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Maximizing Salesforce ROI in 2023: Strategies and Metrics to Consider

Veloxy

In this blog post, we’ll dive into the importance of Salesforce ROI, the key factors affecting it, and the essential metrics to consider when measuring your CRM investment. Understanding the Importance of Salesforce ROI Salesforce ROI is a critical metric that measures the effectiveness of your CRM investment.

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Employee advocacy: The untapped goldmine in your content marketing strategy

Martech

You’ve just hit the “publish” button on your company’s latest blog post. Like customer brand advocates, you can empower your employees to be a conduit for brand messaging, taking company-related content and stories into their personal networks and effectively turning them into genuine brand ambassadors.

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Viral Email Marketing

Veloxy

If you’ve seen the movie Pay it Forward with Haley Joel Osment, you know that it won’t take long for the one or five prospects to spread your message in a multiplier effect. If you’ve read Veloxy blogs the past three years, you know that we go above and beyond mere first name and company name personalization.

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Strategies: How to Generate Leads Without Spending Money

Lead Fuze

Plus, we’ll dive into strategies like crafting content, guest blogging, and cold emailing – all crucial tools for mastering this. By effectively leveraging social media platforms, not only will this cost reduce drastically but also open doors to new business opportunities.

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Sales commission structures explained

PandaDoc

Multiplier commission structure Not all sales representatives are high-caliber pros, and not reaching the quota can be a devastating blow to the confidence of aspiring sales representatives. Also, you shouldn’t forget about your junior sales reps — consider offering them a multiplier commission !

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Is Page One Overrated? The Truth About Organic Search Results

Hubspot

An easy way to calculate a keyword's traffic value is to multiply its earnings per click by the number of searches that incorporate it and then multiply that by the click-through rate. This makes sense — keywords were useful during the early days of search, but computers have evolved to more effectively interpret human speech.

CTR 101
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Knowing How Things Work, Versus Knowing The Answers

Partners in Excellence

Imagine being back in grade school, learning how to add, subtract, multiply, and divide. And this ability to know how to figure out the answers, to know how things work, enable us to leverage the tools that give us the answers much more effectively. Let me use an analogy. There are two approaches.