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Business Acumen–More Than Price

Partners in Excellence

I talk to lots of people about their value propositions and the business cases they have presented for their solutions. People seem to talk the talk, but in reality, I see few people really focusing on the business value of their solutions. . If we only respond by providing pricing, then we will win or lose on price.

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The Impact of Price Discounting on Gross Margin

The Advantexe Advisor

And in the blink of an eye, we are more than halfway through February. As we teach in our simulation -centric business acumen programs, conducting an environmental analysis and forecasting is the foundation of business success.

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Do Your Sellers Know How To Converse With Your Customers?

Partners in Excellence

Fortunately, they speak English better than I. They are doing interesting things with Business/Financial Acumen. Customers speak the language of their business. But they struggle to connect the dots to what they worry about, “What does it mean about their business?” But then there’s the Far East.

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Do You Believe Your Value Proposition?

Partners in Excellence

And finally, they rush to discount when I raise my obligatory objection to the pricing. ” And other than buying the product, they can’t discuss what it takes to achieve those productivity gains. Buying is about addressing business issues and opportunities. They need, and value, help and leadership in doing this.

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Do We Really Want Our Sales People To Be Value Creators?

Partners in Excellence

More than 10 years ago, CEB (now Gartner) highlighted data about how customers were not getting sales people involved in their buying process until they were about 53% through that process. Rather than becoming value creators, we are becoming order takers. This is so much simpler and more efficient for us. They need help!

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Do Sellers Really Understand How Businesses Work?

Partners in Excellence

The realization is, most sellers don’t really understand how businesses work. Some sales people can go beyond a price/budget consideration. Let me give some random examples, just to illustrate the point: Some years ago, I worked with a team selling a very large solutions (more than $10M) to a gigantic organization.

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How to Become a Better Sales Operations Manager

Highspot

Yet, their path to success is paved with challenges that require exceptional leadership skills, agility, and business acumen. This position is broad in scope, from planning and data analysis to pricing, technology, and process management. This enables them to integrate sales operations within the wider business context.