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How You Should Switch Your Pitch

Iannarino

The Gist: Many thought leaders recommend that you should not pitch your clients, a model that suggests not starting with “why us.”. There are, however, things that you should pitch if you want to make your conversations valuable to your clients, all of which improve your position. What you need to do is “switch your pitch.”

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Where AI falls short in high-stakes B2B industries

Martech

Somebody in B2B needs to hear this today: AI isn’t a one-size-fits-all solution. Some of B2B’s most influential sectors require the most sophisticated, accurate content and strategies. The B2B content creation conundrum Of the 61.4% of marketers who report using AI , 44.4% use AI to create content. billion by 2033.

B2B 134
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A Sales Pitch Template for B2B Sales

Iannarino

You've finished your discovery process and collaborated with your contacts on what they need. You've also done your best to build consensus. Now, the deal you are working on finds you standing in front of a group of people who expect you to propose a course of action to improve their results.

Pitch 268
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Beyond the Pitch: Building Lasting Client Relationships with Pull Strategy in Sales

Iannarino

Push vs. Pull: Key Strategies in B2B Sales There are two strategies that sales organizations use to win a client's business. An example of a push strategy is when a person sends you an InMail with a pitch about their company and their solution, which is often followed by a link to schedule a meeting.

Pitch 263
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How To Create An Elevator Pitch That Works (With Examples)

ClickFunnels

The post How To Create An Elevator Pitch That Works (With Examples) appeared first on ClickFunnels. That’s what an elevator pitch tries to accomplish — by systematizing the elements required for an effective sales pitch, an elevator pitch attempts to catch interest and convert in as little time as possible. High-Impact.

Pitch 246
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Your top B2B YouTube ads questions – answered

Martech

YouTube has long been a go-to advertising platform for B2C marketers, but it’s often still a question mark for B2B brands. I usually see B2B professionals on LinkedIn asking, “Has anyone had success with YouTube ads?” ” or “What’s the best way to approach video advertising for a B2B audience?”

B2B 85
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How to Generate Better B2B Leads That Convert (Ask Jeb)

Sales Gravy

Wes from Flower Mound, Texas, has a familiar challenge: how to attract more qualified B2B leads and convert them before they slip away. In B2B lead gen often requires multiple touch points before prospects even see why they need to talk to you. In B2B sales randomness is the enemy of effectiveness.

B2B 86