Veloxy

AUGUST 6, 2021

These are calls where the deal gets moved across the line, contracts get signed and reps earn their commissions. That’s why the first call after connecting with a prospect is actually the most important action in the process. The worst mistake you can do is failing to discover exactly what your prospects need.

Cold Call 328

Cold Call Pipeline Follow-up Prospecting 328

ClickFunnels

AUGUST 16, 2021

Whether they buy or not, they are then added to your ongoing email nurture efforts (these emails could be sent daily, weekly, or biweekly), which consistently build trust, provide free value, and promote your products/services. So… why nurture your leads? That’s why nurturing leads is important. Here’s a shocking stat.

Campaign 242

Campaign A/B testing Trust Click Through Rate 242

Partners in Excellence

JUNE 1, 2023

I was curious about how that might work, so I decided to experiment. But at the same time, we should be alarmed by what it tells us about how far off target we are in how we sell, how we engage our customers. At first, as we begun the simulation, it wouldn’t allow me to get a word in edgewise.

Sell 93

Sell Pitch Quota Up-sell 93

Veloxy

NOVEMBER 29, 2021

Using the applicable insight and practices in this guide, you’ll not only help optimize and get more ROI from your Salesforce instance, but you’ll also improve sales team morale and your reputation as a champion at your company. This is a comprehensive guide, so we invite you to use the table of contents to skip to the juiciest parts.

Sales 290

Sales Quota Up-sell B2B 290

Heinz Marketing

DECEMBER 1, 2023

By Sarah Threet, Marketing Consultant Let’s say you’ve hired a consulting firm because you realize you keep hitting snags when trying to get your new marketing strategy out to market. Simply put, you’ve been in desperate need of a marketing orchestration overhaul. What’s the hold up? What’s preventing them from hitting deadlines?

Process 114

Process Government Consult Clients 114

Martech

APRIL 6, 2023

In a previous story , we looked at the importance for data analysis of avoiding bias and choosing the right metrics. In this follow-up we discuss the importance of confronting “analytical reality.” So how do you get there? Past is not Prologue,” he continued. Data analysis is the “GPS.”

Manufacturing 99

Manufacturing Campaign Represent Launch 99

Martech

JANUARY 12, 2022

This goes beyond the basics of first-party data — name, e-mail address, charge card, and a record of purchases. Basically, zero-party data communicates a personal preference, be it the color of an item, clothing or shoe size, quantity, a birthday, how you wish to receive information, or even page settings. What does zero really mean?

E-commerce 126

E-commerce Legal Retail Strategize 126

ClickFunnels

JUNE 24, 2021

And to get more sales, you need to get more leads. So how can you convert more potential customers into leads? That’s exactly what we are going to discuss today: What is sales prospecting? We will also share how our co-founder Russel Brunson took ClickFunnels from zero to $10 million in annual revenue in just ONE YEAR.

Prospecting 215

Prospecting Process Cold Call Customer Relationship Management 215

Search Engine Land

OCTOBER 3, 2023

Ever get the feeling you’re reporting on – or your agency or marketing team is reporting on – the wrong metrics? Why it matters for lead gen campaigns. This article will give you some to-dos that have helped many of my PPC clients get more revenue from their marketing spend. When and how to use it.

Conversion 124

Conversion SQL Campaign CRM 124

Heinz Marketing

JUNE 27, 2023

By Lisa Heay , Director of Business Operations at Heinz Marketing I’ve spent the better part of 2023 so far writing about email deliverability and optimization. We’re a marketing consulting firm – it’s not a good look if we can’t master this basic marketing channel. Embarrassingly bad.

CTR 103

CTR Start-ups Technology Technology 103

Heinz Marketing

AUGUST 21, 2021

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below. Here are five strategies to help you do just that.

B2B 114

B2B Conversion Meeting Service 114

Sales Hacker

JANUARY 19, 2023

I was wrong. I was wrong. To this day, I wonder — what was I supposed to do for them to see me? To this day, I wonder — what was I supposed to do for them to see me? Because it is they who continuously top the lists of unseen team members across organizations in the U.S.

Sales 87

Sales Clients Drivers/motivators Promote 87

Partners in Excellence

DECEMBER 16, 2022

I’ve been fascinated to read about the experiments people are doing with CHATGPT. At the same time, as so many others have discussed, using CHATGPT is a double edged sword; there are some very powerful applications, at the same time there is a huge potential for misapplication and misinformation.

Sell 68

Sell Cold Call Up-sell Technology 68

Partners in Excellence

OCTOBER 3, 2022

Continuing my series of posts on the things we thought we understood about selling but really don’t, I’m tackling the selling process. There’s so much to cover, I’m going to split this into two posts. In this post, I’m going to focus on the basics of the process and it’s importance.

Process 90

Process Sell CRM Up-sell 90

Partners in Excellence

SEPTEMBER 30, 2022

Continuing my series on selling skills we thought we knew but really don’t understand, I’m want to focus on Discovery. Some misunderstanding we have about discovery. We tend to think of it as a “stage” in our selling process. “Do you want the product in red or blue?”

Sell 73

Sell Process Customers Closing 73

ClickFunnels

NOVEMBER 24, 2022

But with so many different platforms and strategies to choose from, it can be hard to know where to start. But with so many different platforms and strategies to choose from, it can be hard to know where to start. We will outline some of the best digital marketing strategies for growing your business. What is Digital Marketing?

A/B testing 130

A/B testing Campaign Objectives and Key Results CRM 130

Partners in Excellence

MAY 25, 2021

We’ve always had specialists in sales and specialization is important. But in the past 15 years, we seem to have gone off the rails with our specialization. I focused on understanding my customer, identifying opportunities to grow, and building our value with the customers.

Assembly Line 115

Assembly Line Account management Education Sell 115

Search Engine Land

APRIL 11, 2023

Realistically, that’s not always the case – but the insight and advice we’re able to provide to clients throughout “the worst of times” is often some of the most valuable work we provide. “It was the best of times; it was the worst of times,” as the famous Dickens line goes. ” Not very helpful, right? ” Not very helpful, right?

UX 98

UX Click Through Rate Clients Trust 98

ConversionXL

FEBRUARY 24, 2021

How do you go from good to great? How do you remain relevant as your competition continues to gain more market share? As the technology and business landscape continues to shift rapidly, companies that embrace innovation will have a clear advantage over those who don’t. . What is product innovation? . ” .

Product 139

Product Customers Objectives and Key Results Launch 139

Search Engine Land

JANUARY 17, 2023

This is the future that Google’s automation was supposed to prevent, but instead, we’re still trying to understand the basics of a campaign type that’s largely a black box. Audience signals don’t work the way audience segments do in other campaigns, because you can’t target specific audiences in Performance Max. Let’s fix that.

Retail 101

Retail Campaign Non-Profits Start-ups 101

Lead Fuze

DECEMBER 15, 2023

How do you develop a business growth mindset? So, let’s delve into understanding this essential aspect of entrepreneurial success. But what is this elusive trait, and more importantly, how can you develop it? The business landscape feels like navigating through uncharted waters. This journey won’t happen overnight.

Objectives and Key Results 105

Objectives and Key Results Networking Growth Strategize 105

SaaStr

JANUARY 12, 2022

On both SaaStr University and Twitter, we had 30+ founders, CEOs and execs share their top, tough learnings from losing one of their top customers. Indeed this was also my #1 mistake and the #1 I see from so many startups learning to go upmarket. We all underresource customer success vs. sales. A good one.

Customers 107

Customers UX Closing Up-sell 107

Cience

JUNE 23, 2020

At CIENCE, we write and review thousands of emails for our clients so curating lists of some of the great, not so great, and awful examples of cold emails only comes natural to us. It also keeps our eye on the ball as we continue to work on impressing our clients by scoring them appointments with their ideal customers.

Appointment 105

Appointment Prospecting Clients Follow-up 105

Partners in Excellence

SEPTEMBER 9, 2022

We see all sorts of articles about work/life balance. We read about a downside to WFH, the fact that we seem never to leave the job, it intrudes on our home life. We see people putting in long hours and macho attitudes that some how associate hours at work with one’s value. We have a very real problem.

Start-ups 71

Start-ups Growth CRM Up-sell 71

Heinz Marketing

JULY 5, 2021

We cover a wide range of topics, with a focus on sales development and inside sales priorities. Join Shawn and I as we discuss professional development and the importance of personalized in-depth skill development, training and development with hybrid work models, why people don’t invest in it, and informal vs. formal training.

Pipeline 117

Pipeline Start-ups Sales Go To Market 117

Heinz Marketing

OCTOBER 12, 2020

We cover a wide range of topics, with a focus on sales development and inside sales priorities. We talk all about outbound and how to make outbound work. We first talk about why outbound is still working and then differentiate between good outbound and all the bad outbound that we still see. This AND A LOT MORE.

Pipeline 133

Pipeline Cold Call Sales Clients 133

Gong.io

NOVEMBER 19, 2021

The moment a customer voices a sales objection, it’s tempting to do two things. We’re giving you a better approach right now so you stop losing deals. We’re giving you a better approach right now so you stop losing deals. They’re not something you can avoid by doing a great job in the sales process, so get comfortable with them.

Objection handling 108

Objection handling Technique Sales Pitch 108

ConversionXL

AUGUST 18, 2020

It’s a popular product category but gets only around 1,500 searches per month. However, proposal templates like “business proposal template” or “marketing proposal template” (“problem terms,” according to the pyramid), get more than 500,000 searches each month. When it comes to SEO, it all starts with keyword research.

B2B 123

B2B Campaign Start-ups CTR 123

ConversionXL

FEBRUARY 17, 2021

But what does it take to do it right? In this article, we’ll look at what the link gap is, how to effectively close it, and the keys to outrank your competition through your link building efforts. . Before getting into the backlink gap. There’s no shortage of SEO advice on how to rank higher for key terms.

Closing 157

Closing Niche Pitch Growth 157

Partners in Excellence

JUNE 5, 2019

Part of my discomfort in saying anything, is that I respect Brian and Hubspot so much. Part of it is, technically, there is nothing wrong in what Brian says (though the physicist in me quibbles), but is this really helpful? There is nothing in this metaphor that discusses the need to do something with those leads.

Commission 94

Commission Territory Sales Drivers/motivators 94

Heinz Marketing

MARCH 29, 2021

We cover a wide range of topics, with a focus on sales development and inside sales priorities. This time we are talking about sales management intelligence. . Why do you need it? We’ve got just a couple more of these left before the end of Q1. Pretty crazy after the 29 month, 2020 that we faced last year.

Pipeline 124

Pipeline Sales Gaming Up-sell 124

The Lost Book of Sales

AUGUST 15, 2021

Hi all, it's been a while since my last update 👋 You might be wondering who I am and why I sent you this email, but don’t worry, it’s just me, Santeri, from the indie blog called LBS. Moving countries and everything that comes with it has led to a lack of consistency. I’m wishing you a great week ahead!

Cross-sell 98

Cross-sell Gambling GTM Territory 98

Search Engine Land

FEBRUARY 6, 2023

It will take you slightly longer to do it, but there are huge benefits to reap from spending time creating long-form pieces. Plus, bloggers continually report that longer content formats such as guides and ebooks are most effective. Why does it matter? It needs to dive deep into a topic and provide value.

UX 98

UX Transportation Trust Engineering 98

Hubspot

OCTOBER 24, 2023

These six essential guidelines will prepare you for any interview scenario and set you up for continued success. These six essential guidelines will prepare you for any interview scenario and set you up for continued success. So, before going for an interview, spend some time to: Thoroughly analyze the job description.

Teamwork 66

Teamwork Contact Conversion Meeting 66

KO Advantage Group

MARCH 4, 2020

She was running a fairly successful marketing firm yet she struggled to get her clients to connect with her sales message. She liked showing her clients what she would do for them. if you're so confident, how about we pay you when you generate us the results.". So the woman decided that something needed to change.

Sell 98

Sell Clients Meeting Presentation 98

Heinz Marketing

MAY 16, 2022

We cover a wide range of topics, with a focus on sales development and inside sales priorities. We’re doing this every Thursday at 11:30 Pacific, 2:30 Eastern. We’re about [318] episodes in and having a lot of fun with it. If you are watching or listening On Demand, thank you so much for doing so.

Pipeline 97

Pipeline Referrals X-functional Cross-sell 97

Sales Hacker

APRIL 12, 2021

We analyzed 224K+ sales calls spread over 2 million minutes to uncover the truth about the impact of the most common sales objections on deal outcomes. Don’t get me wrong. So, I dug into our sales call data on Wingman to uncover the six most common objections on sales calls and their impact on deal outcomes.

Trust 129

Trust Up-sell Prospecting Drivers/motivators 129