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A/B testing alternatives for low-traffic websites

ConversionXL

In a world where A/B tests are done by over 70% of online businesses , choosing not to follow a data-driven methodology to make informed decisions on website changes might seem unreasonable. Or if your management refuses to justify the costs of A/B testing? At Map My Growth , we often face this scenario.

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How to Estimate a “Net Value” for Your A/B Testing Program

ConversionXL

In my experience, I find that teams and organizations report many winning A/B tests with high uplifts, but somehow they don’t seem to bring those uplifts in reality. Five types of A/B test “wins” can exaggerate discovered uplifts. These five types of winners show up in every experimentation program. False winners.

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The Expert Guide to Creating a Marketing Growth Strategy

ConversionXL

Rob Sobers said about the marketing growth strategy, “It’s not about tactics—it’s about people and process.”. Growth is everyone’s business. When it comes to process, growth marketers must learn to fail. A marketing growth strategy is about small and incremental wins that build up over time. And fail fast.

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8 Easy and Beneficial Follow up Email After Meeting Templates

Lead Fuze

Why is follow up email after meeting important? When you establish a new firm or introduce a new product, your first objective is to spread the news around the market; once this is accomplished, potential consumers will pull up their socks and become involved in the new endeavor. 8 Follow up Email After Meeting Templates.

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Conversion Rate Formulas to Accurately Calculate Growth

ConversionXL

In its crudest form, conversion rate can be calculated with the following formula: (Conversions / Action) * 100. To calculate this conversion rate, we’d use the following formula: (Email subscribers / Organic traffic) * 100. But what about investing more in SEO and organic growth? Without research, testing is useless.

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Getting A Sales Funnel Consultant – Is This Necessary?

ClickFunnels

Every business in existence has a sales funnel that follows this structure in one way or another. The reason why the Value Ladder sales funnel is so effective is that it allows you to: Start the relationship with that person by providing free value. A lead magnet + one product is enough to get started. Optimize sales funnels.

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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Growth hacking is how Slack went from 15,000 to half a million daily users in its first year. It’s why Canva can call itself a multibillion-dollar platform and how ConvertKit pulled itself up to compete with goliaths like MailChimp and Campaign Monitor. Growth hacking isn’t about deploying sleazy tricks. What is growth hacking?

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