Martech

AUGUST 19, 2024

That means there’s an increased likelihood of terminating the contract because the tool is no longer needed and/or its champion is gone. Take our brief 2024 MarTech Replacement Survey You can mitigate the risk with companies going through this by building strong relationships with key stakeholders.

B2B 125

B2B Contract Consult Price 125

Martech

JULY 15, 2024

Efforts to mature a martech stack require far more than a technical focus; it is important to consider other factors, including contracts, ownership, organizational goals and others. Contract When does the contract end? How much time is needed to decide how to renew or retire a contract? What does it do?

Contract 124

Contract UX Technology Technology 124

Hubspot

SEPTEMBER 12, 2024

A 2024 HubSpot Blog Survey of 422 B2B professionals in the U.S. who make purchasing decisions for their teams (hereafter the 2024 B2B Buyer survey) found that half of them find the B2B buying experience outdated. The profile of your buyers will vary depending on your industry, but the 2024 B2B Buyer survey identifies a few key points.

B2B 81

B2B B2C Tradeshows Contract 81

SaaStr

JANUARY 8, 2025

So the overall “project management” space has seen widely disparate impacts from the SaaS partial downturn of 2022-2024. The former often had a tough time from 2022 to 2024. Asana, strong in B2B2B and selling to tech, was perhaps hit hardest, with growth slowing to 10%. It’s been a tale of two worlds. The latter?

Non-Profits 120

Non-Profits Contract B2B Up-sell 120

Veloxy

DECEMBER 28, 2023

Inside sales focuses on volume, targeting SMB and mid-market buyers with products that are typically more cost-effective and require less consideration from customers, while outside sales emphasizes securing high-value, high-quality accounts and targeting major customers with a higher average contract value. The post What is Outside Sales?

Outside Sales 242

Outside Sales Cold Call Represent Objectives and Key Results 242

SaaStr

JUNE 6, 2025

billion in Q1 2024. The market experienced a brief resurgence in Q2 2024 with 50% YoY growth, only to crash back down to negative territory by Q1 2025. SaaS leaders need to focus on value-based pricing and finding ways to increase average contract values rather than just customer counts. billion in Q1 2025 , down from $2.33

Territory 95

Territory Growth Price Contract 95

Search Engine Land

JANUARY 22, 2024

Appen, an Australian data services company that Google contracted with for a large number of its third-party search quality raters, was notified by Google that its contract is ending on March 19, 2024. Appen is one of a few sources that Google uses to contract quality raters. What search quality raters do.

Contract 118

Contract Represent Process Service 118

SaaStr

DECEMBER 14, 2023

Five perhaps somewhat obvious predictions for 2024: 1. Even if a contraction in buying more SaaS products really was a far bigger issue than interest rates in reality the past 18-24 months. Industry leaders, from Outreach to Gong, to Zoominfo and Box, should see a boost in 2024. Seat contractions and app layoffs are behind us.

Contract 124

Contract Growth Contact B2B 124

Martech

MARCH 7, 2024

The major themes of B2BMX 2024 Artificial intelligence was everywhere AI was everywhere — the vendors in the exhibit areas, the presentations and in conversation. Marketers are drilling into ROI, contract terms, spend and functionality. The post Here’s what happened at B2BMX 2024 appeared first on MarTech.

Entertainment 122

Entertainment Presentation Contract Pitch 122

Martech

JANUARY 14, 2025

Only 24% of CMOs feel confident about their 2024 funding. When marketing helps close eight-figure contracts, budget conversations become much easier. Let’s be honest: seeing Gartner’s latest CMO spending report probably made your stomach drop. Marketing budgets are down 15% year-over-year.

Pipeline 130

Pipeline Contract Campaign Growth 130

Adaptive Business Services

JANUARY 1, 2025

While my 2024 on a personal level was less than stellar (awful heat, area fires, & injuries), my business overall was pretty good. However, take away one large contract, and it was mediocre at best. It will need to at least match my 2024 results in order to make it worth my time. 2024 was totally atypical for me.

Referrals 62

Referrals CRM Non-Profits Contract 62

SaaStr

FEBRUARY 7, 2025

In 2022, you could blame the markets In 2023, you could blame "macro" impacts In 2024, you could still claim we were in a "downturn" In 2025 — you've run out of excuses — Jason SaaStr 2025 is May 13-15 Lemkin (@jasonlk) February 4, 2025 The downturn is over in SaaS and B2B.

Legal 89

Legal Contract B2B Growth 89

Martech

NOVEMBER 9, 2023

What was thought to be a temporary reaction to uncertainty in the economy is now the reality for 2024. Watch for that to also have an impact on vendor financial viability in 2024. Count on seeing marketing organizations unbundling and/or not renewing contracts with existing vendors at the end of this year or early next year.

Contract 123

Contract Technology Technology Clients 123

Search Engine Land

APRIL 27, 2023

However, you will retain the ability to view and export all the data collected before this date until July 1, 2024. But you will still have access to view and export all previous data until July 1, 2024: [link] — Krista Seiden (@kristaseiden) April 27, 2023 After sunset. Dig deeper.

Contract 111

Contract Engineering Conversion Process 111

Search Engine Land

JULY 16, 2024

While some authors and news media are fighting back with lawsuits against AI, others are establishing contract agreements for fair use of content. SparkToro’s 2024 Zero-Click Search Study found that: In the EU, out of every 1,000 Google searches, only 374 lead to clicks on websites outside of Google’s platforms. In the U.S.,

Click Through Rate 110

Click Through Rate User Experience Promote Technology 110

SaaStr

OCTOBER 4, 2023

Monday saw seat contraction but didn’t miss a beat because only 30% is to tech, and 70% is to normal businesses. It’s a timing question, and if Klaviyo does well, the back half of 2024 should be full of good companies. If you look at SaaS companies that sell to the real world and not just to other tech, they didn’t miss a beat.

Non-Profits 113

Non-Profits Growth Up-sell Contract 113

Iannarino

MARCH 13, 2024

Since the contract was signed, these clients have been generating enough commissions that the senior salespeople are comfortable with their income and become complacent. It is common for large, mature sales organizations to have several salespeople who once acquired new logos, but haven’t signed a new major client in ages.

Commission 278

Commission Contract Represent Clients 278

SaaStr

FEBRUARY 28, 2023

Not everyone lives in Zoom all day long like we did at the peak in 2020: Enterprise is the engine of growth today, with 115% NRR: Blended together, Zoom is seeing about 6% growth today and is now predicting a tough transition year in 2024 of … 1% growth. Blended together, 6% growth now and a projected 1% in 2024.

Growth 109

Growth Contract Engineering Customers 109

Search Engine Land

JULY 25, 2024

In 2024, it is estimated that overall advertising spending growth in the U.S. But when defending our retainer or contract renewal, businesses want to know how their SEO spend will tangibly impact the bottom line. In the United Kingdom, the IPA has publicly advertised , warning brands not to reduce marketing spend in the months ahead.

Campaign 108

Campaign Objectives and Key Results Price Service 108

Martech

APRIL 3, 2025

over 2024 to between $5.42 trillion in 2024. It specifically states that a sharp hike in tariffs could lead to a broader economic slowdown and potentially contract consumer spending and GDP in 2026, which would, as you might imagine, negatively impact retail sales. trillion and $5.48 Email: Business email address Sign me up!

Retail 121

Retail Government Territory Price 121

Search Engine Land

NOVEMBER 30, 2023

Between an impending recession, sluggish sales cycles and clients looking to cut budgets, 2024 poses fresh challenges for agencies looking to thrive. Hiring just in time doesn’t mean waiting until you’ve signed a contract or your team is struggling. It can mean hiring when there’s only capacity left for one or two more medium accounts.

Contract 92

Contract Clients Pitch Growth 92

SaaStr

MARCH 5, 2025

So Snowflake looked immortal in 2021, looked a little more mortal in 2024 … and is now, like many of the best in Cloud and B2B, reacclerating in 2025! Customers Typically Sign a 3 Year Contract, Billed Annually Upfront Not a total surprise in $1M+ deals, and takes some of the variability out of pricing as well. #7.

Contract 66

Contract Price Growth B2B 66

Martech

MAY 12, 2025

There is some good news: Thats a five-percentage-point decrease from 2024. Thirty-nine percent say they plan to cut back on agency spending by eliminating unproductive agency relationships, streamlining agency rosters and renegotiating agency contracts and scopes of work.

Contract 86

Contract Technology Technology Pipeline 86

Martech

APRIL 28, 2023

Users of Universal Analytics have until July 1, 2024, to export their data, Google said yesterday. Universal Analytics 360 will continue to collect data until July 2024. UA 360 contract holders will be able to create standard Universal Analytics properties and upgrade them to 360 to continue data processing.

Contract 120

Contract Process Conversion Customers 120

Search Engine Land

JUNE 21, 2024

Universal Analytics 360 contract holders will no longer be able to create standard Universal Analytics properties. Export your Universal Analytics data before July 1, 2024. Publisher or other product integrations (e.g. UA audience list, BigQuery exports, UA API requests) will be unavailable when services have stopped. What to do.

Contract 124

Contract Technology Technology Conversion 124

Martech

FEBRUARY 29, 2024

Including this phrase in your 2024 marketing plan deck may prompt at least one team member to start job hunting. Review vendor contracts objectively with an open mind In a “do more with less” scenario, leaders often consider canceling vendor contracts to cut costs.

Contract 120

Contract Technology Technology Price 120

SaaStr

JUNE 30, 2024

SaaStr 744: A Tale of 3 Worlds: Where SaaS, Cloud, and AI are in 2024 with SaaStr CEO and Founder Jason Lemkin Key takeaways Market Dynamics and Challenges: The SaaS market is experiencing significant fluctuations, with some companies thriving while others face challenges. Notable examples include Canva growing at 40% with $2.3

Contract 73

Contract Growth Meeting Product 73

PandaDoc

MARCH 6, 2024

We’ll discuss how AI streamlines sales and contracting processes and helps with identifying new strategies. See also How to use contract AI for drafting agreements Pricing : They adhere to a freemium model, but the premium plan (if users request it) is priced at $6.99/month. Check out this video.

Price 97

Price Legal Contract Niche 97

Search Engine Land

AUGUST 19, 2024

Operations The operations manager handles the machine and ensures it runs smoothly, including contracts, staff wages, HR, etc. What Altman said If we look at what Sam Altman said, he initially stated that we would see the emergence of 10-person billion-dollar companies soon. It is the owner that negotiates deals and brings in clients.

Account management 84

Account management Clients Gaming Drivers/motivators 84

Martech

NOVEMBER 28, 2023

But even as 2023 gives way to 2024, unexpected and unexplainable things remain in the air for businesses and their marketing teams. Contracts up for renewals and new deployments need to show rapid ROI or they don’t stand a chance. In early 2024, Google and Yahoo are looking to implement new rules for email senders.

Hospitality 113

Hospitality Retail Contract Technology 113

SaaStr

JANUARY 31, 2024

jasonlk) January 30, 2024 Wow. Seeing Strong Bookings As Well Going Into 2024. You can see below, “RPO” — contracts that are signed but not yet fully delivered — stayed strong through 2022 and 2023 and actually accelerated during the end of 2023. Far, far ahead of the average of 6x today.

Contract 125

Contract Engineering Customers 125

Martech

JUNE 2, 2025

Marketers are already boosting campaign activity, with an average 30% increase in campaigns in 2024 compared to 2023. Most organizations don’t capture the fully loaded costs of email marketing, often stopping at vendor contracts for messaging alone. These rising costs are a hidden risk to journey orchestration ambitions.

Contract 80

Contract Campaign Price Drivers/motivators 80

SaaStr

SEPTEMBER 3, 2023

Let’s make 2024 the Year of Adding Value Again. Let’s make 2024 not another year of ripping off the base. Sometimes, you have to do what it takes to survive in a startup, scale-up, or even public SaaS company. The truth is, customers likely will give you one pass on selfish behavior here. But not a second, and definitely not a third.

Customers 117

Customers Price Contract Growth 117

SaaStr

SEPTEMBER 11, 2024

pic.twitter.com/w14pzOVQdF — Bipul Sinha (@bipulsinha) September 9, 2024 5 Interesting Learnings: #1. Most Contracts Are Multi-Year Deals Not a surprise, just a reminder of how common this is in bigger enterprise deals with a trusted vendor. #7. Rubrik’s isn’t. It’s at a super impressive 120% #2.

Contract 122

Contract Growth Pitch Trust 122

SaaStr

MARCH 6, 2024

Seat Contractions Have Brought NRR Down From 120% to 111% While 111% NRR is still quite an engine at this scale, the drop in NRR from seat contractions explains a good chunk of the headwinds Okta has seen. #2. That’s 2024. #3. Their multi-million dollar contracts are 30%. #5. It’s growing 19% a year at $2.5

Contract 112

Contract Engineering B2B Growth 112

Salesforce

DECEMBER 23, 2024

D2C sales are on track to reach $200 billion in 2024, with 64% of consumers buying directly from manufacturers. B2G contracts are commonplace across industries such as construction or manufacturing. For example, a road work company might bid on a government contract to build an overpass or highway.

B2C 98

B2C Government Manufacturing Retail 98

Sales Hacker

NOVEMBER 10, 2023

With the end of the year fast-approaching, two inevitable events emerge on the horizon: The dawn of a new calendar year (hello 2024!). Contract renewal dates. A spotlight falls on customer loyalty, an influential force on the revenue secured during contract renewals. Growth Engineer at Coast – more details here.

Intrinsic 119

Intrinsic GTM Customers Contract 119