article thumbnail

How to Build An All-Star Go-to-Market Team

Highspot

Go to market launches are critical for most companies. of 30,000 new products are released into the market for customers to use. By putting together an all-star go-to-market team, you can ensure that you are set up for success. What is a Go-to-Market Strategy? Who is on the GTM Team?

article thumbnail

Highspot Appoints Graham Younger as President of Field Operations to Drive New Phase of Growth

Highspot

With more than 20 years of experience driving profitable, predictable growth for some of the world’s most notable SaaS companies, Younger will be responsible for driving revenue growth, customer satisfaction, and operational excellence across the go-to-market organization.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Is Cold Calling Dead? 74% of You Say No!

SaaStr

I really liked this summary from CRO Jesse Gomez: Cold calling represents one piece of a comprehensive go to market. If it’s a priority for prospect they are more than 80% inclined to respond to “cold calling” to schedule an appointment. IME, none of the pieces in a well designed GTM are a silver bullet, independently.

Cold Call 106
article thumbnail

Why sales enablement is now essential to the enterprise

Highspot

Now, I’m sharing more details about our first-sale teams’ strategy, including new talent joining us at a time when sales enablement has become essential to businesses’ go-to-market (GTM) success.

GTM 59
article thumbnail

Is Outsourcing Sales Right for Your Business?

Sales Pop!

Some outsourcers can manage the whole sales process, while others might focus on areas such as lead generation, setting up appointments, customer relationship management, etc. Outsourcing is hiring an external company to handle your operations. The goal of sales outsourcing is to improve efficiency while reducing costs.

article thumbnail

PODCAST 154: Guided Selling with Neil Ringers

Sales Hacker

We’re focusing on how to win in the new sales era: new go-to-market strategies, deeper funnel insights and actionable takeaways for your entire organization from revenue leaders at high-growth startups and fortune 500 companies. It was my foundation for success in selling and going to market.

Sell 103
article thumbnail

People or Process? Redefining Roles with EOS

Heinz Marketing

By Sarah Threet, Marketing Consultant Let’s say you’ve hired a consulting firm because you realize you keep hitting snags when trying to get your new marketing strategy out to market. Simply put, you’ve been in desperate need of a marketing orchestration overhaul.

Process 102