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Stop Using Your Brain as Your CRM

The Sales Hunter

I would be a rich person if I was paid a dollar each time a salesperson told me they don’t enter most information into their CRM system because they have a good memory and can remember. You must use your CRM system to its full potential or you are robbing yourself and your company of more success.

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5 Ways to Improve CRM Adoption

InsightSquared

There’s nothing worse than making a huge purchase, taking the bow off, and then having it fall short of your expectations. This is quite often the case with CRMs. No one is actually using it! Here are five tips to improve user adoption across the board and ensure your investment pays off. Define Your Processes.

CRM 95
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How to Nurture Leads with Text Message Marketing

Sales Nexus

Have you considered using text message marketing to communicate with prospective and current clients? How can you use text message marketing in the right way to nurture your sales leads? Watch the video below to find out how to utilize CRM tools to nurture your sales leads using Text Message Marketing.

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Ideation, Creation, Iteration: How to Align Sales and Marketing Content Output

Sales Hacker

With so much competition across, it takes more and more effort to creep into the brains of your audience. You need to target your niche, answer questions; you need to tell a story. It teaches you exactly how to thread a story through your brand and how both sales and marketing can be part of that process. Educational?

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The Ultimate Guide to Creating Cold Emails That Convert From Sending Over 1 Billion Emails

Sales Hacker

Today, I’m going to show you how to apply some email marketing principles to your cold emails to get more responses and close more deals. We’ll be looking at this in six parts: PART I: It Starts With Knowing Your Prospect. Part V: When to Use Cold Email Templates (And What to Avoid). PART I: It Starts With Knowing Your Prospect.

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The Should-How Fallacy (Or Why “Correct” Isn’t “Useful”)

ConversionXL

Take this snippet from an “ultimate guide” on delighting customers: Empower your potential and existing customers with educational resources, recommendations, and tools for success to build your brand’s inbound experience. Most of your audience arrives on your site aware of what they need to fix. Never knew.

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What Sales Operations Can Learn from Restaurants

InsightSquared

All morning, and into the afternoon, the staff never stops moving. The militant personnel organization of the Brigade System , or the strict philosophies of Mise en Place offer us outsiders a glimpse into the systems these business leaders use to manage the controlled chaos that is a restaurant in full swing.

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