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A SaaS Fairy Taleā€¦.

Partners in Excellence

Rather than paying up front for a license, people could pay on a monthly basis for a subscription. Since the target customers, initially, for these tools were individuals and small teams, the methods others had used in consumer product selling were adapted. And assembly line process started to emerge.

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Predictable Revenue

Partners in Excellence

And ARR can go up or down. Perhaps the product hasn’t been built or shipped, perhaps it was contracted to be delivered at a certain time. Perhaps the product hasn’t been built or shipped, perhaps it was contracted to be delivered at a certain time. For example, it’s often called backlog.

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Sales Role Specialization

Partners in Excellence

Amy Volas wrote, “Is Sales Over-segmented,” Bob Apollo wrote, “Has role specialisation in B2B selling gone too far?” Much of their discussion has to do with the current mechanization of selling that’s become popular in the SDR/AE approach to selling. Likewise, selling is more complex.

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Letā€™s Talk About Lean Manufacturing For A Momentā€¦.

Partners in Excellence

So much of what our focus in “modern selling,” seems to be the adaptation of Lean Manufacturing techniques into selling. We’ve created “assembly lines” with specialized functions, passing our customers from one station to the next. One of the biggest areas of waste is the product itself.

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Our Customers Are Changing Faster Than We Are!

Partners in Excellence

There seems to be an arrogance or conceit in so many of the conversations I see about the future of selling. My feeds are filled with new technologies, new selling models, new engagement strategies, new organizational structures. As a result, sellers are playing a losing game of catch up. Win rates are plummeting.

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Start With The Customer

Partners in Excellence

We optimize the overall equation on our goals and our preferences–revenue, expense, headcount, productivity, and so forth. They don’t care about our organizational structure, they don’t care about our selling process or strategies for demand gen. Edward Deming and Taiichi Ohno and the Toyota Production System (TPS).

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The Future Of Work Is About More Than Work!

Partners in Excellence

” We look at, how do we reduce onboarding time, how do we maximize productivity during that time? We redesign knowledge work, emulating the principles of the industrial assembly lines of the past. them passing the work to the next person in the knowledge worker assembly line. The problem is at the top!