ConversionXL

MARCH 13, 2019

If you’re a B2B ecommerce shop that sells… inexpensive products; in small quantities; exclusively to B2B buyers; The best B2 C ecommerce sites are equally good examples for your B2 B ecommerce site. What works with the average B2C consumer won’t always work with B2B ecommerce buyers. Niche targeting. So what changes?

B2B 130

B2B B2C Retail X-functional 130

Search Engine Land

MAY 3, 2023

These variables can be due to the company structure, overall marketing strategy, or the website’s niche. A litmus test for link strategy How many topics are there to discuss in your niche? Are specific link building techniques easier or harder to do in your niche? What type of website will get the links?

Niche 105

Niche Technique Angle Pitch 105

Hubspot

JANUARY 5, 2016

In fact, there's actually a lot B2B marketers can learn by observing the approach of B2C companies. Of course, B2B and B2C marketing have their long list of differences. Yet, B2C marketers often have more room to stretch their imagination with lofty expectations for either witty or tear-jerking campaigns. 1) Chobani.

B2C 53

B2C Campaign B2B Retail 53

Hubspot

JULY 10, 2019

B2B vs B2C Marketing. B2B and B2C (business-to-consumer) marketing are very different. B2B and B2C marketing differ in their respective strategies and applications, as well as in their audiences and how they communicate to them. A store that sells t-shirts and other clothing and accessories (like Target ).

B2B 101

B2B B2C E-commerce Entertainment 101

SaaStr

FEBRUARY 2, 2022

It gets even more repeatable once you have a mini-brand , once many prospects and customers in at least one niche segment have heard of you. And yet since it often takes a few years to get there, decay also sets in: Often, only some of the sales reps can really sell. This isn’t B2C. Finally — you do have time.

B2C 112

B2C Gaming Niche Start-ups 112

Veloxy

OCTOBER 29, 2021

This turns a sales rep who spends too much time on non-selling activity into a trusted advisor that spends the majority of their time on customer engagement. So buckle up and prepare for one super informative, all inclusive guide to all things Sales AI. The power of selling will never move away from human interaction.

Sales 223

Sales Non-Profits CRM Pipeline 223

Martech

NOVEMBER 3, 2021

Recent data suggests that B2C organizations spend an average of 5% to 12% of their revenue on marketing, and B2B puts aside about 8% to 9% of their revenue for marketing spend. Every business has distinct needs, and the amount you should budget depends on your business model and niche, but it can still be helpful to look at some examples.

E-commerce 122

E-commerce Objectives and Key Results B2C UX 122

Sales Hacker

FEBRUARY 14, 2023

Using TikTok for B2B selling might seem unprofessional. That means the niche is open but not overcrowded—that’s the perfect time to hop on. Social selling has been proven to increase sales: Opportunities: by 45% Quota: by 51% Performance: by 78% TikTok is the rich environment for social selling. TikTok users are 1.7x

B2B 110

B2B B2C Sales Niche 110

ConversionXL

JULY 7, 2020

That said, company promotion is indirect—don’t plan a hard sell. Niches that work well on Pinterest. Because Pinterest is a visual platform, niches such as recipes, travel, fashion, parenting, home decor, and fitness do incredibly well (similar to Instagram). Let’s say you’re selling insurance, a highly competitive product.

CTR 114

CTR Niche Objectives and Key Results Finance 114

Hubspot

AUGUST 17, 2020

Growing up for me, becoming an influencer wasn't a job someone could aspire to be. Acosta added, "Choose people who may not have hundreds of thousands of followers but have clear authority in their niche because their followers will trust their opinion and engage more with the content they make for you (which is the whole point!).".

Niche 101

Niche X-functional Referrals Gaming 101

Lead Fuze

MAY 26, 2023

In this comprehensive guide, we will delve into key aspects of setting up your own social media marketing agency, from identifying your niche and target audience to selecting the most effective platforms for your clients’ needs. If possible, choose niches with high demand but low competition.

Niche 98

Niche Referrals Clients Price 98

Martech

DECEMBER 22, 2021

Think of marketing automation, CRM and customer data as three of the tectonic plates which make up marketing technology’s crust. There’s a lot of interest in CDPs, especially, but not only, from enterprise B2C brands trying to personalize engagement with their customers at scale. I’m talking about more fundamental change.

Healthcare 124

Healthcare Transportation Campaign CRM 124

Search Engine Land

DECEMBER 11, 2023

Prompt: Before we start, in addition to your other context, you are also an expert in B2C retail, specifically for garden center retailers selling plants, tools, garden care, pots and more. How can I assist you further in your B2C retail marketing efforts for garden center retailers? Understood? Answer: Understood.

Promote 96

Promote Campaign B2C Retail 96

Sales Pop!

JANUARY 31, 2023

People will scroll up and down your web pages looking for a solution to their pain points, but if you don’t explicitly tell them what to do next, they won’t know what action to take, how to do that, and what outcome they can expect. To speed up their decision-making, create urgency with your CTA copy.

Conversion 130

Conversion Real Estate B2C Niche 130

Search Engine Land

DECEMBER 6, 2023

The purchase journey of a B2B buyer differs greatly from that of a B2C shopper. Below are top tips for ensuring your SEO strategy is set up for success across every stage of the B2B buyer’s journey. Understand the B2B difference The sales funnel for B2B purchases is often longer and more complicated than its B2C counterpart.

B2B 94

B2B B2C CRM Engineering 94

SalesHandy

MAY 22, 2020

In 2020, outbound sales is not just restricted to selling your product, rather it’s also about designing a robust sales process and predicting the revenue for your organization. Inbound sales is focussed on pull selling whereas outbound sales is more of a push selling. B2C outbound sales. Types of Outbound sales.

Cold Call 84

Cold Call B2C Technique Appointment 84

Hubspot

JULY 23, 2012

Last week, HubSpot teamed up with LinkedIn to host part 1 of a 3-part workshop series on how to master LinkedIn for marketing. 2) Have you seen B2C companies be successful with LinkedIn Company Pages? B2B companies naturally thrive on LinkedIn, just as B2C companies tend to find it simple to thrive on Pinterest.

B2C 78

B2C Entertainment B2B Trust 78

Search Engine Land

SEPTEMBER 14, 2023

No matter what you sell, you probably have customers who: Truly care about your company, products or services and content. Whenever I bring this topic up with marketers, directors, or executives all across the B2B world – I get met with blank stares. Open up those channels of communication. This works for B2C (e.g.,

Niche 129

Niche Intrinsic Campaign B2B 129

Martech

AUGUST 31, 2021

“We started off as a B2C product,” she said, “trying to help people who moved to new places integrate into a new culture, a new city – and we were really about people needing to meet in person; community was about being face-to-face.” “You go from A to B, you sell someone something.

Technology 122

Technology Technology Networking CRM 122

PandaDoc

DECEMBER 19, 2022

Consider using an automation SaaS and hiring external assistants who can enrich your prospecting list and add up the missing data. Whatever your B2B niche, the landscape is changing fast with companies going through M&As, purchasing decision-makers getting promoted or leaving the company, and new projects being kicked off all the time.

Prospecting 98

Prospecting B2B Objectives and Key Results Referrals 98

Hubspot

SEPTEMBER 29, 2014

If you want to get organic traffic from your content marketing, you need to cover topics that your niche is searching for. 1) Get to know your niche. First off, you should have a thorough knowledge of the niche you’re dealing in. First off, you should have a thorough knowledge of the niche you’re dealing in.

Niche 78

Niche Real Estate Strategize B2C 78

ConversionXL

SEPTEMBER 9, 2021

It’s time to wake up to this fact and be the first in your industry to craft a radically different people-first social media strategy that is driven by the voice of your employees, customers, and influencers.” [via Smart Insights ]. Social selling app Depop does this by combining user-generated content with influencer Q&As.

Objectives and Key Results 142

Objectives and Key Results Trust Follow-up Promote 142

ConversionXL

FEBRUARY 3, 2017

MonetizePros explains the benefits of affiliate networks well… To over-simplify, the network exists to: Match up merchants and affiliates; Handle the administrative aspects of an affiliate-merchant relationship; Protect affiliates. 2012 was runner-up with just 10.96%, indicating rapid growth in the industry in recent years.

Profit margin 116

Profit margin Commission Networking Referrals 116

Hubspot

JUNE 11, 2020

Or, if you're selling a B2C product, you might want to focus on the bigger, broader networks like Facebook or YouTube since they have a large range of audience demographics. Instagram's Live feature allows you to film streams that show up in your following's Stories feed for 24 hours before disappearing.

Non-Profits 101

Non-Profits B2C Launch Networking 101

Hubspot

NOVEMBER 27, 2019

With over eight years experience spanning across both B2B and B2C industries, I'm passionate about everything involving social media -- especially Twitter. Your profile will also help you come up in searches, so it's important to have it be optimized for your success. Try starting at three tweets per day and go up from there.

Consult 101

Consult Clients Follow-up Networking 101

Salesmate

MARCH 17, 2020

You are gearing up to launch your product’s sales process. Or maybe you are planning to expand your startup and are gearing up to explore the unknown territory. B2B sales is a much more complex process than B2C sales. The steps of your sales process consist of separate selling activities. Follow-Ups.

Process 125

Process Objectives and Key Results CRM Sales 125

PandaDoc

APRIL 27, 2018

It covers the following information: what you are going to sell or produce, the structure of your business, your vision on how to sell the product, how much funding you need, information on financial projections, among other details. A business plan is integral in selling your company to potential investors and bankers.

Transportation 84

Transportation Niche Profit margin Objectives and Key Results 84

Hubspot

MARCH 9, 2021

As physical stores closed, brands struggled to keep up with online sales demand, and as members of the young-adult workforce worried about job security , brands had to take even more steps to market to the age group. In the video, one of the members entices mystery by walking up to her roommates and saying "Look what I got."

Entertainment 101

Entertainment Niche Campaign Follow-up 101

Hubspot

JULY 10, 2018

However, unlike B2C where social media is among the most effective digital marketing channels , it’s more complicated in the B2B market. Facebook Lead Ad solves this problem because it allows B2B users to sign up for your offer in just two taps, without leaving the social network. What is the conversion rate of social media?

Campaign 101

Campaign B2B Lead generation CTR 101

Sales Hacker

JULY 17, 2018

Gartner predicted it will become the default selling framework for most tech vendors that exceed $5 million in annual revenue. There are many factors driving the dramatic shift towards account-based selling: Customer centricity, which is a key tenet of ABS, has become the new mantra. What Is Account-Based Selling?

Cross-sell 70

Cross-sell B2C Sales Represent 70

ConversionXL

NOVEMBER 29, 2018

A freemium or free-trial approach impacts the micro-conversion of an unpaid product sign-up. With freemium, it’s relevant only if a company bumps up against a freemium limit and must upgrade to premium or migrate to another product. Cross-sells. Users sign up for free without including any payment information.

Customers 119

Customers Cross-sell Referrals Networking 119

PandaDoc

OCTOBER 12, 2020

It’s simple – if you know who you are selling to, there is a higher chance that you can offer them the solution that they really need. This can yield much better results than trying to sell to a broad audience. Target with personalized offers, upsell and cross-sell opportunities. Get 1:1 with qualified leads and customers.

Customers 59

Customers Cross-sell B2C Sales 59

Hubspot

JUNE 26, 2012

We don't mean to brag, but our Pinterest conversion rate is a whopping 15% -- and we sell software! Many B2B marketers are still convinced that Pinterest is only meant for their B2C counterparts. We think Pinterest could be an excellent venue for tech start-ups to show off their products, too. How "boring," right? 1) Healthcare.

Hospitality 78

Hospitality Manufacturing Healthcare Networking 78

Hubspot

SEPTEMBER 20, 2012

Let's explore how some brands are using it -- B2B, B2C, ecommerce, we'll run the gamut -- so you can see what successful implementation of gamification looks like, and what kind of results it can drive. Pretty impressive for a niche local business! Make sense? But How Can Real Companies Gamify? So, what happens next? How did he do it?

Gaming 78

Gaming Consult B2C Niche 78

VanillaSoft

JUNE 28, 2021

2020 was a hell of a year for everyone, especially homebuyers, owners wanting to sell, real estate agents, and mortgage loan officers. You can stand out by guiding them through it rather than focusing on selling them the loan. Corner the market Understand your customers Niche up Reviews and referrals Build a quality database ??

Real Estate 52

Real Estate Niche Finance Referrals 52

Hubspot

NOVEMBER 9, 2023

Together, we'll walk step by step through setting up your account, developing a strategy, and understanding how to market your brand on X. How to Start Selling On X It's to network and build relationships with prospects. Public lists are ideal for curating groups of influential people in your niche. Monitor relevant hashtags.

Sell 81

Sell X-functional Networking Follow-up 81

ConversionXL

MARCH 21, 2017

Micro influencers are niche influencers with 500–10,000 followers, but they drive high engagement with 25% — 50% engagement per post. But even if that had never gone public, it was still a cool way to hook a fan up–and all they would have been out was a couple bucks.”. Here are a few examples from a diversity of companies.

B2C 78

B2C X-functional Trust Pitch 78