SaaStr

JUNE 14, 2025

It’s the natural evolution of a maturing market. SaaS Is Still Slowing Down, Unfortunately: What Q1 2025 Numbers Reveal About the Cloud Software Market The 40% Rule: Why This Number Changes Everything Here’s the uncomfortable truth: 40% of workloads have now moved to the cloud. The market is saturated.

Growth 103

Growth Niche Contact Contract 103

SaaStr

APRIL 14, 2025

SaaS Capital surveyed 1,000 B2B startups of varying sizes to find out just how much today they are spending in sales and marketing in this new era of efficiency. That full report here: 2025 Spending Benchmarks for Private B2B SaaS Companies The answer? Nor has sales & marketing ever really come down as you scale.

B2B 102

B2B Profit margin Engineering Sales 102

Martech

MARCH 5, 2025

Marketing operations professionals will be the ones who vet, deploy and integrate AI agents and will play a significant role in training others in marketing to use them as well. What remains to be seen is how marketing and marketing ops pros will get their hands on agentic AI.

GTM 122

GTM CRM Conversion Market share 122

Martech

JUNE 20, 2025

Why brand investment faces new scrutiny Today’s challenging economic climate intensifies scrutiny of every marketing dollar, especially those allocated to brands. Marketing leaders are under growing pressure from CFOs to provide clear, data-driven proof of branding’s business impact, and this demand is only increasing.

Territory 82

Territory Objectives and Key Results B2C Technique 82

SaaStr

MAY 16, 2025

Owner’s $120M Round: What It Tells Us About 2025’s Funding Environment Owner just raised $120M at a $1B+ valuation with $40M ARR growing 10% month-over-month. Marketing and AI: What CMOs Are Really Buying Products like Clay are winning because they’re solving an existential threat for CMOs. The process?

Strategic partnership 113

Strategic partnership Construction Manufacturing Strategize 113

Sales Hacker

JULY 11, 2025

Inside a marketing organization with no marketers, just 40 AI agents – an overview of the different agents built out across marketing. Share Tag GTMnow so we can see your takeaways and help amplify them. More for your eyeballs ICONIQ’s State of AI in 2025 report marks a shift from hype to hands-on execution.

Launch 79

Launch GTM SQL CRM 79

Martech

DECEMBER 26, 2024

Digital, in-store, mixed phygital journeys theyre all on the table in 2025. The main message for marketers is to bring everything together. This will lead to higher demands for all digital experiences to be accessible in 2025. Now, theres no looking back. These experiences will be powered by AI.

Customers 125

Customers Government Healthcare Hospitality 125

SaaStr

JUNE 20, 2025

The Great Spending Showdown: AI vs SaaS in 2025/2026 — What Every B2B Leader Needs to Know We’re witnessing the most dramatic shift in enterprise tech spending since the cloud migration began 15 years ago. The numbers are staggering: AI spending is set to hit $644 billion in 2025, growing at a mind-bending 76.4% year-over-year.

Government 115

Government Legal Engineering Growth 115

Martech

APRIL 9, 2025

Consumer confidence is plunging along with the stock markets, and carefully crafted marketing plans are in tatters. No one knows how this will play out, but the crises of 2020 and 2008 offer lessons about what marketers should and should not do. Email: Business email address Sign me up! Processing.

Retail 96

Retail Strategize Gaming Start-ups 96

SaaStr

MAY 23, 2025

When SaaStr Fund made the first investment in RevenueCat back in 2018, nobody could have predicted that this “simple API for managing in-app subscriptions” would become the infrastructure powering 33% of all mobile subscription apps and reach a $500M valuation in 2025.

Launch 112

Launch Represent Niche B2B 112

SaaStr

FEBRUARY 9, 2025

As we gear up for 2025 SaaStrAnnual.com, May 13-15 in SF Bay , we wanted to take a quick look back at some of our very top speakers from last year. The Speakers Andrew Bialecki is the co-founder and CEO of Klaviyo, a marketing and customer data platform that has revolutionized how e-commerce businesses connect with their customers.

E-commerce 96

E-commerce SQL Retail Click Through Rate 96

Martech

APRIL 17, 2025

market share. Display grows despite smaller market share Overall display revenues hit $74.3 The revenue increase is happening despite display’s declining market share: Last year, it had 28.7% billion with a 15.9% YoY growth, maintaining its leading 39.8% The revenue growth is three times that of 2023.

Growth 79

Growth Retail Networking Market share 79

SaaStr

JUNE 30, 2025

revenue, ~$20B total funding 2025: $12.7B The B2B lesson : In winner-take-all markets, funding ahead of the curve beats efficient scaling every time. Raise for Market Timing, Not Just Runway OpenAI’s $40B round in March 2025 wasn’t about need — it was about opportunity. revenue, ~$13B total funding 2024: $3.7B

Growth 70

Growth B2B Launch Follow-up 70

SaaStr

JUNE 7, 2025

Fresh data from Ramp’s AI Index suggests that the meteoric rise in business AI spending might be showing signs of deceleration, raising questions about whether we’re witnessing market maturation or beginning to hit a potential adoption ceiling: The numbers tell a nuanced story. While overall AI penetration among U.S.

Growth 112

Growth Represent Government Pipeline 112

Martech

APRIL 16, 2025

AI was a popular topic at the Spring 2025 MarTech Conference in late March. The three sessions were: Real-world marketers sharing real AI success stories with Kendall Davis, global head of display, Google; Channan Sawhney, global Amazon customer leader, Kenvue; and Sarah Weiss, vice president, head of marketing, Qvest.

E-commerce 99

E-commerce Retail A/B testing Drivers/motivators 99

SaaStr

JUNE 8, 2025

e.g. on the AI Slow Roll: The Brutal Truth About Today’s SaaS Market: From DPI vs TVPI Wars to the AI Slow Roll Killing B2B Companies A deep dive into the most pressing issues facing SaaS founders and investors in 2025, based on insights from top VCs and operators The venture capital world is having an identity crisis.

B2B 99

B2B Strategize Cross-sell Gaming 99

SaaStr

JULY 10, 2025

larger revenue base by 2025. Sometimes the bigger market wins, even with lower initial margins. Toast sacrificed early market share for market size optimization and is now leveraging scale to move upmarket. When are smaller customers “better”? margin) Net Income: $11.8M margin) Net Income: $11.8M

Strategize 70

Strategize Networking Represent Market share 70

SaaStr

JUNE 25, 2025

Public markets heavily reward profitable SaaS companies. Proof : While many fintechs struggled post-2021, Wealthfront’s profitability positioned them to go public in favorable 2025 market conditions. 57x revenue growth with only 3x headcount growth).

Referrals 95

Referrals Growth Drivers/motivators Clients 95

SaaStr

MAY 23, 2025

So we were back on 20VC this week in our Latest in Tech deep dive with Harry Stebbings and Rory O’Driscoll of Scale: “The State of SaaS 2025: IPOs, AI, and the Coming Shakeout” The IPO Window Is Cracking Open (Finally) Chime’s $1.67B revenue IPO is the canary in the coal mine. rodriscoll brings the insight.

Legal 69

Legal Price Niche Negotiate 69

SaaStr

JUNE 23, 2025

✨ Lemkin (@jasonlk) June 23, 2025 The $10M-$100M ARR Sprint: How Replit Became the Fastest-Growing “Vibe Coding” App (Or One Of The Fastest) A deep-dive into the AI development platform wars and why Replit’s 10x growth in 5.5 These are venture capital fever dream numbers. AI is incredible at writing code.

X-functional 85

X-functional Price Growth B2B 85

Martech

MARCH 24, 2025

In MarTechs MarTechBot explains it all feature, we pose a question about marketing to our very own MarTechBot , which is trained on the MarTech website archives and has access to the broader internet. As the 2025 baseball season kicks off in the U.S., But how do brands know if the investment is effective?

Entertainment 70

Entertainment Sports Strategize Gaming 70

SaaStr

JUNE 1, 2025

And our SaaStr + AI Summit 2025 opener touched on many of these times as well here: China Is Playing a Different Game Entirely The Models Youve Barely Heard Of: DeepSeek R1: 93% performance of OpenAI’s o3-mini at fraction of training cost Alibaba Qwen 2.5-Max: 80% cheaper than predecessor, costs 0.2%

Electricity 105

Electricity Non-Profits Agriculture B2B 105

SaaStr

APRIL 17, 2025

PE loves “boring software companies in tiny verticals with 40% market share where they can screw customers for five years by raising prices.” ” But VCs fund “broad horizontal markets where you can compete for a billion-dollar outcome.” Welcome to venture in 2025. The bad news?

Price 99

Price Gaming Niche Growth 99

SaaStr

APRIL 8, 2025

CEO Jacob Eiting shared this chart with me of how much more “efficient” the company has become since adopted AI dev tools like Cursor and Windsurf. They have 40% market share in their space — managing mobile subscrptions. You can see the huge gain in PRs (and thus output) here since last last year.

Start-ups 113

Start-ups GTM B2B Launch 113

SaaStr

MARCH 19, 2025

Phase 3 of Dropbox: “We are evolving from traditional file sync and share to AI-powered universal search and content intelligence.” ” Drew Houston has been CEO since Day 1 in 2008 and we’re super excited to have him speaking at 2025 SaaStr Annual, May 13-15 in SF Bay ! And about 2.5x the size of Box.

Non-Profits 70

Non-Profits Niche B2B Market share 70

SaaStr

JULY 11, 2025

Valuation comparison (2025): OpenAI : $300B valuation / $10B revenue = 30x multiple Anthropic : $61.5B The $4 Billion Milestone Most recently, reports indicate Anthropic hit $4 billion in annualized revenue by June 2025—quadripling from $1 billion in December 2024. million daily active users as of 2025. valuation / $1.4B

Strategic partnership 91

Strategic partnership Contract Government Strategize 91

Search Engine Land

FEBRUARY 19, 2024

Many also believe that ChatGPT is already stealing market share from Google. If true, this would mean a huge shift in search marketing strategies, both paid and organic. A prediction (this one was shared in a press release today based on full research that requires a subscription) is just a guess. The prediction.

Engineering 134

Engineering Entertainment Market share Consult 134

Heinz Marketing

JUNE 11, 2022

Marketing automation tools are being embraced by brands to help them deliver the customized and seamless experiences expected by their target audiences. A report reveals that email marketing automation will take the largest slice of market share at just over 32%. The Future Of B2B Marketing: Get Ready For 2025.

B2B 121

B2B E-commerce Sales Growth 121

Search Engine Land

FEBRUARY 5, 2024

The tech giant, which owns a 90% market share in search, is accused of paying massive sums to companies like Apple to make it the default search engine on products like the iPhone. The lawsuit argues that Google should be forced to sell its ad manager suite to make the search engine market fairer. Additional lawsuits.

Legal 96

Legal Engineering Presentation Market share 96

Martech

MAY 9, 2022

In fact, Gartner said that by 2025 almost 80% of B2B interactions between suppliers and buyers would happen through digital channels — and that was before the 2020 pandemic accelerated digital even further. . . “But the way in which we engage has changed, and our ability to learn about people is changing as well.”

Presentation 103

Presentation B2B Meeting Market share 103

Heinz Marketing

SEPTEMBER 10, 2020

“The main reason behind B2B brands embracing gamification is the incredible opportunity that it creates to monitor and measure engagement with the target audience… B2B marketers can leverage the sudden craze for games as part of an integrated campaign.”.

B2B 108

B2B B2C Gaming Campaign 108

Martech

APRIL 8, 2024

She expects this and other genAI search innovations will mean huge changes in digital marketing. Gartner’s research has found that: By 2025, GenAI will be embedded in 80% of conversational AI offerings, up from 20% in 2023.

B2B 119

B2B B2C Conversion Pitch 119

Hubspot

AUGUST 24, 2020

And this trend is set to continue, with ecommerce penetration rates set to rise from 15% in 2020 to 25% in 2025. Most companies do not have the resources to fight for a market share in numerous different spaces. Therefore, choosing a niche means you can focus on a specific market group with less competition.

Niche 100

Niche Entertainment Retail Gaming 100

Salesforce

JANUARY 8, 2024

By 2025, “ 45% of organizations worldwide will have experienced attacks on their software supply chains, a three-fold increase from 2021.” Data breaches can also expose trade secrets and intellectual property, cost revenue and market share, and erode your hard-won competitive advantage.

Healthcare 59

Healthcare Trust Territory Networking 59

SaaStr

FEBRUARY 6, 2025

Holy Cr*p @deel at $800m ARR growing 70%, profitable That is all pic.twitter.com/ePdhROnAId — Jason SaaStr 2025 is May 13-15 Lemkin (@jasonlk) February 4, 2025 So Deel announced it was growing a stunning 70% at $800m ARR and profitable. market and thats a huge lift to them at $1.2 Why Not 100% Market Share?

Market share 87

Market share Construction Growth Networking 87

Heinz Marketing

FEBRUARY 5, 2025

By Maria Geokezas , Chief Operating Officer at Heinz Marketing Looking Back: The Growth-at-All-Costs Era Just two years ago, the B2B market was fueled by a growth at all costs mentality. Companies prioritized market share over profitability, pouring resources into customer acquisition without a clear path to sustainable returns.

Growth 71

Growth B2B GTM Pipeline 71

Martech

JANUARY 29, 2025

Validating marketing investments with comparative forecasts, showing how marketing impacts revenue, market share and growth. Dig deeper: It’s time for B2B marketing to understand its GTM role Where do you start? For CFOs : ROI frameworks linking marketing investments to GTM impact on bookings and cash flow.

GTM 110

GTM Drivers/motivators Start-ups B2B 110