Martech

JUNE 16, 2025

Too many marketers share posts that are too broad, too self-promotional or disconnected from what people care about. Focus on relevance, not reach Speak directly to your people. ” “What’s your go-to framework for campaign planning?” Social is still a team sport. Try this instead.

CTR 64

CTR Angle Follow-up Sports 64

Martech

JULY 18, 2025

To keep up with sports or pop culture (59%). week), followed by sports teams (41.5/week). Sports teams continue to see higher engagement at 0.072% to 0.073%. Generally, the aim is to provide about 70% helpful or interesting content and 30% promotional. Keeping up with politics is a primary reason for 59% of U.S.

B2B 71

B2B Sports Entertainment Niche 71

Martech

APRIL 3, 2025

Users can conduct large-scale outreach for newsletters, webinars, product updates, and promotions while tracking engagement within the CRM. This integration allows retailers to manage in-store advertising by planning, selling, trafficking, and measuring campaigns through a single system. Placements.io

E-commerce 75

E-commerce Launch Entertainment Sports 75

Veloxy

JUNE 7, 2021

Email marketing might be an effective way to promote your business. With that in mind, here are 25 of the best cold email subject lines for you to try in your next email campaign. The phrase “a personal note” conveys the sense of something essential and personal instead of promotional.

Promote 300

Promote Launch Technique Sports 300

Martech

SEPTEMBER 28, 2022

It was supposed to be a public service announcement, promoting an app to discourage binge drinking on campus. To Dr. Brian Cugelman, a senior behavioral scientist at the Toronto-based Behavioral Design Academy, “what went wrong” here is a good example of a “backfire” — an ad campaign that delivers an unintended consequence, sometimes bad.

Campaign 122

Campaign Promote Sports Pitch 122

Martech

FEBRUARY 2, 2022

Restaurant chain Denny’s has taken the opportunity to feature student athletes in an effort to continue to make an impact with younger diners while keeping momentum in their robust sports marketing play. However, she will gain even more exposure through the Denny’s promotion. Image: Denny’s.

Sports 107

Sports Customers Gaming Launch 107

Martech

MARCH 2, 2023

Shaquille O’Neal promotes Papa Johns x Netspend AR campaign. Papa Johns and Netspend recently plunged into augmented reality (AR) through an eGift promotion in partnership with Shaq’s Fun House presented by Netspend. The promotion launched the Friday before the Super Bowl, a busy weekend for food orders.

Campaign 111

Campaign Objectives and Key Results Angle Promote 111

ConversionXL

MAY 14, 2019

If you’re not running YouTube Ads campaigns , you’re missing out on key advertising opportunities. Although YouTube Ads campaigns run via Google Ads, YouTube advertising is different from other online ad options. Upload it as “Public” or “Unlisted” for use in YouTube Ads campaigns.

Campaign 133

Campaign CTR Objectives and Key Results Click Through Rate 133

Hubspot

SEPTEMBER 10, 2018

The unique campaign created fans around the world that helped spread it across multiple platforms, so much so that people even dress up as the commercial's main character for Halloween. Dos Equis may not have been 100% sure that their campaign would take off the way it did, but they had a good idea about its potential popularity.

Campaign 101

Campaign Promote Entertainment Sports 101

Martech

JUNE 23, 2022

As you reevaluate your methods to reach Workday Consumers, here are a few ideas that you can use for campaign planning. This is especially important for upper-funnel campaigns because Workday Consumers actively research products and services in between work tasks. Three ways to reach the Workday Consumer. Consider working mode.

Campaign 106

Campaign Entertainment Sports Transportation 106

Hubspot

MARCH 18, 2014

One of the primary reasons video ads fail, regardless of whether they''re TV ads, pre-roll ads, or digital video promotions, is that they focus on their brand message rather than quality content and engagement. Quality content offers consumers something more than simply a promotional message. The Test Drive Campaign.

Promote 78

Promote Entertainment Sports Networking 78

Search Engine Land

FEBRUARY 9, 2024

Starting February 8, Google will start accepting and running sports betting ads from certified, state-licensed entities with certificates of compliance in North Carolina You must apply for certification to be eligible to promote these ads. In ‘Campaign name and Ad group name’: Enter N/A if you haven’t set up a campaign or ad group.

Gambling 114

Gambling Gaming Sports Promote 114

Hubspot

JANUARY 17, 2014

If you read this blog, you know you''ll frequently hear us talking about remarkable campaigns that have both inspired and impressed us: from Old Spice going viral with personalized videos, to Elf Yourself entertaining us for yet another holiday season. Even companies we''d never heard of created remarkable campaigns and took the spotlight.

Campaign 78

Campaign Entertainment Sports Promote 78

Martech

JUNE 15, 2023

It also provides up-to-date performance data in order to optimize campaigns on-the-fly. With more screens and more premium locations, brands have better opportunities to reach their target audiences and integrate DOOH into multi-channel campaigns. Website visits: DOOH campaigns can drive traffic to a website. and Canada.

E-commerce 124

E-commerce Sports Campaign Entertainment 124

Martech

MAY 2, 2024

Powering T-Mobile’s Magenta Advertising Platform is the data from 119 million T-Mobile users, 7 million of whom participate every month with the company’s T-Mobile Tuesday loyalty promotions. Google AI Google advocated for the need to unify CTV, linear and creator campaigns within a single DSP. The first car sponsor will be DoorDash.

Sports 114

Sports Networking Technology Technology 114

Hubspot

DECEMBER 17, 2012

But it's not enough just to think about how our own campaigns performed; we should also think about what our fellow marketers did so we can apply their lessons to our future campaigns, too. And let me tell you: The year 2012 brought us some of the most exciting and memorable marketing campaigns. Could newsjacking be one of them?

Campaign 78

Campaign Electricity Launch Gambling 78

Hubspot

FEBRUARY 6, 2014

The two people behind this project were kind enough to share their campaign journey with us. We interviewed first-time Kickstarters Kirsten and John Newbold-Knipp about their campaign for RingSafe , a modern clasp designed to prevent losing your wedding ring. Q: How long did it take you to set up your campaign?

Campaign 78

Campaign Commission Angle Follow-up 78

Hubspot

DECEMBER 25, 2012

After all, who cares if someone like Old Navy comes up with a cool holiday campaign? But we've already covered the companies that conceived awesome holiday campaigns. Whether offensive, petty, or just plain ridiculous, check out five of the holiday campaigns that threw us for a loop. Starbucks' 'Rekindle' Campaign.

Campaign 78

Campaign Electricity Sports Presentation 78

Hubspot

AUGUST 24, 2012

Executing a remarkable guerrilla marketing campaign takes a lot of things. Really, if you've ever tried to pull one off, you know guerrilla marketing campaigns are risky business. This post is going to revisit guerrilla marketing campaigns that fall into all three of those camps. 1) The Blair Witch Project Pre-Release Campaign.

Campaign 78

Campaign Transportation Gaming Sports 78

Martech

JULY 29, 2022

The cross-promotion was part of a long-term initiative executed by Under Armour and spearheaded by NFT branding and tech company Luna Market. With their latest promotion, Under Armour capitalized on fan interest from real games by tying special NFT drops to results on the court. Curry Brand NF3 basketball. Image: Under Armour.

Transportation 124

Transportation Gaming Promote Sports 124

Hubspot

AUGUST 4, 2020

That way, instead of spending time and money to make a campaign about the phones a screen protector is great for, the cooperative partnership drives leads and sales in a more organic way. Whether the partnership is with direct competitors or complementary ones, all can enjoy the exposure and business a cooperative marketing campaigns offer.

Customers 101

Customers Sports Gaming Price 101

Martech

MAY 3, 2022

The goal is to build your brand reputation, promote your products and services, connect and build community with new and existing customers, and drive traffic to your business. Reading and responding to audience reviews is a big part of designing a successful marketing campaign and significantly enhances the overall customer experience.

Sports 144

Sports B2C Entertainment Technology 144

Martech

DECEMBER 28, 2023

They want to keep budgets down, even as a busy political campaigning season will drive prices up. In addition, the increased need for privacy protections will likely further push brands toward adopting more efficient — and controllable — campaign executions. Updates to major platforms are still in the process of rolling out.

Click Through Rate 135

Click Through Rate Sports Campaign Service 135

ConversionXL

OCTOBER 7, 2021

Therefore, marketing strategies revolve around product price and promotion, with four possible options: 1. The rapid skimming strategy involves launching your product at a high price with high promotional costs. Slow skimming also involves launching your product at a high price, but instead with low promotion. Rapid skimming.

Product 142

Product Minimum Viable Product Price Launch 142

Sales Pop!

MARCH 25, 2022

When they do promote a product, it’s like you’re looking at their online shop, not a social media feed. The company’s founder frequently embarks on extreme adventures – a great opportunity to shoot footage that’s ideal for long-form motivational video campaigns. They use plenty of cartoons and illustrations to share some laughs.

Customers 130

Customers Sports Follow-up Entertainment 130

Sales Pop!

NOVEMBER 18, 2022

However, do not rely solely on social networks to promote yourself. To keep ahead of the competition, promote the technology solutions you provide to make trading easier. However, keep in mind that the most effective are automated email campaigns that allow for consumer segmentation and message personalization.

Referrals 130

Referrals Education Gaming Entertainment 130

Search Engine Land

DECEMBER 7, 2023

12, Google announced it will start accepting and running Ads from: Sports betting from state-approved entities in Vermont. You must apply for certification to be eligible to promote these ads. In ‘Campaign name and Ad group name’: Enter N/A if you haven’t set up a campaign or ad group. Starting Dec.

Gambling 83

Gambling Gaming Sports Campaign 83

Salesforce

MAY 20, 2024

This is crucial as women’s sports are growing rapidly worldwide, with Deloitte predicting that this year, revenue generated by women’s elite sports will surpass $1 billion for the first time. Salesforce isn’t just part of the Fever’s jerseys — it makes up the fabric of the team’s fan experience.

Gaming 104

Gaming Sports Teamwork CRM 104

Salesforce

MARCH 31, 2022

For example, instead of blasting their entire customer base with a promotion for a mobile plan bundled with a sports TV package, providers can target sports fans who are more likely to jump at the opportunity. However, not all providers take advantage of the personalization this data can offer.

Service 98

Service Customers Entertainment Sports 98

Hubspot

MARCH 30, 2020

Because of its global audience, brands that are looking to market internationally are able to leverage WhatsApp, as well as global social networks, and paid advertising campaigns. Adidas has been using WhatsApp since 2015 to answer questions about their products and promote new items to prospects. Absolut Vodka Launch Party Campaign.

Sports 101

Sports Contact Launch Gaming 101

Martech

NOVEMBER 28, 2023

Computers were discounted 24%, apparel 23%, appliances 18% and sporting goods 15% — all moderately higher discounts than last year. Digital transactions were up 10% in the first 10 hours of Black Friday 2023 from the previous year, according to digital campaign platform Criteo. Average order volume was up slightly at 1% YoY.

Sports 111

Sports Price Retail Sales 111

Hubspot

MAY 2, 2014

On April 29, Facebook announced the winners of the third annual Facebook Studio Awards -- Facebook''s way of recognizing brands and agencies from around the world creating great campaigns. Did the campaign reach the intended audience? Use of Facebook marketing products to extend campaign reach. The ROI of the campaign.

Sports 78

Sports Campaign Clients Promote 78

Search Engine Land

APRIL 11, 2024

Combat sports. Category Exclusion only applies to content that doesn’t breach TikTok’s Community Guidelines – for example, although the platform does now allow the promotion of gambling services, content featuring gambling in entertainment, such as movies, is allowed. Violent video games. Youth content. Entertainment.

Gambling 93

Gambling Launch Entertainment Sports 93

Martech

SEPTEMBER 24, 2021

At a time when sporting events were shuttered, the U.S. We don’t have the ability to go in and basically turn on campaigns every day for different types of segments.”. If somebody changes from a non-ticket buyer to a ticket buyer, the campaign has to update accordingly, and the same goes for all of our business lines.”.

Sports 111

Sports Finance Campaign Service 111

Martech

OCTOBER 27, 2021

This data-driven personalization also fueled new email and audience extension campaigns. Obviously we want to prioritize and promote those brands and those products based on what sort of content [the reader has] been consuming on the media sites.”. E-commerce. “We

E-commerce 122

E-commerce Customers Sports Technology 122

Search Engine Land

DECEMBER 19, 2023

YouTube TV Lineups: A TV streaming service that offers live TV channels from over 100 broadcast, cable, and regional sports networks. With reservation campaigns, you can secure impressions at a fixed rate. With reservation campaigns, you can secure impressions at a fixed rate. What are reservation products?

Construction 92

Construction Sports Territory Negotiate 92

Hubspot

OCTOBER 2, 2013

For these organizations looking for prime examples of how they can help, we''ve highlighted six campaigns that are raising money and awareness for the cause in some pretty unique ways. The National Breast Cancer Foundation is promoting its free, educational online guide to help women better understand breast cancer. nonprofit'

Sports 78

Sports Drivers/motivators Campaign Education 78