Two-thirds of marketers report mid-year budget cuts
Martech
SEPTEMBER 26, 2023
Two-thirds of marketers are facing reduced budgets in the second half of the year, according to new research from email management software company Exclaimer. Most marketing budgets as they stand prioritize email — a good start. consumers with the help of research firm Censuswide. Texts were in second place, with 15%.
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