Search Engine Land

JUNE 9, 2023

Similar audiences have been a valuable tool for expanding prospecting efforts and improving the scale and quality of Google Ads campaigns – and it’s going away starting Aug. Rather than building personas off of advertiser-provided seed lists, it uses real-time conversion data to construct personas of people deemed more likely to convert.

Objectives and Key Results 113

Objectives and Key Results Campaign Construction Conversion 113

SaaStr

APRIL 3, 2024

Jennifer emphasized the importance of having the right motives and values as a leader, such as growing people, expanding markets, and building value for others, to sustain long-term success. As a CEO, you constantly ask people to do things they might think are unreasonable or impossible, and then they achieve it.

Healthcare 91

Healthcare Trust Drivers/motivators Start-ups 91

ClickFunnels

NOVEMBER 9, 2021

for people within a company’s target market. for people within a company’s target market. When you’re building a lead-gen strategy , it’s important to consider what types of leads you’ll be generating. The post Lead Generation Pricing Model – How Much Lead Gen May Cost You appeared first on ClickFunnels. Keep reading.

Lead generation 255

Lead generation Price Appointment E-commerce 255

Martech

JUNE 7, 2023

Target specific people and accounts Because it’s called account-based marketing , you need to have actual accounts identified. Know who — and what — is important Not all prospects matter. The ones you are most likely to engage with are not the most important. Invest in getting the list built.

Drivers/motivators 104

Drivers/motivators Closing Prospecting Process 104

Search Engine Land

FEBRUARY 27, 2024

Selecting the right digital marketing agency partner is key for businesses aiming to drive results and scale efficiently. Although I’ve owned an agency for seven years, most of my career was spent working on the client side. Although I’ve owned an agency for seven years, most of my career was spent working on the client side.

Retail 118

Retail Clients Contract Campaign 118

Salesforce

JANUARY 19, 2023

Doing so can help bridge a growing customer expectation gap, while helping your bank run more efficiently. Only 16% agreed that vendors are invested in their financial well-being, and 18% agreed that they actually get the assistance they need from a banking agent.

Customers 97

Customers Technology Technology Service 97

Salesforce

APRIL 25, 2024

Good customer service is important — whether we’re receiving or providing it. Back to top ) Why is good customer service important? But what is good customer service, anyway? Good customer service means meeting customer needs and expectations consistently. What you’ll learn: What is good customer service?

Service 52

Service Customers E-commerce CRM 52

Salesforce

OCTOBER 16, 2023

But there’s an important stepping stone towards AGI, — Suleyman calls it artificial capable intelligence (ACI) — which is defined by achieving human-like intelligence in narrow topics, and taking action on them with minimal human oversight. Generative AI is just scratching the surface in this new era of AI.

A/B testing 98

A/B testing CRM Negotiate Campaign 98

SaaStr

AUGUST 7, 2023

Learn about the most important SaaS metrics for founders in 2023 with the CEOs of the most metric-oriented company, monday.com, and the founder of SaaStr. The Number One Thing That Has Changed In SaaS Since 2005 “The number one thing that has changed over my entire journey with SaaS since 2005 is efficiency,” shares Lemkin.

Finance 74

Finance Manufacturing Niche Growth 74

Search Engine Land

MARCH 29, 2024

It prioritizes tangible features and improvements. Increasingly, major technology teams are embracing agile for its ability to enhance business value and efficiency in managing complex projects. Does it ever feel like your SEO recommendations and projects get lost in the shuffle or deprioritized by other teams? Sound familiar ?)

X-functional 128

X-functional Objectives and Key Results Meeting Engineering 128

Partners in Excellence

MAY 26, 2023

I’m working on an interactive self study program for sellers to actually use ChatGPT in developing their own business acumen skills. I’m working on an interactive self study program for sellers to actually use ChatGPT in developing their own business acumen skills. Warning: There is no redeeming value to this post.

Pitch 112

Pitch Manufacturing Objectives and Key Results Launch 112

Partners in Excellence

AUGUST 4, 2021

His first point was stunning in it’s simplicity, we fail to give sales people what they need. It’s a critical issue, we have to understand, at a deep level, what sales people need to perform at the highest levels possible. ” Too often, what we think they need isn’t actually helpful.

Sales 136

Sales CRM Technology Technology 136

Veloxy

NOVEMBER 29, 2021

60% of customers will shake their head NO to a sale up to 4 times before they actually say YES to it. Most of your customer behavior, from their inbox and phone activity, to their sales cycle length and content preferences, have valuable data-driven insights that you no longer have to sift through. What is a salesperson to do?

Inside sales 162

Inside sales Sales Outside Sales Cross-sell 162

PandaDoc

APRIL 17, 2024

Your business can be more efficient and productive if you use CMS. Improve document management with software integrated with your CMS. The purpose of this is to boost efficiency and productivity. In this article, we’re going to learn all about contractor management software (CMS). It can help you control costs.

Contract 52

Contract Construction Government Legal 52

PandaDoc

APRIL 17, 2024

Your business can be more efficient and productive if you use CMS. Improve document management with software integrated with your CMS. The purpose of this is to boost efficiency and productivity. In this article, we’re going to learn all about contractor management software (CMS). It can help you control costs.

Contract 52

Contract Construction Government Legal 52

Partners in Excellence

SEPTEMBER 27, 2022

We take for granted that people, us, understand the basic of selling. That we actually start thinking about what we are doing, that we go back to basics of how we and our customers can accomplish more. Why are we even talking about this?? I’ve been revisiting a lot of selling basics. And we can see the results of this!

Meeting 120

Meeting High impact Up-sell Start-ups 120

Spiro Technologies

OCTOBER 7, 2021

Percentages are important in sales, not the least bit because commission checks tend to be calculated as a percentage of our monthly quotas. But there is one percentage that’s probably more important to salespeople than the others: their closing percentage. It’s one of the most important things a salesperson can do.

Closing 111

Closing Referrals Commission Contract 111

Search Engine Land

DECEMBER 16, 2022

As C-suite members look to reduce costs and improve efficiencies, SEO has risen to become an essential boardroom agenda item. With this in mind, and as we look toward 2023, how SEOs communicate to key stakeholders across their organization will be of the most critical importance. Change is the only constant in SEO.

Objectives and Key Results 103

Objectives and Key Results CTR Campaign Promote 103

SaaStr

FEBRUARY 7, 2024

To get the most efficiencies out of their marketing team and resources, Gorgias puts a big emphasis on using only high-quality data that they audit regularly. In today’s world, there’s a clear shift in what founders, boards, and investors are all after — scalable, low-CAC (customer-acquisition cost) growth strategies.

E-commerce 87

E-commerce Referrals Growth Quota 87

Martech

AUGUST 2, 2021

While having a Kanban board is important, you are not really practicing Kanban with this alone. Kanban is really tricky for most people to get their heads around because it’s so much more about culture than process. “We’re doing Kanban, we have a Kanban board.” A practice of evolutionary change.

Appointment 115

Appointment Manufacturing Technique Start-ups 115

SaaStr

JUNE 7, 2021

As we gear up for SaaStr Annual 2021 in the SF Bay Area , we wanted to take a look back at some of our most iconic speakers and sessions from over the year, that we can still learn from today. This is a great… Twilio is one of our most iconic last IPOs, and Veeva, it’s my favorite success story. Get tickets here.

Non-Profits 133

Non-Profits E-commerce Start-ups Up-sell 133

Lead Fuze

JANUARY 9, 2024

We’re also talking about pumping up productivity levels—remote workers often outperform their desk-bound counterparts by as much as 22%. We’re also talking about pumping up productivity levels—remote workers often outperform their desk-bound counterparts by as much as 22%. What makes remote work better?

Real Estate 59

Real Estate Profit margin Gaming Transportation 59

Lead Fuze

SEPTEMBER 30, 2023

The real game-changer here is the way AI can streamline processes and boost efficiency. Ever feel like you’re swimming upstream in a river of data, trying to scoop up relevant information with your bare hands? Well, that’s what the world of sales can often feel like. The best AI sales tools could be that lifeguard for you.

Objectives and Key Results 52

Objectives and Key Results Lead generation Sales Gaming 52

Sales Hacker

JUNE 16, 2022

Spoiler: It’s all about efficiency , agility, and being good to your people. ). Q: How can you know it’s time to take measures against recession, such as pivot toward deal efficiency? For example, your best, most active customers may pull back on expansion talks or inquire about term or price adjustments.

GTM 93

GTM Pipeline Sales A/B testing 93

SaaStr

SEPTEMBER 29, 2023

Lattice has launched four product suites in the last eight years, and the ideas that drove their growth apply to most companies today. Lattice has launched four product suites in the last eight years, and the ideas that drove their growth apply to most companies today. That’s unbelievable! Startups are no longer fringe.

Product 89

Product GTM Cross-sell Commission 89

Search Engine Land

MARCH 24, 2023

In most cases, you were manually coding the HTML in a text editor, using a messy WYSIWYG editor like Dreamweaver or one of the first often custom-built and pretty cumbersome CMS tools. So out of necessity, people started adding sitemaps to their websites to make some sense of the increasing disorder. Often, something like this, [sic!]

UX 100

UX Engineering User Experience Start-ups 100

Lead Fuze

DECEMBER 5, 2023

Have you ever pondered why the most prominent brands always appear to be aware of their target market’s desires? The secret lies in a powerful tool called AI-driven content gap analysis. Imagine walking through a maze, knowing exactly where to turn because you have an aerial view of the whole layout. What is Google Gap Analysis?

Growth 52

Growth Strategic planning Strategize Objectives and Key Results 52

Sales Hacker

MAY 13, 2021

Lead scoring is a key strategy for any business that wants to efficiently handle leads at scale. While the models and data you use will differ based on your business, most lead scoring involves assigning points (or a numerical value) to each lead based on their behavior or data, giving them a lead rating. Collect important lead data.

Contact 106

Contact Closing Start-ups Campaign 106

SalesLoft

MARCH 31, 2022

Both the pandemic and full adoption of digital selling have rapidly improved the way that we are looking at workplaces and teams, how we communicate with customers, and ultimately how we sell. If you’re still pushing to get in front of the economic buyer , it’s important to realize that you’re battling a fight that can’t be won.

Objectives and Key Results 105

Objectives and Key Results Cross-sell Objection handling Sales 105

Lead Fuze

OCTOBER 20, 2023

Just imagine having an efficient personal assistant at your fingertips — one who never sleeps or takes breaks. What are the most effective sales techniques? Are you juggling multiple sales tasks, feeling like a circus performer keeping balls in the air? It’s no secret that sales is a high-pressure field.

CRM 52

CRM Objectives and Key Results Gaming Lead generation 52

ConversionXL

JANUARY 27, 2021

Understanding perceptual sets and how they affect our behavior and decisions can give you better insight into improving and optimizing your marketing strategy. . Whether you choose 13 or B, there were invisible forces at play; If you just finished dealing with numbers in Google Sheets, you most likely saw number “13.”

Electricity 139

Electricity Represent Product Presentation 139

Heinz Marketing

MAY 18, 2020

In this current world of uncertainty, and stress, and work from home, and homeschooling from home, and all this crazy stuff, getting a better night’s sleep is crazy important. There really is nothing else that really impacts people at that scale. Right now, people are working harder. Jeff also tells us how the app works.

Pipeline 128

Pipeline Sales B2B Sports 128

Sales Hacker

APRIL 5, 2022

Efficiently moving buyers through their buying journey. In this episode, we have Andy Paul , author of Sell Without Selling Out. Andy is an award-winning podcast host and a career sales veteran, having seen the growth and evolution of the entire technology industry. powered by Sounder. What You’ll Learn. The four pillars of selling.

Conversion 80

Conversion Sales Cold Call Up-sell 80

Heinz Marketing

MAY 16, 2022

Talking about sales and marketing, B2B sales and marketing. By Matt Heinz , President of Heinz Marketing. If you’re not already subscribed to Sales Pipeline Radio , or listening live every Thursday at 11:30 a.m Pacific on LinkedIn (also on demand) you can find the transcription and recording here on the blog every Monday morning.

Pipeline 97

Pipeline Referrals X-functional Cross-sell 97

Sales Hacker

JUNE 7, 2021

Customer business challenges/opportunities: Issues that customers face or opportunities to improve the way they do things that can motivate prospects to engage. This is important for anyone who prospects or handles inbound calls – could be both inside sales and field sales. Sales customer insights. Persona insights and intelligence.

Conversion 109

Conversion Customers Drivers/motivators Sales 109

Gong.io

NOVEMBER 11, 2022

Our solutions focus on the following: Coaching : Replicate what works by turning objective, data-based guidance into coachable moments for managers, peer-to-peer coaching, and self-driven improvements — without any drama. If not, keep reading … especially if you work in Customer Success. What is Revenue Intelligence (RI)?

Customers 62

Customers Objectives and Key Results CRM Strategize 62

PandaDoc

MAY 16, 2024

Generating leads is vital, but it’s only half the battle — you also need to figure out which leads are most likely to become paying customers. It continues the task of gathering data about the people who engage with your website, social media posts, or outreach efforts and is the first stage in the sales prospecting process.

Legal 52

Legal Pitch Cross-sell Follow-up 52