Remove blog what-is-sales-effectiveness-and-how-do-you-measure-it
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The Only Two OKRs for Sales

Iannarino

The Gist: Sales is made up of two parts: Opportunity Creation and Opportunity Capture. The more you focus on these major outcomes, the better your results. Your goals and measurements should be based on these two outcomes. Here’s how an OKR breakdown might look for a professional sales force.

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Sales Quota: The Complete Guide to Hitting & Crushing Quota in 2023

Veloxy

Click below to listen to the blog post. We’re living in an era where sales has the richest technology stack and set of professional capabilities than ever before. Yet, the sales organization is failing to crush their quota, let alone hit it. Why is sales quota important? What is sales quota?

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How to Make Your First Impression Impressive

Iannarino

The Gist: You never get a second chance to make a first impression. Outdated approaches to sales, especially during first meetings, all but ensure a bad first impression. You’ve been pursuing your dream client for months and have finally convinced them to meet with you. What Is Your Agenda?

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How to implement a full-funnel PPC marketing strategy

Search Engine Land

But do you understand how to implement this strategy in your accounts? This article will take you step-by-step through the marketing funnel, giving you tactical recommendations on how to keep the marketing funnel in mind when building your PPC strategy and some recommendations on how to measure success.

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Maximizing Salesforce ROI in 2023: Strategies and Metrics to Consider

Veloxy

Shouldn’t the return, along with the uptick in sales, come faster than one year?! You’ve invested in the platform, but how do you ensure you’re truly getting the most out of it? Essential metrics for measuring ROI include sales, marketing and customer service performance indicators.

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Create an Effective Sales Messaging Strategy for 2023

Veloxy

In the world of sales, the power of an effective message cannot be underestimated. For instance, the presence of a sound sales enablement strategy has been found to improve sales messaging by 31% ! So how do YOU create a sales messaging strategy that resonates with your target audience and drives results?

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What is Outside Sales? Everything You Need to Know in 2024

Veloxy

The world of sales is vast, and if you’re a sales professional, you’ve likely been exposed to both inside and outside sales roles. However, if you’re considering a transition to outside sales or simply want to elevate your field selling game, you’re in the right place.