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3 actions to prepare for machine customers in service organizations

Martech

Many customer service organizations believe “machine customers” are but a distant trend, yet they’re already here and impacting our daily lives. Maybe you’ve recently asked Siri, Alexa or some other smart product to call customer service or wait on hold for you. Reporting them to customer service.

Service 98
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5 Characteristics of an Agentforce Company: The Agent-First Blueprint

Salesforce

Global GDP is expected to be 14% higher in 2030 the equivalent of $15.7 Their customer service operations provide round-the-clock, personalized support that can scale at a moments notice. Wiley , a global publisher and trusted leader in research and learning, is improving the efficiency of its customer service with Agentforce.

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Marketing to the 50+ crowd: A booming opportunity

Martech

Ogilvy’s 2030 Forecast asserts 60+ is the fastest-growing and wealthiest consumer class, representing a lucrative “silver economy” for product and service brands. Explore compatibility with assistive technologies to ensure you are meeting your target audience’s information processing needs. TV is as efficient as it is effective.

Represent 132
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Catch Up on the Top Sessions from SaaStr Money 2021!!

SaaStr

The financial services industry – banking, lending, insurance – has long benefited from deep competitive moats that limited competition and stifled innovation. Explore how fintechs and other companies embedding banking services can leverage their bank and tech partner relationships to build thriving, compliant businesses fast.

Finance 108
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How ‘Human’ Should Your AI Agent Be? In Short, Not Very

Salesforce

The market for agents is expected to hit $47 billion by 2030, reflecting the demand for technologies that enhance efficiency and productivity, augment human potential, and take action autonomously. If the agent can’t meet those expectations or misunderstands a question, this often leads to disappointment and a loss of trust in the brand.

UX 122
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Sparkling ROI: 4 Ways To Cash In On The $400B Cleaning Industry

Hubspot

To meet the emerging demand, consider getting into the cleaning services biz, a ~$400B industry that’s projected to reach $633B by 2030. Commercial Cleaning It’s the most obvious idea for good reason: With a market size of $64.9B , commercial cleaning stands to make the most profit out of the cleaning services industry.

Niche 73
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Adtech’s approaches to greener marketing

Martech

The company pledged its operations will be net zero by 2030, and its portfolio by 2050. We’re a financial services company so our scope 3 initiatives aren’t necessarily [what they would be for] consumer packaged goods, but that still doesn’t stop us,” said Mastercard’s Perez-Vera. “We HSBC Bank aligning green operations with portfolio.