Sales Hacker

FEBRUARY 3, 2025

Set core goals and bet on S-Curves Owners 2025 plan revolves around two key elements: Core Initiatives: A set of seven essential strategies that, if executed well, will drive the planned revenue growth (for Owner in 2025, 2x revenue growth). These plays ensure that all functions are driving toward the same objectives. This isnt enough.

GTM 65

GTM Objectives and Key Results Quota Real Estate 65

The 5% Institute

OCTOBER 20, 2022

Generally, when selling finance products, you’re selling the invisible; an intangible outcome products and results that’ll benefit them financially. Authority is important as it’ll prevent the ‘I need to speak with’ sales objection from coming up later. When selling finance products and services; the competition will be rife!

Finance 138

Finance Product Sell Objectives and Key Results 138

Hubspot

JULY 1, 2020

Based on your understanding of factors like the prospect's company, industry, and position, see if you can predict the angles they might approach the negotiation with. The object of a negotiation is to arrive at a point that everyone involved is satisfied with. Examine the negotiation from as many perspectives as possible.

Negotiate 92

Negotiate Objectives and Key Results Angle Price 92

ConversionXL

JULY 7, 2019

Here’s how to increase the conversion rate of your ecommerce site. What’s a good ecommerce conversion rate? Don’t worry about “average” ecommerce conversion rates. A good conversion rate is one that’s better than what you have right now. It wouldn’t work vice versa, either.).

Conversion 105

Conversion Retail Price Cross-sell 105

Highspot

FEBRUARY 20, 2025

Key Takeaways Product training is essential for anyone responsible for taking a product to market. A solid curriculum empowers: Sales to confidently build relationships, handle objections, meet customer expectations, and close deals faster. Below are the key steps to help you build a robust product training program: 1.

Product 52

Product GTM Objectives and Key Results Cross-sell 52

Hubspot

MARCH 28, 2022

To understand the elements of an effective social selling conversation starter, I spoke with four sales experts. How to Start a Conversation on LinkedIn. Before we dive into more specific expert-backed advice, let's go over a few general best practices when starting a conversation with anyone on LinkedIn. Leverage video posts.

Conversion 81

Conversion Sell Cold Call Objectives and Key Results 81

Martech

MARCH 2, 2023

As a result of the WebAR technology developed by Videobomb, the image of the dollar bill connected users to the promotion, which invited them to sign up and receive a $10 eGift discount for Papa Johns. The Videobomb technology allows brands to make any object in the physical world become a digital billboard ad on a consumer’s mobile screen.

Campaign 111

Campaign Objectives and Key Results Angle Promote 111

Sales Hacker

SEPTEMBER 29, 2020

Keys to success when scaling a company [10:56]. Regie uses your targeting to inform your campaign, decreases the time your team spends creating campaigns, and because the campaigns are structured on email best practices, your email, and your campaign warm-up period will strengthen results. So what do you think the keys to success are?

Contract 117

Contract X-functional Objectives and Key Results Legal 117

ConversionXL

JUNE 14, 2021

Step 1: Use customer interviews for an objective and qualitative view of the market. how your product helps solve a problem), but it’s key to go beyond surface insights. Use these conversations to understand the needs and desires your customers are struggling to fulfil. The basics are important (e.g., Thanks, [YOUR NAME].

Sell 158

Sell Objectives and Key Results Up-sell Drivers/motivators 158

Search Engine Land

OCTOBER 31, 2023

Let’s explore key areas where marketers successfully leverage AI for content creation. Extract key insights from long-form content and transform them into catchy captions and tweets to drive traffic to your in-depth articles or blog posts. It aids research by anticipating objections and questions.

Objectives and Key Results 120

Objectives and Key Results A/B testing Angle Strategize 120

The 5% Institute

JULY 14, 2020

Generally, when selling financial services, you’re selling the invisible; an intangible outcome products and results that’ll benefit them financially. Authority is important as it’ll prevent the ‘I need to speak with’ sales objection from coming up later. When selling financial products and services; the competition will be rife!

Service 98

Service Sell Objectives and Key Results Pitch 98

The 5% Institute

APRIL 24, 2020

Generally, when selling services, you’re selling the invisible; an intangible outcome or result of some kind. Authority is important as it’ll prevent the ‘I need to speak with’ sales objection from coming up later. Selling services can sometimes feel a bit harder than selling other product types.

Service 98

Service Closing Sell Objectives and Key Results 98

ConversionXL

DECEMBER 30, 2011

Re-write the copy of your key pages, e.g. your video production page does not talk to the user, but seems rather random. I don’t think the current web developer built this with business results in mind. Your price is $175, but if I’d pay $195 on LinkedIn, could I get a better result? freshgigs.ca. Recommendations.

Conversion 78

Conversion E-commerce Objectives and Key Results Price 78

Sales Hacker

APRIL 22, 2022

Insight into the nuances of the previous quarter’s results is critical for everyone from reps to leadership to ensure even more marvelous wins in the new quarter. That is not sufficient to achieve meaningful change you’ll see in next quarter’s results. This is where a Sales QBR or ‘Quarterly Business Review’ comes into play.

Objectives and Key Results 115

Objectives and Key Results Quota Sales Commission 115

Search Engine Land

JULY 24, 2023

By having clear objectives in mind, you can better tailor your AI prompts to deliver the desired outcomes. Experiment with different platforms to find the one that aligns with your needs and offers the best results. Instead of relying solely on your own expertise, use AI-generated prompts to explore different angles and viewpoints.

Objectives and Key Results 91

Objectives and Key Results Angle Healthcare Finance 91

Hubspot

FEBRUARY 23, 2017

Still, pitching isn’t easy, but communication is key for building and nurturing the symbiotic relationship between marketers and the media. Another option well-suited for more conversational pitches is to personalize the subject line based on the information you find while researching your potential contact.

Pitch 78

Pitch Entertainment Angle Objectives and Key Results 78

ConversionXL

NOVEMBER 28, 2022

In this article, you’ll learn how TikTok Ads work and how you can create campaigns that grab attention and turn interest into conversions. JungleTopp estimates that with 65% of your original Facebook Ads budget, you can get similar results on TikTok. This resulted in a low average cost-per-click of $0.21 , with a 1.2%

Customers 102

Customers Objectives and Key Results Entertainment Click Through Rate 102

Hubspot

APRIL 30, 2025

The prospect had bombarded me with tough questions and objections, and the whole time I thought they were poking holes in my pitch because they werent interested. Ill even throw in examples (including a few I learned the hard way) so you can recognize these cues in your own sales conversations. Here are a few examples: Company changes.

Contract 31

Contract Objectives and Key Results Sales Prospecting 31

Hubspot

SEPTEMBER 17, 2018

It’s produced by all teams, in a conversational, actionable, and measurable way. Video on landing pages is capable of increasing conversion rates by 80% , and the mere mention of the word “video” in your email subject line increases open rates by 19%. Video as a strategy is the future. Video is useful for more than entertainment, too.

Angle 101

Angle Objectives and Key Results X-functional CTR 101

Sales Hacker

MAY 24, 2021

We get the best results when both the sales and the marketing teams’ content is based around the customers and their desired outcomes. During the calls, expect prospects to ask a lot of questions about business processes, your software functionality, and the results it helps to accelerate. Know what works and forget about what doesn’t.

Objectives and Key Results 93

Objectives and Key Results Niche Sales CRM 93

Hubspot

JUNE 11, 2015

One key part of being a great marketer is understanding how (and why) people think and act the way they do. Understanding some key principles of psychology can take your marketing from good to amazing, all because the right audience is reading and identifying with it (and most likely converting on it, too). It's been tested before.

Objectives and Key Results 78

Objectives and Key Results Price Angle Follow-up 78

Sales Hacker

DECEMBER 3, 2018

It’s a really interesting conversation and we’re excited to have her on the show. Outreach makes customer facing teams more effective and approves visibility into what really drives results. Meghan Gill: Our sales reps, one of their key responsibilities that’s quite distinct from an SA is pipeline generation, right?

Product 77

Product Angle Objectives and Key Results Sales 77

Salesforce

APRIL 10, 2024

To set your business up to deliver successful self-service, let’s look at three key steps to take. Use it to bring the right people into the right conversations – like swarming on a difficult case with experts from across your organization. Your company’s contact information shouldn’t be displayed in the search results.

Service 59

Service Customers Objectives and Key Results Angle 59

ConversionXL

MAY 15, 2018

Instead, we resort to absurdly complicated explanations we’d never use in a real, everyday conversation, stuff like: “We synergize next-generation micro- and macro-technologies, revolutionizing the landscape of business solutions in the cloud.”. free answer to this question. A better value proposition with just 2 surveys.

Product 100

Product Objectives and Key Results E-commerce A/B testing 100

Highspot

OCTOBER 30, 2023

The good news is that you can track key metrics through robust sales analytics platforms such as Highspot. Perhaps there’s a demographic you haven’t tapped into or a service angle you haven’t explored. Businesses can ensure they align with broader objectives by collaborating with stakeholders and sales reps.

Objectives and Key Results 59

Objectives and Key Results Sales Quota Promote 59

ConversionXL

SEPTEMBER 5, 2019

Instead, they wanted conversation starters. This trivializes the research, resulting in designers rolling their eyes and shaking their heads.)”. I did this across personas (from clustering) and compared the means of different variables to find key differences. In other words, this isn’t a checklist, it’s a conversation.

X-functional 115

X-functional Represent User Experience Follow-up 115

PandaDoc

FEBRUARY 27, 2023

Closing questions in sales are important because they keep a prospect moving toward a sales conversion. Open-ended questions give the salesperson one last chance to address any pain points or objections. You aren’t exactly cold calling during a closing conversation – you should be using a sales strategy suited to the moment: 1.

Closing 52

Closing Technique Contract Referrals 52

ConversionXL

MARCH 7, 2017

Instead, they wanted conversation starters. This trivializes the research, resulting in designers rolling their eyes and shaking their heads.)”. I did this across personas (from clustering) and compared the means of different variables to find key differences. In other words, this isn’t a checklist, it’s a conversation.

X-functional 102

X-functional Represent Follow-up Up-sell 102

Lead Fuze

SEPTEMBER 30, 2023

An intelligent system could provide real-time feedback on your copywriting approach based on proven success factors gleaned from vast amounts of data – boosting conversion rates. But it’s not just about rates; other factors come into play too – like conversion rate or product price range. The cherry on top?

Commission 52

Commission Referrals A/B testing Objectives and Key Results 52

Sales Hacker

APRIL 1, 2025

Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth. Scott Barker: I wanna take you back to your time at Microsoft because you oversaw this incredible shift that resulted in growing from $600 million to $5 billion in six years.

GTM 62

GTM Up-sell Start-ups Gaming 62

Sales Hacker

JANUARY 19, 2021

Now for some other great sales ideas in my conversation with Jacco van der Kooij. Perform the same action, get the same result. Do the same thing, get the same result. And as a result, I could say, “Oh my gosh, you didn’t have this and that box. Sign up for the Beyond Quota SKO at BeyondQuota.SalesHacker.com.

Cross-sell 72

Cross-sell Up-sell Objectives and Key Results Start-ups 72

ConversionXL

OCTOBER 31, 2022

Many ecommerce marketers fail to invest sufficiently in the biggest key to effective ads: customer research. Use voice of customer research to uncover key motivators. A 2019 Microsoft survey found similar results, with 89% of respondents saying they want to give feedback to companies. When this happens, messaging falls flat.

Objectives and Key Results 102

Objectives and Key Results Drivers/motivators Angle Retail 102

PandaDoc

APRIL 11, 2025

Objections are inevitable in sales. For salespeople who dont know how to deal with objections and pushback, talking with hesitant prospects can feel like hitting a dead end. For salespeople who dont know how to deal with objections and pushback, talking with hesitant prospects can feel like hitting a dead end. Theyre signals.

Objectives and Key Results 52

Objectives and Key Results Sales Pitch Legal 52

Hubspot

FEBRUARY 21, 2025

By narrowing your focus, you improve conversion rates and build lasting client relationships. Sales Navigator allows me to quickly filter for prospects that align with my ICP, saving time and ensuring Im only reaching out to companies with a high likelihood of conversion. Follow the key decision-makers you mapped earlier.

Clients 41

Clients Sell Cross-sell Objectives and Key Results 41

Search Engine Land

NOVEMBER 13, 2023

Addressing misunderstandings early on is key. Reason 3: Lack of results Demonstrating real results is paramount. The solutions to client churn Client churn can be tackled from multiple angles, involving refined account management processes and strategic use of data-driven marketing techniques.

Clients 90

Clients Objectives and Key Results Referrals Non-Profits 90

ConversionXL

AUGUST 15, 2014

As your eye travels to the key areas of the page, it’s exposed to the additional information, such as: Detailed copy is below the review area. Some companies, like B&H Photo , are taking this even a step further by allowing shoppers to view full on 3D models and inspect the product from every angle imaginable. Smartphone sized?

Product 98

Product X-functional User Experience Angle 98

Lead Fuze

JULY 13, 2021

You will just get burnt out and stop getting results if you play the number game. It’s been said that the only thing worse than having a price objection is not having one. To divert or reframe the conversation, they construct words, phrases, and solutions. 9 Keep exploring with other angles.

Objectives and Key Results 98

Objectives and Key Results Drivers/motivators Angle Pitch 98