file, leading to faster checkouts. Read more about the partnership on the Pinterest blog.

Engineering 107

Engineering Presentation Conversion Customers 107

Search Engine Land

FEBRUARY 21, 2023

Microsoft and NVIDIA have announced a 10-year partnership on Tuesday to make Xbox PC games available on NVIDIA’s cloud gaming service, GeForce NOW. ” “This partnership will help grow NVIDIA’s catalog of titles to include games like Call of Duty , while giving developers more ways to offer streaming games.

Gaming 92

Gaming Service Engineering Presentation 92

Martech

JANUARY 6, 2023

AT CES, Pinterest announced a partnership with LiveRamp to create clean rooms for advertisers on the visual discovery platform. The post Pinterest announces clean room partnership with LiveRamp appeared first on MarTech. The first advertiser on board is grocery chain Albertsons. Why we care. ” Clean rooms expanding across RMNs.

Retail 105

Retail Networking Campaign Consult 105

Martech

OCTOBER 18, 2022

Each partnership Adidas has built brings more exposure to web3 users and demonstrates the brand’s commitment to the space. The post How Adidas builds metaverse experiences and partnerships appeared first on MarTech. Dig deeper: How Under Armour’s Curry Brand shoes are taking off in the metaverse. Create a roadmap. Get MarTech!

Government 135

Government Gaming Pitch Technology 135

Martech

DECEMBER 13, 2022

Demand accelerator Integrate and pipeline-to-revenue platform 6Sense have announced a new partnership aimed at boosting B2B marketers’ ABM strategies. Few offer a complete B2B revenue platform, hence a series of acquisitions , integrations and partnerships in the space. It makes sense to bring them together. How it works.

B2B 88

B2B Campaign Pipeline Process 88

Search Engine Land

NOVEMBER 10, 2023

The post Meta’s new partnership with Amazon streamlines conversion process for advertisers appeared first on Search Engine Land. For more information on Meta's ad revenue performance , read our report on the company's third-quarter success after it surpassed expectations to increase profit by 23%.

Conversion 122

Conversion Process Retail Price 122

Martech

JANUARY 13, 2022

“This partnership will give CreatorIQ customers the ability to pair TikTok’s first-party data and analytics with our robust workflow and measurement solutions to create truly effective ROI-based campaigns,” said Tim Sovay, COO at CreatorIQ in a release.

Campaign 103

Campaign Clients Growth Meeting 103

Martech

NOVEMBER 17, 2023

However, lingering departmental silos can limit the potential of partnerships across the executive team. The post Unifying the C-suite: A roadmap for CMO-CTO partnerships appeared first on MarTech. Collaboration is key for C-suite leaders looking to drive business impact. In your inbox. Business email address Subscribe Processing.

Teamwork 92

Teamwork Construction Trust Growth 92

Martech

JANUARY 19, 2022

Ericsson’s mobile ad technology business, Emodo, today announced a partnership with web-based augmented reality (WebAR) company 8th Wall to establish an end-to-end WebAR advertising solution. Marketers want to use technology that is widely adopted and adaptable, which is what Emodo promises with this new partnership. Why we care.

Technique 135

Technique Technology Technology Campaign 135

Martech

JUNE 7, 2022

As a result of the partnership, Epsilon’s insights on U.S. Because of the digital signals and identifiers that TransUnion wields from its experience, and acquisitions , in the adtech space, they can make the most of this partnership for advertisers. Get the daily newsletter digital marketers rely on.

Launch 84

Launch Campaign Product Customers 84

Martech

JANUARY 19, 2022

Personalization platform Movable Ink and email creation platform Stensul have announced a strategic partnership and new integrations. The post Movable Ink and Stensul announce email partnership, integrations appeared first on MarTech. Movable Ink code will automatically be included in Stensul-produced HTML.

Strategic partnership 118

Strategic partnership Strategize Customers 118

criteria for success

DECEMBER 14, 2022

The post Marketing & Sales Partnership with Carol Eversen appeared first on Criteria For Success. CFS Video Library. Sales tips and tools from CFS experts. Thank you for listening to Let's Talk Sales! We appreciate your patronage! Welcome back to Let's Talk Sales! This week's guest is Carol Eversen!

Sales 98

Sales B2B Growth Technology 98

Martech

OCTOBER 13, 2022

The Yahoo partnership gives the Lowe’s media network in-depth campaign measurement and sales attribution – and not just for owned digital and in-store Lowe’s sites. The partnership of Lowe’s One Roof Media Network and Yahoo is notable because it extends the reach that advertisers have with retail customers. Measurement and attribution.

Retail 97

Retail Networking Launch Campaign 97

Martech

JANUARY 9, 2023

At CES, 3D cloud streaming platform Oorbit announced a partnership with LG Electronics, allowing users to engage in immersive experiences on LG TV sets. The post LG web3 partnership launches immersive experiences on TVs appeared first on MarTech. Immersive music. Get MarTech! In your inbox. Processing.

Launch 90

Launch Gaming Networking Technology 90

Martech

JULY 28, 2021

The post Infutor announces partnership with AWS appeared first on MarTech. The ability to run first-party data against Infutor’s database and identity graph without actually exposing the data to Infutor is a neat add-on.

Prospecting 109

Prospecting Service Customers 109

Martech

NOVEMBER 23, 2021

The post Adobe and MLB announce expanded partnership appeared first on MarTech. With fans of major clubs distributed across the country and consuming content across many different channels a digital strategy is tablestakes. We might add, it’s less than three months now to pitchers and catchers.

Sports 100

Sports Contract Promote 100

Martech

SEPTEMBER 9, 2022

Today, customer experience (CX) company ActionIQ announced a new partnership with consulting firm Slalom that will make specialized services available for users of the ActionIQ CX Hub. The post ActionIQ and Slalom bring consulting to customer experience with new partnership appeared first on MarTech.

Consult 104

Consult Customers B2C Government 104

Xant

JUNE 30, 2021

Silicon Slopes, Utah, June 15, 2021—XANT, the leading enterprise Sales Engagement Platform has announced an ongoing strategic partnership agreement with EXL, a leading operations management and analytics company. The post XANT ANNOUNCES PARTNERSHIP WITH EXL appeared first on XANT. For more information, visit www.xant.ai.

Strategic partnership 81

Strategic partnership Transportation Healthcare Entertainment 81

Martech

APRIL 19, 2022

Today, Neustar (owned by TransUnion) announced a partnership with digital out-of-home (DOOH) network Captivate LLC. Advertisers are also discovering new campaign planning and targeting capabilities on the back end , thanks to identity resolution and partnerships between DOOH publishers and adtech players.

Networking 105

Networking Campaign Customers 105

Martech

MARCH 8, 2022

Digital and linear media measurement company Comscore is expanding its partnership with media buying and selling platform WideOrbit in order to introduce new media sales and measurement capabilities for traditional, or “linear,” TV and radio outlets. The partnership covers 1,700 local TV stations across 210 markets.

Cross-sell 90

Cross-sell Launch Sell Sales 90

Martech

DECEMBER 13, 2021

End-to-end ad platform Amobee has announced an expansion of its partnership with IRI, the analytics and BI provider for the CPG market. households, this partnership shows a way to put that data to work. The post Amobee expands partnership with CPG analytics and intelligence provider appeared first on MarTech.

Healthcare 91

Healthcare Manufacturing Retail Service 91

Martech

JULY 20, 2023

When discussing partnerships in marketing, co-branded products, referral partnerships or partnerships between agencies and clients come to mind. But as we move further into the digital-first marketing landscape, the types of partnerships marketers and customers need to consider go beyond traditional ones.

Government 60

Government Strategize Referrals Technology 60

Sales Hacker

SEPTEMBER 23, 2021

Why use channel partnerships? Channel partnerships are a major opportunity to build your brand, expand your customer advocates, and scale your revenue. The ideal stage for channel partnerships is when your product and services are validated from some customers. First and foremost, they’re lucrative. The industry accounts for $1.8

Commission 101

Commission Manufacturing Negotiate Contract 101

Martech

MARCH 1, 2022

LEARFIELD, an intercollegiate media and technology services company, has entered a multi-year partnership with NFT technology platform RECUR, which is set to launch a collegiate NFT experience, NFTU.com later this month. The post NFT experience brought to collegiate fans through NIL and media partnership appeared first on MarTech.

Sports 98

Sports Technology Technology Launch 98

SaaStr

MAY 16, 2021

SaaS companies thrive on partnerships to share leads, mutually champion brands and collaborate on customer success efforts. Gorgias CEO Romain Lapeyre, and Axelle Heems, the Gorgias Head of Operations, share steps to create a partnership program that scales and yields results. Partnerships Can Fuel 50% of Your Growth.

Growth 91

Growth Objectives and Key Results Referrals Contract 91

SaaStr

JANUARY 19, 2023

For startups, a successful business partnership could mean access to new products, the opportunity to reach new markets, or increase customer loyalty. Which organizations should be evaluated for partnership? ” Timeline to establish a partnership Most big companies take a long time to make decisions and execute.

Strategic partnership 86

Strategic partnership Strategize Construction Growth 86

Lead Fuze

JULY 6, 2023

Understanding how to reach out to brands effectively is an essential skill for anyone looking to establish partnerships, secure sponsorships, or foster collaborative relationships. Find that perfect timing, and you’ll be on your way to securing those sweet partnerships. “Want to team up with brands?

Pitch 52

Pitch Follow-up Contact Contract 52

Martech

NOVEMBER 17, 2021

Zeta’s partnership with Snowflake, for instance, now allows Snowflake enterprise customers to use Zeta Connect, which connects them to Zeta’s CDP+. On the governance side, the partnership with Ketch allows marketers to discover and classify the data they have stored to understand what types of sensitive and personal data they are.

Government 95

Government Campaign Follow-up Technology 95

Hubspot

SEPTEMBER 21, 2020

The same thing is true with brand partnerships. However, this isn't the case with all partnerships. Below, let's review some brand partnerships that have failed and discuss co-marketing mistakes to avoid. 5 Brand Partnership Fails. A partnership that had lasted for years ended in a major court battle.

Negotiate 91

Negotiate Entertainment Contract Promote 91

Highspot

JANUARY 20, 2022

20, 2022 /PRNewswire/ — Highspot , the sales enablement platform that increases the performance of sales teams, today announced an expanded partnership and new platform integration with Outreach , the largest and fastest-growing engagement and intelligence platform provider. SEATTLE, Jan.

Sales 98

Sales Pitch Strategize Up-sell 98

Hubspot

SEPTEMBER 1, 2021

A limited partnership is a business model that can connect bold, enterprising entrepreneurs with savvy investors looking to finance lucrative, low-touch business ventures. Limited partnerships (LPs) have a place in a variety of industries — particularly ones that involve time-bound projects. General Partnership vs Limited Partnership.

Real Estate 58

Real Estate Entertainment Finance Trust 58

Highspot

NOVEMBER 23, 2021

23, 2021 /PRNewswire/ – Highspot , the sales enablement platform that improves sales performance, today announced an expanded partnership and new platform integration with Gong , the revenue intelligence platform leveraging artificial intelligence to transform revenue and customer-facing teams. SEATTLE, Nov.

Pitch 98

Pitch Sales Strategize Go To Market 98

Martech

JANUARY 11, 2022

But ensuring the partnership is successful has called for a lot more than Irish luck, it’s taken a sophisticated mix of integrated marketing and data management. The promotion around the IMAX release falls into the category of brand partnership, one of Tourism Ireland’s biggest. Launching Ireland on IMAX.

Campaign 91

Campaign Launch Promote Follow-up 91

Salesforce

JULY 28, 2022

And that can form the foundation of a successful channel partnership strategy. Let’s start thinking through the three steps to help you define your partnership strategy. Establish the business goals for your partnership strategy. Write down your business goals for the partnership strategy. They want to go big.

Territory 52

Territory Referrals Networking Start-ups 52

Xant

JUNE 30, 2021

Silicon Slopes, Utah, June 15, 2021—XANT, the leading enterprise Sales Engagement Platform has announced an ongoing strategic partnership agreement with EXL, a leading operations management and analytics company. The post XANT ANNOUNCES PARTNERSHIP WITH EXL appeared first on InsideSales. For more information, visit www.insidesales.com.

Strategic partnership 40

Strategic partnership Transportation Healthcare Entertainment 40

SaaStr

APRIL 3, 2022

Attract, Hire & Build a Diverse Sales Team with Handshake VP, Employer Partnerships Jessica Peluso. The post Top SaaStr Content for the Week: Atlassian COO, Raise.Work CEO, Amplitude CEO, Handshake VP, Employer Partnerships, and More! appeared first on SaaStr.

GTM 77

GTM Contract Engineering Product 77