Hubspot

JANUARY 6, 2020

In 2019, we saw a number of companies create award-winning campaigns that generated ROI, brought in new customers, and expanded their brand awareness. And with digital and online media consumption growing , we'll likely see even more fascinating or creative campaigns in 2020. The Truth is Worth It" - The New York Times.

Campaign 84

Campaign Gaming Launch Education 84

Search Engine Land

JULY 6, 2023

So much so, T witter’s US ad revenue alone is down 59% year-on-year with huge brands such as Coca-Cola, Jeep and Unilever all pulling their campaigns, according to an internal presentation. Companies to sign up within minutes of its launch include Netflix, HBO and Billboard. Users can also tip people or publications.

Gambling 95

Gambling Launch Networking Promote 95

Search Engine Land

SEPTEMBER 19, 2023

Product Spotlight Premiere Spotlight allows brands to exclusively own premium ad placements on Pinterest, ensuring their campaigns get maximum exposure. The new feature is now up and running in several countries, including: The US The UK Canada Germany France Australia Japan Spain Italy The Netherlands Brazil Mexico 2. Why we care.

Product 127

Product Retail Entertainment User Experience 127

Search Engine Land

JUNE 13, 2023

We’ll look at: How content creators are changing the game with their unique ability to inspire, educate, and entertain their audiences. The easiest example to draw upon would be that of James Donaldson, a university drop-out turned content creator who has successfully developed an enormous community of followers on YouTube.

Entertainment 122

Entertainment Education Strategize Trust 122

ConversionXL

OCTOBER 26, 2022

Brands big (like Ray-Ban ) and small (like Scrub Daddy ) have grown to millions of followers and seen exponential ROI. In this way, TikTok’s feed is similar to the suggested content that other social media platforms serve up. Above all else, make entertaining videos. It has significantly boosted our sales. content receivers).

Customers 115

Customers Entertainment E-commerce Objectives and Key Results 115

Martech

FEBRUARY 22, 2023

Since its launch in 2016, the platform has multiplied and boasts over one billion monthly active users worldwide. ad campaigns and creator marketing activations. Creating videos that effectively tell a story helps keep consumers engaged and entertained while providing valuable brand messaging. are 50 and up.

B2B 107

B2B Launch Campaign Entertainment 107

Martech

NOVEMBER 15, 2022

Campaigns are then activated through a partnership with MiQ, a leader in programmatic media. Since its launch in 2019, SponsorPulse has supported sponsorships for over 100 brands and agencies. So opportunities that were historically more elusive have stepped up their transformation. Why we care.

Entertainment 73

Entertainment Sports Networking Launch 73

Hubspot

NOVEMBER 8, 2019

That's what a successful social media campaign looks like. As a marketer, paying attention to these social media campaigns is important, especially since 45% of the world population is active on social media. Below, let's review the top social media campaign ideas to try this year. Build social proof.

Campaign 53

Campaign Promote Entertainment Launch 53

Martech

MAY 6, 2022

This article will discuss eight modern campaigns that you can use for inspiration when marketing your brand. TikTok’s Re: Make campaign. In July 2021, TikTok challenged its community to think about the most memorable advertisements in recent history and create their versions of the ads for its Re: Make campaign.

Sports 103

Sports Non-Profits Campaign Launch 103

ConversionXL

NOVEMBER 28, 2022

In this article, you’ll learn how TikTok Ads work and how you can create campaigns that grab attention and turn interest into conversions. While the majority of TikTok’s global audience are younger users, it’s a platform that’s aging up. TikTok is an entertainment platform. Ads are a natural part of the experience. In-Feed Ads.

Customers 102

Customers Objectives and Key Results Entertainment Click Through Rate 102

Search Engine Land

DECEMBER 18, 2023

In essence, effectively utilizing Instagram’s narrative power involves strategically using brand-created and user-generated visuals to create an immersive experience for followers. They’re actively searching for information, entertainment, or both. The up-and-comers TikTok With over 1.2

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Networking Trust Represent Entertainment 123

Hubspot

MAY 6, 2020

Live streams are simple to set up. During a roundtable livestream the participants could field audience questions, give perspective on industry news, or entertain the audience. Of course, a live roundtable style will take more set-up than others. Host an exclusive product launch or post-launch education session.

Campaign 101

Campaign Launch Education Entertainment 101

ConversionXL

MAY 27, 2022

Entertains. Hubspot’s free ideas generator helps people come up with new blog content. Drift’s Insider Podcasts teach business improvement in a fun and entertaining way. For example, customer experience platform Personify uses guides, webinars, and ebooks to educate, empower, and entertain its target audience.

Real Estate 91

Real Estate Entertainment Education Lead generation 91

Martech

DECEMBER 28, 2022

So, in the spirit of the holidays, I have crafted this — if not optimistic, then entertaining — list of immersive marketing trends to look forward to in 2023. If you’re too young to remember Letterman’s nightly Top 10 list — here’s a great example on YouTube to get you up to speed with us old people.) . No, really — there are.

Entertainment 107

Entertainment B2B Education Campaign 107

Martech

DECEMBER 29, 2022

The ad-free tier on Disney+ got bumped up to $11 when they introduced the ad-supported tier at the end of 2022. Advertisers will experiment with new ad formats, as well as how they support CTV campaigns on other platforms. “We First-party data refining CTV campaigns, a greater demand for measurement.

Sports 108

Sports Cross-sell Price Entertainment 108

Martech

SEPTEMBER 7, 2022

B2B marketers can no longer dismiss virtual worlds and immersive technology as tactics solely dedicated to consumer campaigns. Follow the money. To get to the heart of what enterprise B2B marketers need to care about when it comes to the metaverse, we need to follow the money. “How?” ” you might ask.

B2B 102

B2B Gaming Education Technology 102

Hubspot

JULY 23, 2019

And, if you do end up joining a hot new social channel early on, you may have more time to pick up on what promotional really content works there. This will put you ahead of competitors that launch their accounts later and might struggle to come up with creative post ideas. Year Launched: 2017 (Founded in 2016).

Entertainment 101

Entertainment Launch Gaming Sports 101

ConversionXL

MAY 27, 2022

This behavior has marketers pledging to up their demand generation budgets. Because if people are making up their own minds, without coercion from sales, creating demand is the best way to get them to choose you. The role of a demand generation manager (DGM) is to manage the team and the campaigns that create awareness and interest.

Campaign 95

Campaign Lead generation Pipeline B2B 95

ClickFunnels

SEPTEMBER 27, 2021

So think about what issues come up again and again when dealing with clients: Are there any laws that could benefit potential clients that they might be unaware of? Pick the issue that comes up most often and provide a free solution to it in a format that makes the most sense. Create a simple 6-email follow-up sequence.

Referrals 237

Referrals Legal Lead generation Non-Profits 237

Veloxy

SEPTEMBER 14, 2021

SIGN UP FOR FREE. Be sure to tune in to discover future product launches and innovations. You can learn more about the Salesforce Giving Back campaign here: Dreamforce Gives. While we’re all playing it safe this year, Salesforce still wanted to deliver music and entertainment to their event’s attendees.

CRM 162

CRM Entertainment Hospitality Follow-up 162

ConversionXL

SEPTEMBER 9, 2021

The greater your visibility, the more your brand is in front of potential followers. It’s time to wake up to this fact and be the first in your industry to craft a radically different people-first social media strategy that is driven by the voice of your employees, customers, and influencers.” And for good reason.

Objectives and Key Results 142

Objectives and Key Results Trust Follow-up Promote 142

Search Engine Land

AUGUST 25, 2023

UGC was followed by music/podcasts, gaming, and TV in that order. But MrBeast also has a TikTok account with 84 million followers, an Instagram account with 38.5 million followers, an X account (formerly known as Twitter) with 21.3 million followers, and a Facebook account with 4.2 million followers.

Sports 93

Sports Gaming Entertainment Follow-up 93

Search Engine Land

FEBRUARY 21, 2023

Page experience was made up of several Google search ranking factors, including the mobile-friendly update, Page Speed Update, the HTTPS ranking boost, the intrusive interstitials penalty, safe browsing penalty and Core Web Vitals.

Launch 90

Launch Engineering Retail UX 90

Hubspot

APRIL 12, 2021

The concept is simple: If you refer someone who ends up getting hired, you earn a reward (typically a cash bonus). With a traditional ad campaign approach, there's no guarantee you will get a return on your investment. Once your ad launches, you can only monitor its performance and make adjustments. Define your goals.

Commission 96

Commission Retail Price Campaign 96

Hubspot

SEPTEMBER 26, 2014

In fact, some are so good that people look them up on YouTube after seeing them on TV, or even share them with friends and family. Check out the 10 categories for Grand CLIOs and the campaigns recognized: Branded Entertainment & Content. Live Test Series Integrated Campaign. The Scarecrow. Content & Contact.

Campaign 74

Campaign Gambling Construction Entertainment 74

Hubspot

DECEMBER 17, 2012

But it's not enough just to think about how our own campaigns performed; we should also think about what our fellow marketers did so we can apply their lessons to our future campaigns, too. And let me tell you: The year 2012 brought us some of the most exciting and memorable marketing campaigns. Could newsjacking be one of them?

Campaign 78

Campaign Electricity Launch Gambling 78

ConversionXL

JANUARY 18, 2022

Early on, Canva teamed up with tech influencer Guy Kawasaki to advocate their mission as “Chief Evangelist.” There can be a temptation to get your brand widely recognized by running a blanket campaign that targets all major platforms. Use this when ideating blog post topics and creative campaigns to create a message that resonates.

Campaign 122

Campaign Networking Non-Profits Launch 122

ConversionXL

MAY 27, 2022

In this article, you’ll learn how to follow in the footsteps of brands like ConvertKit and Morning Brew through interest-building demand generation tactics. Each marketing campaign should have one specific message based on a single idea. This has helped him amass a following that directly influences the success of his companies.

Referrals 115

Referrals Drivers/motivators Angle Trust 115

Hubspot

APRIL 6, 2021

On social media, your follower count gives you an idea of your brand awareness and reach. That's why gaining followers is often an important goal for brands, especially as they scale. So, how do you gain followers? Your posting schedule is undoubtedly linked to your followers. Let's cover them below. Post often.

Entertainment 95

Entertainment Promote Follow-up Niche 95

Hubspot

JANUARY 17, 2014

If you read this blog, you know you''ll frequently hear us talking about remarkable campaigns that have both inspired and impressed us: from Old Spice going viral with personalized videos, to Elf Yourself entertaining us for yet another holiday season. 10 MORE of the Most Remarkable Campaigns in History.

Campaign 77

Campaign Entertainment Sports Promote 77

Hubspot

DECEMBER 8, 2020

While some brands saw an influx of new customers that they once lost to bigger competitors, other companies lost customers to because they simply couldn't keep up with a high demand. Particularly, companies that sell essential products have created campaigns, advertisements, and messaging reminding consumers of how important the items are.

Gambling 101

Gambling Entertainment Price Campaign 101

Hubspot

DECEMBER 7, 2011

Just as the holidays sneak up on consumers (has anyone started shopping yet?), marketing departments sometimes find themselves in a panic come November and December trying to conceive an impactful holiday campaign. Don't rub them the wrong way by creating a religiously focused holiday campaign. Don't rerun last year's campaign.

Campaign 58

Campaign Angle Launch Entertainment 58

Hubspot

JANUARY 5, 2021

For instance, a short-form video on Twitter can be up to 2:20 minutes. So, leveraging the power of short-form content will give you a leg up on your competition and help engage your audience.". This means that while short-form video is often known for its entertainment value, you can adapt it to align with your brand.

Real Estate 101

Real Estate Education Launch Entertainment 101

Hubspot

JANUARY 13, 2020

Since TikTok launched in 2017 , marketers have been trying to wrap their minds around the odd-ball video platform. You also might want to look at any past sponsored campaigns that an influencer account has posted to see how they creatively work in the product, brand, or person they're sponsored by. 8 Sponsored TiKTok Campaigns.

Gaming 89

Gaming Follow-up Campaign Promote 89

ConversionXL

JANUARY 18, 2022

He was swiftly followed by Richard Branson and Virgin Galactic in 2004. And yet, revenue went up by 45% YoY. This would be a far more compelling position, and one that your own content strategy and brand marketing efforts should follow. Answer these questions by observing what your competitors are up to.

Non-Profits 109

Non-Profits Follow-up Education Trust 109

Lead Fuze

DECEMBER 15, 2023

His yearly Poor Richard’s Almanack, sold up to 10,000 copies per year and included seasonal weather forecasts, household hints, and poems. This early example shows how valuable content could help generate sales by offering something useful or entertaining alongside promotional material. Could you please give more details?

Electricity 52

Electricity Promote Engineering Entertainment 52

Hubspot

MAY 14, 2019

Back then, email was the age of most college graduates , AT&T launched the first banner ad , and the CRM industry was just starting to thrive. Marketing teams create content, host events, and launch entire campaigns dedicated to the people associated with that account, rather than the industry as a whole. Campus Marketing.

Promote 101

Promote Retail Launch Education 101